Reignite Your Membership Recruitment Before It’s Too Late – Association Hustle Podcast Episode 223

Moery Company

The time to reignite your membership recruitment efforts is now. Listen in to this week’s episode for three things you should to to reignite your membership recruitment efforts. How do we reignite membership recruitment in our association?”.

My top 8 highlights from RSA’s e-newsletter

Optimist Consulting

I delivered an e-newsletter workshop recently for a client. One of the activities I took the group through was looking at other membership organisation’s e-newsletters. Do you use any of these techniques in your e-newsletters? Uncategorized e-newsletters membership

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Prepare for the Virtual Event Sponsorship and Membership Recruitment Surge – Association Hustle Podcast Episode 236

Moery Company

Are you ready for the incredible opportunities that are about to come to you with the surge in virtual events, sponsorships, and membership recruitment? If you’ve never picked up the phone to recruit the next 90 days is the time to change that.

3 Strategies to Recruit Members Through Association Software

Blue Sky eLearn

When it comes to recruitment for your association, you have to walk a thin line. Ready to recruit a fresh pool of members for your program? One time-tested way to boost recruitment is through members-only benefits.

Recruiting members. and keeping them

Association Adviser

Are you at a stalemate when it comes to recruiting and retaining members? Create a contest and challenge members to recruit others to join. For each new recruit, the member’s name goes into a drawing for an iPad. Branch out from the typical places you recruit members.

Daily Buzz: Whittle Down Your Email Newsletters

Associations Now

What changes would make your email newsletters more engaging? The Wall Street Journal is starting by cutting back on the number of newsletters it produces. How many newsletters does your organization send out each week?

Test-Drive Your Next Member Recruitment Campaign

Associations Now

Digital marketing tools make it easier to test out a member recruitment campaign in real time. When it comes to new-member recruitment, a little bit of testing and tinkering can go a long way to a successful outcome. Have you piloted a member recruitment campaign with a chapter?

Monday Buzz: The State of Nonprofit Newsletters

Associations Now

Some early newsletter insights emerge from the 2015 Nonprofit Communications Trends Report. “If you want to do what the majority of nonprofits are doing (61 percent), you should send your email newsletter at least monthly,” Miller writes.

Report: Social Media Gaining Ground as Talent Recruitment Tool

Associations Now

The fundamentals of staff recruiting aren’t exactly on their way out, but HR departments should take note: Social media is gaining ground as a talent prospecting tool. Less popular were job-specific email newsletters, which just 5 percent of respondents had success with.

Certainty in Uncertain Times – Association Hustle Podcast Episode 238

Moery Company

If you don’t have a focused and skilled recruitment team, don’t expect a new member next year – period. You should also make sure that you have a team that is focused and is skilled in membership recruitment.

Final Look at Lessons Learned During the Onset of the Pandemic – Association Hustle Podcast Episode 237

Moery Company

We’re focusing on sponsorships and membership retention, renewal, engagement, and recruitment with a look ahead of what’s next for associations. Zoom calls, webinars, e-newsletters, podcasts, video, and so much more. Membership Recruitment.


A LinkedIn-Centric Strategy for Member Recruitment

Associations Now

And, as the group grew in size, Barkan touted its increasing numbers in his templated recruiting messages. The newsletter is free to anyone, while the journal and research study come free with a paid membership. How does your association use LinkedIn for member recruitment?

Using Online Lead Generation to Drive Membership Recruitment

Membership Marketing

Whether you recruit new members using direct mail, email, or telemarketing, your efforts are empowered by identifying the very best prospects for membership and then promoting to them. A free organizational or industry e-newsletter. Online Marketing Membership Recruitment

SCD Group: Association Member Recruitment: New Opportunities vs.

SCD Group

Association Member Recruitment: New Opportunities vs Same Old Ways. and made me wonder about the changes in “association recruitment.” Types and methods of promoting - anything special I should think about beyond email, newsletter, website, and social media promotion?

Curating conference content to promote member engagement

Aaron Wolowiec

In addition to driving the development of timely follow-on educational programs, and aiding learners in linking theory (presented at the conference) with practice (challenges encountered on the job), curated content can also support organizational recruitment and retention efforts (by delivering quality products and services that members value). On Thursday, July 26, at 2 p.m. ET, it will be my pleasure to present a webinar of the same name for Higher Logic.

How to Prepare Your Association For The Upcoming Sales Crisis

Moery Company

” “You know, we really don’t need membership recruitment help. So, I’ve got a plan with a number of steps to ramp up sales when it comes to membership recruitment, membership renewal, and sponsorships. Membership Recruitment.

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An Association Sales Crisis ? Association Hustle Podcast Episode 233

Moery Company

Listen to this episode for a plan on how to ramp up sales when it comes to membership recruitment, membership renewal, and sponsorships. ” “You know, we really don’t need membership recruitment help. Membership Recruitment. Membership Recruitment.

It’s Time to Get Tough – Association Hustle Podcast Episode 232

Moery Company

Membership recruitment, engagement and retention will be – for the foreseeable future – the key revenue driver for associations. Some associations tend to be good at recruitment, engagement and retention but often not all three. Membership Recruitment. Membership Recruitment.

Case Study: Membership Sales Success – Association Hustle Podcast Episode 222

Moery Company

There was intentional programming that put an emphasis on recruitment. ” They’ve made specific tactical changes to focus on membership recruitment and put together programs intentionally designed to recruit more members.

Culture Matters: Interview with Jamie Notter


In the weeks following the interview we will feature a blog post ty the interviewee on SliceWorks blog and in our newsletter. Hi, this is Kathi Rabil, CEO of SliceWorks and with me today is Jamie Notter , of Culture That Works.

