Who Should Own Your Email Newsletter Production Process?

Associations Now

The email newsletter is a centerpiece of digital strategy for many organizations. And this can make executing your email newsletter tricky business. And, of course, volunteers might want a say in what goes inside your email newsletter.

Five Tips for Improving Your Email Newsletter Workflow

Associations Now

Trying to reach your audience with an email newsletter? Consider these tips for newsletter success. Whether you’re starting a newsletter or refreshing on an email product you’ve already built, a lot has to go right before you hit “send.”

How Vimeo’s Community Helps Them Create Better Products

Higher Logic

Alexandra spoke about how she works with current Vimeo users to do usability testing on new products. Higher Logic: Tell us more about your background in community management and product usability testing. HL: How do you gather product feedback from your Vimeo users?

Generate Revenue from Email Newsletters

Informz

As a representative of industries and vertical markets, your email newsletter is a connection point to facilitate the exchange of important information for your community. The immediate way to gain revenue is to sell digital sponsorships within your newsletter.

Are Your Products Aging Like Wine or Forgotten Yogurt?

Association Success

Visualizing your associations’ products throughout their lifecycle can provoke critical conversations. Collectively, they buy millions of products & services (including membership) from our associations every year. publications (magazine, newsletters, blogs, etc.).

Be Productive While Having a Beer (or Two)

Reid All About it

There are plenty of productive tasks you can do while enjoying a beverage. If you really want to be productive, draft emails you need to send, but don’t enter the email address into the To field and don’t even think about sending them. Skim or read the newsletters.

How You Can Use Promotional Products to Boost Your Social Media Campaign

SocialFish

That component is promotional products. On their own, promotional products and social media provide cost effective methods for reaching new customers and prospects, exposing your brand to newer and larger audiences and driving new business.

Seen Elsewhere: Resources for Trend Scanning, Gaming, Productivity

Idea Architects

Seen Elsewhere: Resources for Trend Scanning, Gaming, Productivity. In one of my volunteer roles, I write a feature in the ASAE Executive Management Section IdeaLink newsletter called Seen Elsewhere. Labels: gaming , productivity , seen elsewhere , trends.

Trade Association CEO Support: Newsletter Distribution

Trade Association CEO Blog

Ask me for a quote on many projects like: Newsletter design, newsletter strategy, newsletter production, strategic planning, budgeting, evaluation of endorsed programs, governance structuring, bylaws, education programming, member database selection/conversion/optimization/training, discussion facilitation and more. Newsletter Distribution. How tight should you control your associations newsletter distribution? Newsletter Distribution.

September Update: The new update that will help you create beautiful emails

Wild Apricot

This month's newsletter includes a big announcement about our email editor, an introduction to using the new admin roles, and an interview with Katya, our product manager

How Birthday Cake and Reserved Parking Spots Can Increase Productivity

Association Adviser

Appreciated employees are more productive. Appreciate your employees, and they will be happier and more productive at work. . When I do, I’m forgetting the fact that our company experiences lower turnover and higher productively when we do recognize employees for anything from a birthday to achieving a sales goal or the birth of a child! Feature them in your association newsletter. Tara Ericson, Naylor. Our world consists of a never ending barrage of deadlines.

Trade Association CEO Support: The Newsletter

Trade Association CEO Blog

Ask me for a quote on many projects like: Newsletter design, newsletter strategy, newsletter production, strategic planning, budgeting, evaluation of endorsed programs, governance structuring, bylaws, education programming, member database selection/conversion/optimization/training, discussion facilitation and more. The Newsletter. The primary objective of a trade association newsletter is to get read by the members. Newsletters are for news.

September Update: We Take Your Feedback Seriously

Wild Apricot

It’s your feedback that has made Wild Apricot the product that it is today. newsletter septemberWe try our best to understand and respond to every one of your messages. Read about some of the struggles we've had and what we're doing about them.

