Higher Logic

DECEMBER 6, 2018

In the 2018 Membership Marketing Benchmarking Report from Marketing General, Inc., Example 1: Newsletters. The days are gone where we could shove every piece of content into a growing newsletter and expect your audience to read it. 2018 Membership Marketing Benchmarking Report. Example 2: Recruitment Campaigns.

Newsletter 189

Newsletter Maine Content Examples 189

EventMobi: Association Events

JUNE 26, 2023

According to the 2022 Membership Marketing Benchmarking Report , 52% of associations believe a lack of engagement is the top reason members don’t renew. According to the ASAE Foundation’s Association Operating Ratio Report , membership dues make up 45.4% The solution? Implementing proactive member engagement strategies!

Member Engagement 130

Member Engagement Strategy Software Social Media 130

Blue Sky eLearn

FEBRUARY 4, 2020

However, whether increasing non-dues revenue or new member recruitment, it’s just as important that your organization follows through with these goals. The software allows you to organize and store member information, as well as generate reports to discover valuable insights on your membership. Email Newsletter.

Organization 270

Organization LMS Software Social Media 270

Associations Now

AUGUST 31, 2016

And, as the group grew in size, Barkan touted its increasing numbers in his templated recruiting messages. The newsletter is free to anyone, while the journal and research study come free with a paid membership. .” Membership recruiting in LinkedIn poses two tricky challenges for associations, Barkan says.

Recruiting 73

Recruiting Recruitment Strategy Newsletter 73

Reid All About it

MAY 12, 2023

Newsletters. I bet members interact with your newsletters more regularly than any other product or service, which means your association should carefully plan and design each edition. shares 15 ways to improve your newsletter content and delivery. But do you? Virtual for in-person attendees. More info/register. 1 CAE credit. .

Chicago 200

Chicago Newsletter Mooc Education 200

Membersuite

MARCH 16, 2022

You need AMS reports that filter data by empty fields so you can spot missing information, such as addresses, emails, parent company, billing contacts, and key contacts. Regularly review bounced email reports. 3: Newsletters. 6: Recruitment Lead Generation. 8 Ways to Maintain Up-To-Date Member and Customer Data.

Directory 141

Directory Newsletter Recruiting Recruitment 141

Associations Now

DECEMBER 1, 2014

Some early newsletter insights emerge from the 2015 Nonprofit Communications Trends Report. She has two key takeaways for organizations: Make sure your email newsletters go out at least monthly, and if you’re not sending out your print newsletter every quarter, you may not want to bother with one. Other Good Reads.

Newsletter 40

Newsletter Survey Recruiting Recruitment 40

Reid All About it

JANUARY 28, 2022

Hear about their new process, centered around flexible data transformation and modeling, and how it allows for easier compilation of annually collected data for reporting. 25 Ways to Take Your Newsletter to the Next Level. 1 CAE credit. . – 1 CAE credit. 1 CAE credit. More info/register. Host: Association Adviser. Wed 2/2 at 6:30 p.m.

Newsletter 195

Newsletter Survey Team Software 195

MemberClicks

APRIL 28, 2022

Recruiting new members and keeping them engaged is a crucial activity for all associations. According to recent data , most young members (87%) said it was important to be part of an association, and more than half (51%) reported that being in an association is more important than it used to be. Reevaluate your young members’ journey.

Tips 98

Tips millennials Newsletter Recruiting 98

EventMobi: Association Events

SEPTEMBER 21, 2023

Membership retention is an organization’s ability to keep its members active following recruitment and onboarding. How to Increase Membership Retention According to the 2022 Membership Marketing Benchmark Report , the median membership renewal rate currently sits at around 84%. Why does member retention matter?

Strategy 130

Strategy Software Social Media Discount 130

GrowthZone

SEPTEMBER 14, 2022

Our annual survey of association professionals reports repeatedly that a common concern is the increased pressure to recruit young members. Our 8-point guide, The Power of Young Professionals , tackles the challenge of engaging, recruiting, and retaining 20-somethings. If you’re of the TL;DR (“Too Long; Didn’t Read.”)

