CMA Solutions

JUNE 16, 2022

Your SEO strategy should be clear: Move your brand on the first page of search engine results. At CMA, we devise a thorough SEO strategy for every digital marketing campaign that addresses three critical components of our award-winning program. Most marketers agree that inbound marketing tactics (i.e. close rate. of traffic.

Strategy 52

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NOVEMBER 13, 2020

It also assesses 76 challenges across nine association strategy domains, including membership, meetings, advocacy and education. AIANYS, CAE, executive vice president, American Institute of Architects, New York State. last-minute strategies and what you should be doing right now to help prepare you for GivingTuesday success.

Recruiting 370

Recruiting Recruitment Certificate Tips 370

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OCTOBER 23, 2020

They also touch on assisting chapters with their digital strategy. He suggests some essentials for your home office gear and virtual meeting strategy. orgSource conducted a survey to assess the impact of the pandemic and discovered a disconnect between current association strategies and market realities. The remote work IT bag.

Revenue 300

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AUGUST 6, 2021

Emily Pennington, New York Times ). Fri 8/6 at 12 p.m.* – AI Now for Associations: Strategy: Where Do I Start? Learn the practical steps to create a technology strategy that aligns with your association’s mission and goals, and get a roadmap to take immediate action in support of your association. Laura Vanderkam ).

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JANUARY 22, 2021

They share ten strategies for motivating members to volunteer and mentally show up for meetings. Host: New York Society of Association Executives. Chapters will be relevant in 2021, however most of our strategies and plans from the past decade won’t. Expert Cost-Saving Tips: Budgeting in the New Normal.

Innovation 370

Innovation Communications Education Strategy 370

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MARCH 25, 2022

Check out the new page on my site, Association Brain Food Resources , dedicated to feeding your brain with information from our industry partners about association technology, membership, data management, cybersecurity, non-dues revenue, and more. How to Repurpose Event Content to Build Communities, Generate Leads and Enhance Revenue.

Revenue 195

Revenue Content Virginia Technology 195

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MAY 1, 2020

Pair his post with this one from Northstar Meetings Group: 17 ideas for incorporating revenue-generating opportunities into your online meetings, conferences and webcasts. Gabrielle Hamilton, New York Times ). Host: New York Society of Association Executives. Anne Saxelby, Eater ). “My Take a train ride from St.

North Carolina 273

North Carolina Revenue Strategy Education 273

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NOVEMBER 27, 2020

They suggest strategies for making the case for investing in online learning programs. On Day 2, we’ll examine the key strategies necessary for taking advantage of the trends and delivering on the value propositions articulated on Day 1. On Day 3, we explore the structure required to implement the strategies outlined on Day 2.

Las Vegas 369

Las Vegas Virginia Content Washington 369

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APRIL 1, 2022

Host: New York Society of Association Executives. How Innovative Associations are Delivering on the Evolving Needs of their Membership and Driving Recurring Revenue. Unrelated Business Income Tax (UBIT): An Overview for Associations to Understand, Plan, and Strategize for Revenue Opportunities. 1 CAE credit. 1 CAE credit.

Revenue 195

Revenue Technology Education Video 195

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AUGUST 20, 2021

Host: New York Society of Association Executives. It can also help you create memorable, targeted, and successful events, experiences and other solutions that answers their needs, boosts your brand, and ultimately delivers revenue and brand loyalty. Yet, not all measurement strategies are created equal. 1 CAE credit.

Revenue 195

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OCTOBER 29, 2021

To help associations increase sponsorship revenue, the Partnership Professionals Network and Dynamic Benchmarking are conducting a survey of association sponsors to find out: Why companies sponsor associations. 6% have no formal, documented strategy for their virtual conference. Guest: Robb Lee, Chief Strategy Officer, ASAE.

Revenue 195

Revenue Survey Leadership Education 195

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FEBRUARY 5, 2021

Teri Carden is cooking up a phenomenal-sounding digital experience for anyone interested in increasing their non-dues revenue. Association strategies. They suggest seven strategies that will position your association to deliver value , and preserve and strengthen member and customer engagement and loyalty. Quick hits.

