Reid All About it
OCTOBER 6, 2023
Competing against niche professional organizations, membership and conference revenue has “slowed to a trickle.” Content Marketing Institute shares highlights from their conference, Content Marketing World , including a quote from their chief strategy advisor Robert Rose: “Content marketing is what marketing is becoming. CAE credit.
Reid All About it
OCTOBER 20, 2023
Keep the Seal of Approval concept in mind when examining your association’s offerings and unique value propositions, says Dr. Michael Tatonetti in a post by Carolyn Shomali at Professionals for Association Revenue. Equip yourself with innovative approaches to adapt community engagement strategies in an AI-augmented landscape.
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Reid All About it
MAY 14, 2021
Hear three examples of how our customers have addressed this very challenge using practical, cost-effective strategies. Presenter: James Burron, co-founder and president of the Canadian Association of Alternative Strategies & Assets. Presenters: Bill Conforti, SVP of Strategy & Solutions, Association Analytics.
Reid All About it
MAY 21, 2021
Hear about strategies from associations (and a few non-profits) that have weathered this and how these strategies can ultimately help us engage more members – a greater diversity of members – in the work of the association going forward. Workforce Strategy Webinar: Tools You Can Use. 1 CAE credit. More info/register.
Associations Now
MARCH 21, 2019
For example, the Minnesota Twins are introducing a redesigned Twins Pass program this season to boost declining attendance numbers. And that didn’t come as a surprise, because rethinking your conference pricing strategy can be scary , and it can come with significant revenue consequences.
Reid All About it
JULY 14, 2017
WBT Systems reveals some of the tactics used by these online entrepreneurs to develop, test and market their six-figure-revenue-generating [wow] online courses. Get a closer look at how event behavioral insight ushers in new and more vibrant revenue streams. Discover strategies to become “future wise.” 1 CMP credit.
Associations Now
SEPTEMBER 9, 2015
Back in July, we took a look at how the “moneyball” strategy in baseball was being felt in ticket offices of Major League Baseball clubs and what associations could learn from it for their own “ticket” (i.e., What is the increased revenue of an organization that hires a person with your certification?
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