Recruiting 78

Recruiting Recruitment Social Media millennials 78

Membersuite

JANUARY 24, 2023

This post and the previous one share what I’ve learned from many research reports about Gen Z values and how your association can appeal to them. #1: You’re more likely to recruit them as members if you offer discounted young professional or virtual membership tiers. The focus here is on young Gen Z adults, 18 to 25 years old.

millennials 144

millennials Social Media Discount Newsletter 144

EventMobi: Association Events

OCTOBER 19, 2023

Membership recruitment campaigns are most often run by associations, clubs, and nonprofits who want to broaden their reach and power up their dues-based revenue. And if you’ve got an upcoming event, that’s the perfect time to start recruiting new members. What is a Membership Drive? How Do I Create a Membership Drive?

How To 130

How To Discount Social Media Software 130

WBT Systems

JULY 31, 2018

Every association wants to recruit millennial members, but the cost of membership may exceed a millennial’s budget. According to the 2018 Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI), the median basic annual membership dues is $212. Recruitment strategy: help millennials get jobs.

millennials 150

millennials Resources North Carolina Certificate 150

Membersuite

JUNE 30, 2021

Association colleagues are telling us they’re having a tough time recruiting and retaining volunteers. Volunteer recruitment was already a problem before the pandemic—members were busy. Prioritize tasks so your recruitment efforts are focused on the most critical work. Be a respectful steward of your volunteers’ time.

Leadership 133

Leadership Strategy Committee Recruiting 133

NXUnite

OCTOBER 4, 2023

A multichannel marketing plan can help you put your text-to-give campaign at the forefront of supporters’ minds, so consider generating content related to text-to-give on your social media, website, and email newsletters. Promote your text-to-give campaign widely to encourage all your supporters to opt-in.

Social Media 130

Social Media Proposal Newsletter Process 130

Freestone

FEBRUARY 29, 2024

Training opportunities 51% of association members report training opportunities as a top membership benefit. By making learning flexible, you can also reach non-members, boosting recruitment and driving non-dues revenue. Here are five ways to leverage an LMS to enhance your professional development program: 1.

LMS 52

LMS How To Certificate Learning Management System 52

Higher Logic

MAY 29, 2020

In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership. The goal: Every year, bringing in new members is likely to be on your association’s list.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Reid All About it

JANUARY 21, 2022

Learn how board skills tracking can help you identify critical gaps and engage in more strategic board member recruitment. Event organizers across the board are reporting a drop-off in registration to their hybrid events, and a rise in cost per acquisition. 25 Ways to Take Your Newsletter to the Next Level. 1 CAE credit.

Survey 195

Survey Newsletter Price Technology 195

Higher Logic

MAY 8, 2019

If you send out different kinds of emails (newsletters, event information, system communications about your technology etc.) A medical society's email communication may not be the proper arena for a very casual use of hipster slang (unless the society is trying to recruit or retain hipsters, of course). That is not always the case.

Tips 166

Tips Email Marketing Newsletter Communications 166

Achieve

DECEMBER 8, 2022

You can make this request in an email, or you can highlight social media accounts in your newsletter. Make sure to mention the contest in your regular emails and newsletters so your entire mailing list will know about it. Your annual report. You can even add a QR code to direct mail that leads to your organization’s account.

Social Media 52

Social Media How To Newsletter Content 52

Membersuite

SEPTEMBER 10, 2022

Since events are one of the top membership recruiting methods, try coupling a trial membership with a discounted or free first event. . #4. This affordable subscription could include your members-only website, newsletters, and perhaps a webinar series. Benchmark compensation or operations survey reports. Virtual Membership.

Price 135

Price Discount Marketing Newsletter 135

Reid All About it

SEPTEMBER 15, 2023

The weekly list of free educational events and resources for the association community… Must-read newsletters. I was happy to see Association Brain Food in Lead Marvel’s list of eight must-read newsletters for association professionals. Curated reading lists are the best, right? So, let’s move on to the rest of your weekend reading.

LMS 256

LMS Revenue Arlington Education 256

YourMembership

DECEMBER 11, 2014

Last Friday the US Bureau of Labor Statistics announced a very strong jobs report that caught many economists by surprise. The ongoing race to identify and recruit qualified talent will only increase as we move into 2015. You interact with them through your website, newsletters, emails, social media channels and events.

New York City 150

New York City New York Newsletter Social Media 150

Reid All About it

JULY 24, 2020

Recruiting and Retaining Association Members (and Driving Non-Dues Revenue) in the Virtual Event Era. Find out how you can keep your subscribers engaged in between buying cycles with a relevant, personalized newsletter. Learn how to curate outside news sources in order to develop a personalized, automated newsletter for your audience.

