Reid All About it

NOVEMBER 20, 2020

Not a scientific study, I know, but when I dedicate a little time in the morning to writing about three things I’m grateful for, I usually have a satisfyingly productive day. Quick hits before we get to the list of next week’s free education: 40 one-sentence newsletter tips. Josh Spector ). Dreading a winter lockdown?

Certificate 370

Certificate System Dallas Price 370

Aptify

FEBRUARY 28, 2022

TIP: Your sponsorships should offer relevant products or services for your members. Because your website is an important tool for recruiting new members , be sure to protect your professional image by soliciting ads from companies that are relevant to your members. Job boards and online career centers . Educational events .

Revenue 72

Revenue How To Recruiting Recruitment 72

Higher Logic

MAY 19, 2016

No, that doesn’t mean you can dump all your marketing materials on top of your community members, or that you should blatantly upsell them certain products (community can help with cross promotion if done correctly). But it does mean that your marketing team can learn what makes your members tick and how to bring in more leads.

Team 136

Team Marketing Newsletter eBook 136

Reid All About it

JANUARY 21, 2022

I’ll be happy to feature it as long as it’s not too product-centric. Top Productivity Hacks (Open Networking). Join your Fridays@4 friends for this open networking session focused on sharing your favorite productivity hacks. Josh Slyman, Director of Product Strategy at Web Scribble. More info/register. Host: Fridays@4.

Survey 195

Survey Newsletter Price Technology 195

Reid All About it

JULY 24, 2020

I’ll be happy to feature it as long as it’s not too product-centric. While many organizations are aware of the learning sciences needed to propel their lifelong learning programs forward, they are unsure how to turn these great ideas into products that make professional learning better and into profitable products. Host: Cvent.

Montana 259

Montana Revenue Case Study Conference 259

GrowthZone

SEPTEMBER 14, 2022

Our annual survey of association professionals reports repeatedly that a common concern is the increased pressure to recruit young members. Our 8-point guide, The Power of Young Professionals , tackles the challenge of engaging, recruiting, and retaining 20-somethings. The good news is your plan is already in motion!

Recruiting 78

Recruiting Recruitment Social Media millennials 78

EventMobi: Association Events

SEPTEMBER 21, 2023

Membership retention is an organization’s ability to keep its members active following recruitment and onboarding. But on a practical level, how can you actively recruit and retain members for the long run? Recruit team members who have previous experience running successful events. Why does member retention matter?

Strategy 130

Strategy Software Social Media Discount 130

EventMobi: Association Events

OCTOBER 19, 2023

Membership recruitment campaigns are most often run by associations, clubs, and nonprofits who want to broaden their reach and power up their dues-based revenue. And if you’ve got an upcoming event, that’s the perfect time to start recruiting new members. What is a Membership Drive? How Do I Create a Membership Drive?

How To 130

How To Discount Social Media Software 130

Reid All About it

JUNE 25, 2021

Would you like to subscribe to this newsletter? I’ll be happy to feature it as long as it’s not too product centric. Michelle Brien, VP of Marketing and Product Strategy for TopClass LMS by WBT Systems. You have a solid base for recruiting and training chapter volunteers that has worked well in the past. Host: FiscalNote.

LMS 361

LMS Revenue Tips America 361

Higher Logic

MAY 29, 2020

In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership. The goal: Every year, bringing in new members is likely to be on your association’s list.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Reid All About it

SEPTEMBER 15, 2023

The weekly list of free educational events and resources for the association community… Must-read newsletters. I was happy to see Association Brain Food in Lead Marvel’s list of eight must-read newsletters for association professionals. I’m happy to feature it as long as it’s not too product-centric. Credentialing support.

LMS 256

LMS Revenue Arlington Education 256

Optimist Consulting

MAY 31, 2016

Firstly, identify your product/service lines. How can you promote these product/service lines? Consider which channels you will use to promote your products and service lines. What messages do you want to convey about your services and products? What do you need to promote across the year? Publications. Governance issues.

Marketing 100

Marketing Newsletter Social Media Recruiting 100

Reid All About it

JUNE 30, 2017

And finally, here’s one for you my freelance friends: a post by Jocelyn Glei—who by the way has a good newsletter —about maintaining your sanity and productivity when you work alone all the time. I’ll be happy to feature it as long as it’s not too product-centric. Presenter: Kevin Yanushefski, product marketing manager, Cvent.