Kicking off Product Review Week with CrowdVine

ChatterBachs

Certainly, news and details of its use can be included elsewhere (newsletters, flyers, etc.), I had the privilege of speaking recently with Tony Stubblebine , founder and CEO of CrowdVine. I had run across CrowdVine at a recent conference and wanted to know more. Essentially, CrowdVine is a social media platform that can be set up for a given conference or event.

How to Be Productive When You Don’t Feel Like Working

Associations Now

Here are our top 10 tips to stay productive, and stay sane! Here are our top 10 tips to stay productive, and stay sane! The post How to Be Productive When You Don’t Feel Like Working appeared first on Associations Now The day goes by faster when you are busy.

Trade Association CEO Support: Productive Staff - The 3 Ts

Trade Association CEO Blog

Ask me for a quote on many projects like: Newsletter design, newsletter strategy, newsletter production, strategic planning, budgeting, evaluation of endorsed programs, governance structuring, bylaws, education programming, member database selection/conversion/optimization/training, discussion facilitation and more. Productive Staff - The 3 Ts. Tools, Teaching & Trust: The 3 gifts for Happy, Productive Employees. Productive Staff - The 3 Ts.

The Documents to Include in an Association Board Manual

GrowthZone

Most recent newsletter. Productivity Member Engagement GrowthAny association worth its salt should provide their board of directors members with a detailed manual.

Reads of the Week: September 7, 2012

Reid All About it

Oh dear, I was going to point out a good post about things your customers wish you knew about them, but apparently the people who wrote that post don’t know that most of us HATE having to close those damn sign-up-for-our-newsletter pop-up boxes before we can even get to the post we wanted to read.

Association Ideas Borrowed From For-Profits

Smooth The Path

Our members wonder the same thing each time they consider clicking a link to an article in our newsletters. Association Strategy association change association innovation change management ideas innovation culture innovation mindset innovation practice new product ideas

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Association Management - Simplicity + Volume Might Do the Trick

Association Subculture

Oddly enough, this article from Fast Company “A Store With Only 3 Products And Other Cases For Simplicity” and this clip from an interview George Carlin did in 2008 converged this morning to remind me of an important lesson. skip to main | skip to sidebar.

A Guide to the Association Market in China ? GrowGlobally.org

GlowGlobally

Products. The following article below appeared in the September 2010 issue of ASAE’s Global Link e-newsletter. The emphasis on product package shows how important it is to be a knowledge provider in China. Are Chinese Product Buyers by Tradition? Product Mgmt (13).

Insights from 5 Associations on Improving Member-Customer Engagement & Relationships

GlowGlobally

Certification and accreditation programs are consistently strong-performing products according to the GEI, and some participants found validation of their own efforts through the index. Local presence is important, but local relevance of our content products and services is probably paramount.

Learning Along The Way: Transitioning a Client When an Executive.

Learning Along the Way

I was excited to receive my copy of ASAEs AMC Connection December 2009 e-newsletter. You see, this newsletter contains my first ever published article, "Transitioning a Client When an Executive Leaves". Ive reprinted the article below for those of you who can not access the e-newsletter. They have many great resources, like this newsletter, to offer association professionals. Our product design team has already moved on from Version 4.3, About. Archives.

Reaching Out To Global Markets Through Meetings & Events.

GlowGlobally

Products. The following post was written by Ajay Bhojwani, MCI director of association management, consulting and congresses for MCI Middle East in Dubai and published in ASAE’s Global Link newsletter, July 2010. Product Mgmt (13). GrowGlobally.org.

Jeffrey Cufaude, Idea Architects: Seen Elsewhere: Crowdsourcing.

Idea Architects

In one of my volunteer roles, I contribute content for a feature in the ASAE Executive Management Section IdeaLink newsletter called Seen Elsewhere. Companies increasingly look to customer-generated innovations, co-creating products and services with the input and effort of end users. Jeffrey Cufaude, Idea Architects. Jeffrey Cufaude is an architect of ideas. custom-designing keynotes, workshops, and leadership conferences that promote innovation, learning, and community.