Montana 259

Montana Revenue Case Study Conference 259

MemberClicks

OCTOBER 24, 2023

We’ll also discuss how these organizations can use marketing strategies to enhance their recruitment efforts and ensure ongoing growth and success. As a member, you receive valuable reports that assist you in making informed decisions, speeding up your research, and staying compliant while advancing the industry.

How To 52

How To Social Media Industry Recruiting 52

MemberClicks

OCTOBER 6, 2022

Membership acquisition is any form of outreach or activity to connect with potential new members—whether that’s through emails, recruitment events, social media, or any other means. Send an email newsletter regularly to share news, any exciting events on your calendar, and links or content that is relevant to your members and industry.

Membership Management 52

Membership Management Software Social Media Recruiting 52

Reid All About it

FEBRUARY 5, 2021

A digital pass subscription gets you regular small group meetups, monthly expert live streams, weekly newsletter, benchmarking data, on-demand content, one-on-one brainstorming session, and event discounts. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Host: Fridays@4.

San Diego 370

San Diego Price Strategy Education 370

Association Adviser

JUNE 15, 2018

The world gives us so many opportunities to write stories: Blogs, websites, Twitter, Facebook, LinkedIn, Instagram, magazines, newsletters, and billboards are just a handful of the ways we can communicate via the written word. Notices or articles don’t have to be long. What could your stories be about? Success.

Communications 91

Communications Video Survey millennials 91

Socious

NOVEMBER 17, 2016

According to the 2016 Membership Marketing Benchmarking Report released by Marketing General, 49% of membership organizations are growing, and the other 49% are shrinking or remain stagnant. To help associations capitalize on these recruiting methods, top membership management software now includes marketing and email tools.

Membership Management 100

Membership Management Software Directory Library 100

Achieve

SEPTEMBER 15, 2023

Other associations post regularly on social media and cultivate vibrant online communities while yours just sends monthly email newsletters and occasionally meets over Zoom. These goals can impact the way your association promotes the online community during recruitment. a discount code for anyone who attends a small group discussion).

Committee 52

Committee Newsletter Social Media Technology 52

Socious

JANUARY 11, 2017

Way #6) Create a content summary newsletter. Send the newsletter to members who haven’t logged in all month. Provide enough content in the newsletter to spark interest but not enough that it gives away everything. Way #8) Run a report on who has been absent from your community and events for the past few months.

Newsletter 100

Newsletter Member Engagement Press Release Recruiting 100

Association Briefings

MAY 6, 2021

They’re the ones who shaped the industry; who recruited new members based on word-of-mouth. For successful organizations, a good portion of marketing budgets are being spent on recruiting, retaining and engaging with these younger professionals. report receiving 21-50 emails a day; and 7.5% receive over 100 emails every day.

Marketing 52

Marketing millennials Email Marketing Social Media 52

Aptify

AUGUST 16, 2019

In fact, according to the 2018 Member Education and Career Development Report , 66 percent of members look to their professional associations to help them find new job opportunities. . It might just become one of the most viewed/clicked-upon sections of your newsletter. . Here’s how. .

LMS 69

LMS Newsletter Revenue Course 69

MemberClicks

FEBRUARY 9, 2023

One of the most effective ways to recruit new members is to let them know about your benefits. Based on a recent Marketing General report , associations that saw spikes in new membership or member renewal rates 80% or higher in the last five years said their value proposition was compelling or very compelling.

Marketing 98

Marketing Strategy Tips Email Marketing 98

MemberClicks

SEPTEMBER 29, 2022

A big plus: it can also help with your recruitment efforts. Offer ad space in your organization’s newsletter. In addition to banner ads, you can offer ad space in your organization’s monthly or weekly email or printed newsletters. Keep a report of your placement successes to entice future advertisers. Host a job board.

Revenue 98

Revenue Tips Certificate Social Media 98

Nimble AMS

NOVEMBER 26, 2019

Celebrate them by listing them in your email newsletter, and consider sending new members a welcome gift. Granted, it may not make sense to list every renewed membership in your newsletter or send all renewed members a welcome gift. Send new members an email from your executive director. Or better yet, give them a call.

Newsletter 88

Newsletter Member Experience Technology Tips 88