Chicago 153

Chicago DC Washington LMS 153

AssociationChat

APRIL 10, 2020

E-Newsletter. Association of Equipment Manufacturers; AEM Industry Advisor e-Newsletter. Membership Recruitment Campaign IPC; IPC Membership Recruitment Campaign. New Product/Service Launch. E-Newsletter. E-Magazine. National Association of Independent Life Brokerage Agencies; Perspectives Magazine.

Newsletter 52

Newsletter Austin Committee America 52

Reid All About it

JANUARY 15, 2021

How to be more productive working from home: 9 rules for the “now normal.” I’ll be happy to feature it as long as it’s not too product-centric. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Presenters: Emily Wilson, product growth manager at Facebook.

Innovation 359

Innovation Las Vegas Communications Education 359

Reid All About it

APRIL 12, 2019

MemberSuite shares membership marketing tactics to use before, during and after your event to recruit non-member attendees. Here’s a little piece I did on microvolunteering —one of my longtime soapbox topics—for my state association’s newsletter. I’ll be happy to feature it as long as it’s not product-centric. SURGE Co-Creation.

LMS 276

LMS Pennsylvania Innovation Education 276

YourMembership

MARCH 8, 2013

The data showed that the most productive workers belonged to close-knit teams and spoke frequently with their colleagues. We know that there are key points when recruiting new members to any organization that are crucial to survival. 2) Engagement Begins with Cultivation by Jeffrey Cufaude. by Megan Rockett. by Jeff Hurt.

Social Media 150

Social Media millennials Recruiting Recruitment 150

MemberClicks

OCTOBER 24, 2023

We’ll also discuss how these organizations can use marketing strategies to enhance their recruitment efforts and ensure ongoing growth and success. Imagine this scenario: A customer is in the market for a service or product in your industry. Wrapping Up: Recruiting Members with Trade Association Benefits Colleagues in office.

How To 52

How To Social Media Industry Recruiting 52

Reid All About it

MARCH 19, 2021

Two proven tips to increase your newsletter’s open and click rates. I’ll be happy to feature it as long as it’s not too product centric. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Allie DeCastro, Senior Product Designer, Splash. Quick hits.

LMS 370

LMS Nashville Strategy Video 370

.orgSource

AUGUST 28, 2023

My first bit of advice is, don’t treat recruiting these experts casually. YouTube—Research who is featured on TED Talks or other video productions. Rounding up a group of members who are eager to share their wisdom might seem like a fairly simple proposition. They will be representing your organization.

Leadership 88

Leadership Social Media Case Study Industry 88

Reid All About it

JULY 16, 2021

Newsletter suggestion. I always enjoy reading The Art of Noticing newsletter from Rob Walker, author of a book by the same name. I’ll be happy to feature it as long as it’s not too product centric. Presenter: Tirrah Switzer, Senior Product Marketing Manager. More info/register. Host: Silverchair. Tue 7/20 at 12:30 p.m.

Revenue 195

Revenue Video Strategy Industry 195

MemberClicks

APRIL 5, 2022

Help Businesses Recruit Top Talent with a Job Board on your Chamber Website. Seasonal campaigns are a great way to do this by promoting specific services, goods and products that are timely for the year. Influencer marketing is about getting someone of “influence” to talk about a product, business or organization.

Directory 52

Directory Social Media Video Discount 52

WBT Systems

SEPTEMBER 5, 2017

Many podcasts hosts take a few minutes during episodes to promote one of their products or services: a book, online course, in-person event, or appearances elsewhere. Use your podcasts to blatantly recruit members too. Because 65 percent of listeners are more likely to buy an advertised product after hearing about it on a podcast.

Content 150

Content Education Products millennials 150

Association Adviser

OCTOBER 23, 2018

Associations are rightly proud of their member communications: Magazines, newsletters and websites represent the value of membership in the organization, while also sharing important industry news and professional development education with members. Newsletters. Monthly Newsletter or Communication. E-Newsletter.

Newsletter 63

Newsletter Communications Press Release Social Media 63

Association Adviser

JUNE 15, 2018

The world gives us so many opportunities to write stories: Blogs, websites, Twitter, Facebook, LinkedIn, Instagram, magazines, newsletters, and billboards are just a handful of the ways we can communicate via the written word. Notices or articles don’t have to be long. What could your stories be about? Everyone loves to share success stories.