A Global Satisfaction Index for Measuring Local Member Engagement & Relevance

GlowGlobally

And yet, how many associations take the time to find out what their customers think of them, or seek their feedback on important issues to help with product development or an evolving value proposition? What are the products and services that resonate most?

10 Tips to Take You from Zero to eLearning Hero

Blue Sky eLearn

Have fun with your products. Launching any new product or platform is a BIG DEAL! Send an email blast giving away a teaser or sneak peek of your new product, plus a promo code for a discount off their purchase. Release new products regularly – at least monthly.

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Seven Keys to Great Testimonials

Spark Consulting

One of the best ways to promote your association and its programs, products, and services is to let your members, customers, audiences, and other stakeholders do it for you.

Want to Make a Bigger Impact With Email? Send Less Often

Associations Now

Marketers that send one newsletter have an average open rate of 33.4 Your audience will reward you with higher open and click rates if you don’t send more than five newsletters a week,” writes GetResponse Senior Account Manager Przemys?aw

Does it Make Sense to Hire a Consultant to help your Membership

Membership Marketing

In an article in the November issue of ASAE’s Consultants Connection newsletter (member sign in required), I make the case that there are at least five good reasons to add a consultant to your team. Pricing Your Product, Service, or Membership. new products. (4). product line extension. (4). Push Product. (4). Membership Marketing Blog.

Tips for Marketing (Online Courses) To Your Association Members  

Web Courseworks Associations

Investing in a web-based email marketing tool is an effective and productive way to keep in touch with association members. Sending creative and personalized newsletters and emails to let members know about your latest class offering, trade show, or event is a sure way to get their attention.

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The Best Opportunity - Membership Marketing Blog

Membership Marketing

Last year, I wrote an article for the Avectra Academy newsletter. Pricing Your Product, Service, or Membership. new products. (4). product line extension. (4). Push Product. (4). Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations.

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2015 Favorite Community Reads

Higher Logic

This is an awesome weekly newsletter. But one of my favorite parts about their newsletter is many articles they link to aren’t specifically about community. For example, I found this Washington Post Article about newsletters from Community.is.

What to include in your membership marketing plan

Optimist Consulting

Firstly, identify your product/service lines. Products. How can you promote these product/service lines? Consider which channels you will use to promote your products and service lines. What messages do you want to convey about your services and products?

How to Get Amazon-Level Personalization (With No Extra Effort)

Socious

They record the products that customers write reviews for and what pages they visit. Amazon can then make suggestions by showing comparable products or other items that complement what consumers have already purchased. Method #2) Tailored Email Newsletters.

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The Association Business Model: It’s Time For A Massive Overhaul.

Association Success

Is the product-line business model truly benefitting associations anymore? Yet over the last 40 years, most professional associations have been adopting a product-line business model. Why do associations have such a hard time terminating products from these multiple product lines?

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10 Steps from Zero to eLearning Hero

Blue Sky eLearn

Have fun with your products. Launching any new product or platform is a BIG DEAL! Send an email blast giving away a teaser or sneak peek of your new product, plus a promo code for a discount off their purchase. Release new products regularly – at least monthly.

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Engagement Is a Two-Way Street

Jamie Notter

The members read our newsletters, attend our events, buy our products, join our association.

Digital Transformation Stalls Without Strong Leadership

Associations Now

The American Academy of Otolaryngology-Head and Neck Surgery, for instance, dramatically streamlined its newsletter production process by implementing a content-personalization solution.

5 Steps to Create a Sponsorship Program that Increases Non-Dues Revenue

Higher Logic

Take a close look at your association’s products and services to see where you can offer additional options. E-newsletters and physical magazines. Organizations that sponsor your e-newsletter, for instance, may reach 5,000 people every week. Sponsorship programs are tricky.