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How Facebook (and Social Media in General) Shifted Fundraising Strategies

Associations Now

Recent research finds that giving days on sites like Facebook are shifting nonprofit fundraising strategies. It’s not just an engagement tool for many nonprofits—it’s also a lifeline for receiving access to new donations. And according to new research, it’s leading to a fundamental rethinking of the role of technology in raising money.

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4 Ways to Optimize Your Association's Sponsorship Program

ISAE

For example, you might set a goal to raise $10,000 in sponsorship revenue for your convention and work directly with the sponsors to create a strategy for achieving both of your shared goals. He earned a bachelor’s degree in business administration at the University of Nebraska-Lincoln and pursued a career in sales.