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FEBRUARY 12, 2021

Visual Storytelling Trends You Can’t Afford to Miss: How to Achieve Revenue-Based Outcomes By Telling Engaging, Visual Stories. How to Increase Your Corporate Sponsorship Revenue. Content Strategy & Your SEO Roadmap. Host: Community by Association. Presenter: Catherine Hackney, principal, Confident Communities Consulting.

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DECEMBER 4, 2020

It includes questions about the impact of the pandemic on strategy, pricing, etc. Their post describes four ways your association can leverage event and learning data to increase attendance, select content, improve programs and grow revenue. Fri 12/4 at 10 a.m.* – Generating Revenue in a COVID World. Virtual conference design.

Blended Learning 300

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JANUARY 15, 2021

They explain why it’s not a good idea to pine for the past and suggest a different mindset to cultivate, one that will help you take advantage of “a perhaps once-in-a-lifetime opportunity to experiment with new ideas—ideas that could turn into programs that position you, your association and your members for future success.”. Host: Wicket.io.

Innovation 359

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NOVEMBER 5, 2021

Host: New York Society of Association Executives. Moderator: Heather Story, consultant, Volunteer Strategies. Publications: How are Societies Approaching Innovation and Revenue Diversification? Learn a new framework for your strategic planning process which is based on scientific and evidence-based research.

Survey 195

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High Context

MARCH 18, 2011

The New York Times has announced a new paid content model for their online content. The announcement is here: A Letter to Our Readers About Digital Subscriptions – NYTimes.com.

New York 40

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JUNE 2, 2023

He’s the guy behind the New York Times recipe section, so you can consider him a reliable culinary source. Learn how integrating culture, strategy, and execution can make things happen in associations that are, frankly, long overdue—like being wildly profitable, attracting the best talent in the world, and being nimble and agile.

Technology 195

Technology Chicago Education System 195

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DECEMBER 14, 2018

Is your association seeking new streams of non-dues revenue as well as new streams of content for your digital and print publications? Soon, this will be what your members expect: New York Times plans to invest heavily in AI to create personalized feeds and improve user engagement. Slefo, Ad Age ). 1 CAE credit.

Vermont 285

Vermont DC Washington Education 285

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JANUARY 31, 2020

Find out how to have a great content strategy in less than two minutes in this video from web strategist Ray van Hilst of Yoko Consulting. Julie Weed, New York Times ). Learn about new options available this year that will increase member retention and non-dues revenue. This happens even when you love your job.

Chicago 221

Chicago Massachusetts DC Washington 221

Associations Now

OCTOBER 1, 2019

Working with five major African-American-owned newspapers, LMA is using its recently launched accelerator program to help the papers expand digital revenue. Five big-city papers— The Atlanta Voice , The Dallas Weekly , New York Amsterdam News , Houston Defender , and The Washington Informer —are pilot papers in the initiative.

Houston 59

Houston Atlanta Dallas Boston 59

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MARCH 5, 2021

Laura Cappelle, New York Times ). The nerdy dopamine pathway: a well-traveled route if, like me, you get excited and energized by the possibility of learning something new. Hear about the strategies and tools modern associations are using to supercharge member engagement. New Ways to Keep Your Online Attendees Engaged.

North Carolina 370

North Carolina Certificate Strategy Case Study 370

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JANUARY 19, 2018

But Nicholas Kristof at The New York Times explains why 2017 was the best year in human history. Have a subscription strategy: why a monthly service could be a savvy play for associations. New Year, New Business Trends Your Association Should Watch (Association Coffee Talk – Alexandria VA). Wolcott, Quartz ).

LMS 174

LMS Price Revenue Technology 174

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SEPTEMBER 17, 2021

Instead of getting caught off guard like last year, they suggest preparing for anti-digital bias, making a virtual Plan B (but a better version than last time), investing in the right technology, and aligning your org chart and skill sets to the new reality. Sponsorship strategy. Ann Patchett, New York Times ).

Content 195

Content LMS District of Columbia Tips 195

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AUGUST 21, 2020

Bruce Rosenthal (Bruce Rosenthal Associates and Partnership Professionals Network) and Christopher Gloede (Ricochet Advice) recently published a useful report, The New Sponsorship Model for Virtual Events. They explain how to deliver value to virtual event sponsors—value that will generate more revenue for your association.

millennials 307

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FEBRUARY 26, 2021

Your organization’s strategy must offer “an inspirational, robust, and innovative pathway to a better future.”. Host: New York Society of Association Executives. Hear about unique data and insights into 2020 association marketing and how pivots, learnings, and trends will inform 2021 association marketing strategy.

