Smooth The Path

JANUARY 24, 2019

But qualitative alone, with the small sample size, might make you wonder if the results represent the whole membership or member segment. I find that the big insights in qualitative research do, indeed, get proved out in a quantitative follow-up survey. The New Member Engagement Study is a mixed method study.

Member Research 60

Member Research Strategy Sample Survey 60

Association Success

NOVEMBER 28, 2017

What would have to happen for you to become a member? These questions are samples of more thorough surveys and more suggested questions are available here. The telephone interviews we conducted using these questions resulted in a rich vein of member insights. What aspects of membership are not relevant to you?

Survey 62

Survey Sample Member Insights Industry 62

Smooth The Path

JULY 26, 2017

The new member got to sample the association’s benefits before joining. They went to the conference as a non-member. Becuase they got to experience value as a non-member they assume the member value is even greater so invest the time to learn more. Or they had access to an important piece of research.

Sample 68

Sample Discount Member Engagement Course 68

Reid All About it

JUNE 11, 2021

If members are burnt out on virtual everything, how do you convince them to make time for online education? WBT Systems shares ideas for microlearning programs and samples of marketing messages that will persuade members to schedule time for professional development. Vasan Selliah, Member Insight and Engagement Manager, CSAE.

Certificate 322

Certificate Technology Communications Revenue 322

Associations Now

MAY 28, 2013

The site and related app are the latest regulatory-focused effort by the meat association, which has assisted its members with information on rules and regulations since the 1940s. The free app is available for download for Android and iOS; a sample of the app is available on the Meat Experts website.

Press Release 40

Press Release Sample Member Insights Industry 40