Communications 87

Communications Video Survey millennials 87

Reid All About it

FEBRUARY 17, 2017

I’m happy to report my mornings are more productive now – and I haven’t suffered. I realize this type of schedule is easier for a freelancer like me but you may find ways to make your day more productive by batching tasks or disabling notifications. I’ll be happy to feature it as long as it’s not too product-centric.

Charlotte 150

Charlotte DC Washington Newsletter 150

Reid All About it

FEBRUARY 17, 2017

I’m happy to report my mornings are more productive now – and I haven’t suffered. I realize this type of schedule is easier for a freelancer like me but you may find ways to make your day more productive by batching tasks or disabling notifications. I’ll be happy to feature it as long as it’s not too product-centric.

Charlotte 150

Charlotte DC Washington Newsletter 150

Higher Logic

JUNE 2, 2016

Need to be paying members or buy the product. If you’re an association member or bought a product, you automatically gain access to that community. Our user’s group is like this -- HUG isn’t accessible to anyone, only people who use our product. How can you harness the lure of exclusivity in your community?

Examples 120

Examples Products Newsletter Certificate 120

Aptify

JULY 24, 2019

That means the people who use your job board also use other sites such as Google, Indeed, Glass Door, Zip Recruiter, and LinkedIn. High ROI employer products – Offer hiring managers sophisticated options that maximize exposure of their job postings to improve their return on investment. Deliver the offline learning experience online.

Revenue 56

Revenue LMS Newsletter System 56

Aptify

JULY 22, 2019

That means the people who use your job board also use other sites such as Google, Indeed, Glass Door, Zip Recruiter, and LinkedIn. High ROI employer products – Offer hiring managers sophisticated options that maximize exposure of their job postings to improve their return on investment. Deliver the offline learning experience online.

Revenue 56

Revenue LMS Newsletter System 56

MemberClicks

DECEMBER 19, 2023

Below, you’ll find seven easy steps on how to build a membership website to recruit and retain members plus find your perfect membership website builder! Members pay a fee for bulk discounts on products or services or for benefits like free shipping. Engagement Tools : Online classes, newsletters, and group workshops.

Directory 52

Directory Discount Software Tools 52

Membership Marketing

MARCH 18, 2020

I remember an association colleague sharing with me during the previous recession that many members that he knows who lost a position found the network that they had built through the association the most productive source for finding their next job. An associations career center can further support members looking for a new position.

Class 85

Class Newsletter Certificate Social Media 85

Association Success

DECEMBER 12, 2017

There is a sign on my door, that says “it takes hours, it takes days, it takes weeks, to recruit a member - but it only takes seconds to lose one”. There is no way that a membership team could, or should, be solely responsible for recruiting, engaging, and retaining each member of an association. We’ve got to be talking to them.

Recruiting 64

Recruiting Recruitment Newsletter Content 64

MemberClicks

DECEMBER 19, 2023

They also give vendors and your organization the opportunity to showcase products and services and meet new audiences and interest. For example, are your vendor booths for attracting new hires or for selling products or services? If you’re a trade association, hosting your own trade show can help bring additional value to your members.

Tools 52

Tools How To Software Cost 52

Association Adviser

JULY 11, 2017

It’s one reason why I choose to shop at Publix – “where shopping is a pleasure” – verses the other stores that sometimes offer the products I buy at lower prices. To recruit members and industry partners who will invest in your vision, you must be visible in the marketplace. It’s all about the brand. Be humble but honest.

Las Vegas 73

Las Vegas Newsletter Revenue Recruiting 73

Aaron Wolowiec

JULY 18, 2012

In addition to driving the development of timely follow-on educational programs, and aiding learners in linking theory (presented at the conference) with practice (challenges encountered on the job), curated content can also support organizational recruitment and retention efforts (by delivering quality products and services that members value).

Member Engagement 100

Member Engagement Content Conference Social Media 100

Association Adviser

MARCH 22, 2019

Sure, you can put together a design for your monthly e-newsletter, but will it be done as effectively as one by a design professional? Our benchmarking survey identified the following communication functions most likely to be outsourced: Production design 30%. Video production 21%. Advertising sales 25%. Advertising sales 25%.

Team 85

Team How To Survey Review 85