Recruiting 329

Recruiting Recruitment Project Technology 329

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JANUARY 28, 2022

Hear about coaching strategies you can implement immediately, including celebrating small wins to see big results on our remote/hybrid teams and incorporating coaching questions into one-on-one conversations. Addressing Burnout: Strategies for Leaders During The Great Resignation. Host: New York Society of Association Executives.

Newsletter 195

Newsletter Survey Team Software 195

Associations Now

MARCH 21, 2019

Earlier this week, the New York Mets announced that they’d be offering a new Netflix-style ticket subscription package this season. It’s a great way to gain access to Citi Field at a low cost,” Chris Zaber, the Mets’ senior vice president of ticket sales, told the New York Post.

Conference 90

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JUNE 14, 2019

Good eats: One of the best dishes I’ve ever made in my Instant Pot: pressure cooker spicy Korean pork shoulder from Melissa Clark at the New York Times. Learn how to create a content marketing strategy that generates qualified leads for your organization. (Suzanne Rowan Kelleher, Forbes ). Wed 6/19 at 11:00 a.m. –

Fort Worth 170

Fort Worth Tips Dallas Social Media 170

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OCTOBER 16, 2020

If you’re thinking about doing a content audit as preparation for developing a content strategy, Hilary Marsh shares a content audit planning worksheet and issues to consider before diving in. Anna Goldfarb, The New York Times ). Reed, FASAE, CMP, Chief Event Strategy Officer, American Society of Hematology. Host: PCMA.

Indiana 221

Indiana Review Education Conference 221

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JANUARY 17, 2020

One of my other favorite sources of recipes, besides Bon Appetit, is the New York Times. This groundbreaking approach will give your learners new tools and strategies they can implement immediately to consistently create peak-performing teams. Liz Rumsey, CAE, Director of Information Strategy & Business Analysis, SFN.

Arlington 243

Arlington San Diego San Francisco DC 243

Associations Now

MARCH 23, 2020

But there are strategic opportunities for tapping nondues revenue that they could be leaving on the table. The news industry has begun to reset its paywall strategy , gating more of its content, while associations increasingly are looking for ways to move beyond their membership offerings in the hunt for nondues revenue.

Revenue 71

Revenue Content New York Course 71

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NOVEMBER 6, 2020

The conversation will cover the closest election results of 2020, an update on potential unreported or contested results and where things stand, and the new balance of power in Congress and how they will work together. Host: New York Society of Association Executives (NYSAE). More info/register. Fri 11/6 at 10 a.m. 1 CAE credit.

Learning Management System 285

Learning Management System Education Communications Technology 285

Associations Now

SEPTEMBER 1, 2017

In comments to The New York Times , Rachel White, the president of theguardian.org, noted that the goal of the endeavor was to put journalistic weight behind issues that were getting short shrift in the modern media environment but were important to the foundations. Hilton Foundation.

San Diego 85

San Diego Report Press Release United States 85

Socious

NOVEMBER 3, 2016

They include kickass skills and strategy sessions as well as the keynotes and entertainment that your best networking opportunities will be attending. Description: Ta-Nehisi Coates is “the single best writer on the subject of race in the United States,” according to the New York Observer. Session Type: Keynote.

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Sample Marketing Conference New York 100

Associations Now

FEBRUARY 27, 2019

Yes, Amazon Prime is giving many established retail brands a big boost as they experiment with the membership strategies that Amazon has been wildly successful with. Well, when it comes to membership models in the retail sector, perhaps the saying should be changed to “a rising Prime lifts most boats.”.

Dallas 74

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OCTOBER 4, 2019

Homemade shrimp broth takes any shrimp dish to a whole new level—it’s the golden elixir, especially when you have shrimp heads in the mix. Vietnamese-style pork meatballs , a recipe from the New York Times, came together quickly for a weeknight meal. LMS Success: Keys to Building Participation and Revenue. 1 CAE credit.

LMS 186

LMS DC Social Media Washington 186