Give a Taste: Let Prospects & Members Sample Online Education
MAY 22, 2018
If only prospects would give your educational programs a chance, you’d turn them into loyal learners—and customers, maybe even members. Instead, you let them sample online education so they can experience it for themselves. Your free sample will do the selling for you. Ask any wine or beer salesperson how many people walk away with a bottle of wine or a six-pack of craft beer after enjoying a few samples at a store tasting. Choosing a sample online education program.