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Association Brain Food: 1.5.24

Reid All About it

The State Bar of Texas partnered with Lead Marvels to provide an online resource library for members that generated $160,000 in revenue for the association this past year—plus lots of leads for their sponsors. A post with curated resources is right up my alley, so I’m happy to highlight this one from Amith Nagarajan at Sidecar.

Revenue 277
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Association Brain Food: 12.1.23

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TCEA’s Community-Led Growth Journey Learn how the Texas Computer Education Association implemented a community-led growth strategy, positioning members at the core of their association’s strategy to achieve significant engagement, growth, and retention. Location: Atlanta GA. More info/register. 1 CAE credit.

Arlington 266
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CXPA Elevates the Customer Experience with Community

Higher Logic

It’s a bustling organization that has exploded in growth over five years, with over 4,000 members worldwide. This incredible growth brought with it new questions for how to elevate the member experience and offer a more cohesive space for learning and expanding the field. Added over 1,200 new members in the last six months.

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Association Brain Food Weekly: 3.5.21

Reid All About it

This discussion will examine the intersectionality between the elements of change management, DEI principles, and online community management to design an equitable user experience. More info/register. Host: Community By Association. Presenter: Ashleigh Brookshaw, M.A., Founder & CINO at C2M Digital, LLC. Tue 3/9 at 1 p.m. –

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Association Brain Food Weekly: 6.5.20

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Mary Henderson, Senior Attorney for Charitable Trusts, Office of the Attorney General Texas. Whether you are just starting out with your online member engagement programs or have been investing in these platforms for years, this webinar will offer ideas on how any association can improve the member experience through digital engagement.

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Association Brain Food Weekly: 11.1.19

Reid All About it

Dredge your fillets of fresh, local fish (yes, it’s a theme, this time, white grunt) in salted flour, then egg mixed with hot sauce (we’re partial to Texas Pete), and then cornmeal seasoned with your choice of spicy spices (like cayenne, regular or smoked paprika, or whatever peppery delight is in your cabinet). CAE/CMP credit.

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Association Brain Food Weekly: 2.25.22

Reid All About it

WBT Systems shares the story of the Texas Restaurant Association (TRA) whose compliance training programs delivered a 465% increase in revenue in the last six months of 2021. Presenter: Todd Unger, Chief Experience Officer, SVP Marketing & Member Experience, American Medical Association. Compliance training.

Revenue 40