Keep Your Association on Track: 4 Ways to Stay Organized

Blue Sky eLearn

However, whether increasing non-dues revenue or new member recruitment, it’s just as important that your organization follows through with these goals. Gone are the days of sending out a single monthly newsletter round-up of your association’s activities and opportunities.

How to Adapt, Change, and Pivot for Long Term Success – Association Hustle Podcast Episode 224

Moery Company

For your suppliers and your sponsors, put an emphasis on the development of promotion of non-event inventory: magazines, newsletters, advertising, advertorials in the newsletter, podcast, and video streams. Get proactive about recruiting new members.

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What We Learned From the PPP Application Process – Association Hustle Podcast Episode 230

Moery Company

As sponsorship sales slow, and we change to new formats for sponsorship types, delayed strategic and membership recruitment cycles are going to lengthen and get longer. Check out our blog at and subscribe to our weekly newsletter.

PODCAST | Association Hustle Podcast – Episode 216: Building Strong Relationship between Associations and Consultants

Moery Company

I’ll give you an example that I used to see in membership recruitment all the time, “Hey, Moery Company! “Well, we recruited five new members last year and we’ve got a new chairman. We want to recruit 5000 new members this year.

Why You Should be Segmenting Your Members by Data, Rather than Type

Higher Logic

Example 1: Newsletters. The days are gone where we could shove every piece of content into a growing newsletter and expect your audience to read it. Personalizing your newsletter content and approaching members differently is one of the key things you can do to boost engagement.

How to Develop a Membership Plan – Association Hustle Podcast Episode 219

Moery Company

Identify the ten largest, or most strategic, companies that you would like to recruit in the next year. And, how are you going to utilize that for membership recruitment? Final thing on the sales plan: develop recruiting reports for your colleagues within the association.

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Membership Marketing Blog: Maximizing your Website as a Tool for.

Membership Marketing

Maximizing your Website as a Tool for Membership Recruitment. When an opt-in is captured, we have found that these leads are some of the highest responding lists for membership recruitment campaigns. Unleash the Power of Market Testing in your Membership Recruitment.

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Intangibles Sell, Too

The Membership Blog

We highlight the tangible benefits-the products (insurance, guidelines, technical documents), the services (newsletters, job listings) and the events (conferences, continuing ed programs), and then we mention the intangible benefits (networking, an industry “voice,” putting something back into the profession, etc.). Don’t be afraid to sell the intangible benefits of membership.

Association Brain Food Weekly: 7.24.20

Reid All About it

Recruiting and Retaining Association Members (and Driving Non-Dues Revenue) in the Virtual Event Era. Find out how you can keep your subscribers engaged in between buying cycles with a relevant, personalized newsletter.

Does it Make Sense to Hire a Consultant to help your Membership

Membership Marketing

In an article in the November issue of ASAE’s Consultants Connection newsletter (member sign in required), I make the case that there are at least five good reasons to add a consultant to your team. Unleash the Power of Market Testing in your Membership Recruitment. Using Social Media to Recruit Staff. Membership Recruitment. (4). Membership Marketing Blog.

How Associations Help Under 30s with Career Growth


It’s a one-page pdf that associations can share on social media, post websites, include with emails, or feature in member newsletters. It helps associations navigate through the planning phase to implement an effective young professional member recruitment strategy.

Program Goals and Marketing Objectives

Eric Lanke

We want to recruit new members. We populate our weekly e-newsletter with information about our conferences. In other words, if we fail to increase the number of members attending a particular conference, while having populated the weekly e-newsletter with information about that conference, we shouldn't say that the marketing activity failed because the program goal wasn't reached. We published more articles in our e-newsletter than we ever have before!"

Turn Member Referral Into a Status Symbol

Associations Now

Here’s how NCBA turns its true believers into busy recruiters. In a post about “member-get-a-member” campaigns two weeks ago, I posed a dream scenario, one in which your members do all your recruitment for you. But how does one-third of your recruitment sound, instead?

Building Buy-In for an Online Community at Your Association

Higher Logic

In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership.

Membership Hack: Chapter Trivia

Associations Now

Once a week, an email newsletter profiles a different ACMP chapter. At the bottom of the newsletter, members click a link to take a four-question quiz about the chapter. AMCP is using this period as an opportunity to recruit new members to join and play. “We

6 Tips to Improve Your Association’s Management with Data


When associations thrive, they see boosts in member recruitment and improved retention rates. Discover opportunities to recruit new members. Discover opportunities to recruit new members. When it comes to recruitment, your staff has a few different challenges to overcome.

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7 Online Member Acquisition Strategies to Grow Your Base

Blue Sky eLearn

For example, your organizations can offer each other: Advertising space in emails or newsletters. An e-book in return for a newsletter subscription. Your membership base is the heart of your organization, no matter what type of organization you work for.

ASAE Reveals 2020 Gold Circle Awards Winners


E-Newsletter. Association of Equipment Manufacturers; AEM Industry Advisor e-Newsletter. Membership Recruitment Campaign IPC; IPC Membership Recruitment Campaign. E-Newsletter.

The Pandemic’s Effect on Association Membership, Events, and Leadership – Association Hustle Podcast Episode 227

Moery Company

Should we recruit new members during this time?”. Check out our blog at and subscribe to our weekly newsletter. Should we recruit new members during this time?”.

The Best Opportunity - Membership Marketing Blog

Membership Marketing

Last year, I wrote an article for the Avectra Academy newsletter. Unleash the Power of Market Testing in your Membership Recruitment. Membership Recruitment. (4). Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations.

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