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How Associations Can Get Media Traction with Press Releases

Associations Now

Here are six tips associations can use when writing and sending out press releases. Just this month, Associations Now covered the American Bar Association’s new services for homeless youth and the debut of the American Institute of CPAs’ online game to help millennials become financially literate. Release at an odd time. “

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Blogging Elsewhere: Winter 2011

Reid All About it

Give New Life to Your Press Release. With the rise of social media, some pundits have declared the press release dead. Others say that’s an extreme view; a good release still plays an important role. Is Boomer Leadership Failing Millennials? Millennials have been pushing my buttons lately, but in a good way.

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New Partnership Seeks to Diversify Boards

Associations Now

And it’s a wonderful tool for us to go out when we have a search for one of our members, and we want to know that diversity is part of the search.”. trillion and on pace to continue to grow $80 to $90 billion a year, Latino consumers are driving consumption growth in America,” LCDA president and CEO Esther Aguilera said in a press release. “We

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Texas Apartment Group Campaign Looks to Recruit New Workforce

Associations Now

The “Room to Grow” campaign —targeted at military members and their families, high school and college graduates, and millennials—specifically highlights the different specialties and the opportunities to move up within the apartment industry. “Not a lot of industries are out there like ours where you can move your way up.

Texas 40
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Blurred Lines: Leisure Travel Trends Affect Business Travel

Associations Now

Business travelers are continuing to use new tools and apps inspired by the leisure travel and retail industries. Also worth noting: Millennial travelers are twice as likely to use these services, meaning that associations will have to consider their impact in the near term. “As Share in the comments.

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Seeking Some Meetings Innovation? Ask Attendees.

Associations Now

Earlier this year Marriott International unveiled two new initiatives with a dual purpose: to attract more millennial and tech-savvy guests to their properties and to increase guest satisfaction. The design concepts conceived and perfected will make the future of travel a reality, sooner. Hold a Meetings Innovation Contest.

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Association Brain Food Weekly: 6.20.16

Reid All About it

Discover why outreach is so important to any PR campaign, and learn how to write an effective press release. – Closing the Millennials Membership Gap: How to Drive Membership with Freemiums and Sticky Membership . More info/register. Hosts: Event MB and Bizzabo. Wed 6/22 at 12 p.m. Wed 6/22 at 2 p.m. More info/register.

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