Reid All About it
APRIL 12, 2024
They also tell the stories of two association executives who generated more revenue after changing their approach to sponsorship. Learn about planning a vendor showcase and revenue-generating potential. Pricing in a Post-Pandemic World: Maximizing Revenue Learn methods for assessing price sensitivity and willingness to pay.
AssociationChat
APRIL 26, 2021
Associations need more revenue and members need more services. According to “Association Economic Outlook Report” from Marketing General Incorporated, half of associations surveyed lack the revenue and personnel to develop programs for members. Communications channels: E-newsletters; magazines; website; social media; listservs.
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Higher Logic
MAY 29, 2020
While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.
NXUnite
OCTOBER 4, 2023
Create a corporate sponsorship proposal: Create a letter that pitches a partnership, outlines what type of support you’re seeking (such as matching at a 1:1 or 2:1 ratio), and when you hope to host a matching gift campaign. A crowdfunding campaign raises smaller amounts of revenue from a large pool of donors—think $5 per person.
Association Success
AUGUST 12, 2020
The Open Garden model proposes a shift away from focusing exclusively on attracting and retaining members. For example, you could: Publish a weekly newsletter featuring educational tips and insights. Exacerbating the issue, many of these groups are free to join, posing a challenge for associations that rely on membership dues. .
Nimble AMS
DECEMBER 9, 2023
Are you looking for new ideas to increase association revenue? Well, search no further. Your association can increase revenue by boosting its efforts in volunteer recruitment and engagement. Read on to learn how to mobilize your event volunteers and help your association increase events revenue to reach its financial goals.
Associations Now
OCTOBER 29, 2013
As the District reviews its tax code and seeks higher revenue, a new tax on nongovernmental employers is being considered. The 11-member group deliberated the proposed business taxes, including option #36, in a meeting last week that was open to the public. It could affect the bottom lines of all DC-based associations.
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