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Association Hunger Games: Victory or Defeat?

Aaron Wolowiec

I had the pleasure of presenting this year at the ASAE Annual Meeting and Exposition in Nashville. Only 14% of the same CEOs indicated their organization did an effective job of implementing the strategy.” During the scanning phase: Assess strategy/plan based upon recent performance. This is according to Forbes Magazine in 2011.

Nashville 100
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Association Brain Food Weekly: 7.17.20

Reid All About it

Pandemic engagement strategies. MemberSuite identifies five strategies for engaging members during this next phase of the pandemic crisis : content, education, community, volunteering and causes. 5 virtual conference pricing strategies. Presenters: Amanda Simons, Principal, Honeycomb Strategies. MeetingsNet ).

Montana 341
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Association Brain Food: 8.5.22

Reid All About it

I hope your association isn’t relying on the same event marketing strategies and tactics you used before the pandemic because, says Meena Dayak at McKinley Advisors, your competitors are probably marketing more aggressively and effectively than you. Rebuild your data strategy without third-party cookies, whose death is on the horizon.

Revenue 39
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Meeting Crashers: How Concerned Should You Be?

Associations Now

The Times piece gave the example of Internet Week New York: Only the most expensive pass—at a price of $1,295—gave participants access to parties, mixers, and networking. No matter the reason for the rise of the meeting crasher, what can planners do to crack down? One solution could be to charge a premium for networking.

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What We Learned from the FCC’s WiFi-Blocking Saga

Associations Now

The saga was rooted in an incident at a Gaylord facility in Nashville, Tennessee, in 2013. One thing missed by the more critical coverage was that the structure—which charged exhibitors prices of up to $1,000 for better speeds—was clearly intended for companies, not regular consumers. The reason?

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Association Brain Food Weekly: 12.4.20

Reid All About it

It includes questions about the impact of the pandemic on strategy, pricing, etc. If you’re interested in how much emphasis other organizations will put on areas ranging from blended learning to microlearning to combating downward price pressure, this is data you will find valuable. Raising sponsorship prices.

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Get Them in the Door: Inside a 10-Month Trial Membership Offer

Associations Now

Spend some time on ASAE’s Collaborate forum and you’ll see divided opinions about discounts and free offers : Some believe that they devalue the product and discourage prospects from ever paying full price, while others argue in favor of the power of the free sample. That has been AOA’s strategy so far.

Sample 40