Reid All About it

JANUARY 21, 2022

Membership survey. Please participate in MGI’s 14 th annual Membership Marketing Benchmarking Survey , our industry’s most comprehensive and valuable study on membership marketing. The survey closes next week so don’t delay. Analyzing Survey Data ( Data Analytics Network). Marketing, membership and communications awards.

Survey 195

Survey Newsletter Price Technology 195

MemberClicks

APRIL 28, 2022

Recruiting new members and keeping them engaged is a crucial activity for all associations. A recent survey showed the biggest reason younger members opt to join an organization is for ongoing education. Send a survey to ask them directly. Spotlight young members in your newsletter. Reevaluate your young members’ journey.

Tips 98

Tips millennials Newsletter Recruiting 98

Associations Now

DECEMBER 1, 2014

Some early newsletter insights emerge from the 2015 Nonprofit Communications Trends Report. She has two key takeaways for organizations: Make sure your email newsletters go out at least monthly, and if you’re not sending out your print newsletter every quarter, you may not want to bother with one. Reading List of the Day.

Newsletter 40

Newsletter Survey Recruiting Recruitment 40

Higher Logic

DECEMBER 6, 2018

associations surveyed revealed the most common level of segmentation for their member marketing efforts: 55% – Membership level/type. Example 1: Newsletters. The days are gone where we could shove every piece of content into a growing newsletter and expect your audience to read it. Example 2: Recruitment Campaigns.

Newsletter 189

Newsletter Maine Content Examples 189

MemberClicks

OCTOBER 18, 2022

There are two main ways you can use events to boost your membership numbers: Non-member only events just for recruitment General event for current members that is ALSO open to non-members. Event planning: Put on your recruitment hat. And you need to plan all with recruitment top of mind. 2 types of member-building events.

Discount 98

Discount Event Planning Recruiting Recruitment 98

EventMobi: Association Events

SEPTEMBER 21, 2023

Membership retention is an organization’s ability to keep its members active following recruitment and onboarding. But on a practical level, how can you actively recruit and retain members for the long run? Recruit team members who have previous experience running successful events. Why does member retention matter?

Strategy 130

Strategy Software Social Media Discount 130

Membersuite

JANUARY 24, 2023

You’re more likely to recruit them as members if you offer discounted young professional or virtual membership tiers. No wonder thriftiness is a virtue with Gen Z, just witness the booming popularity of resale sites. ROI is everything for them. They will decide if your value proposition is really worth it.

millennials 144

millennials Social Media Discount Newsletter 144

EventMobi: Association Events

OCTOBER 19, 2023

Membership recruitment campaigns are most often run by associations, clubs, and nonprofits who want to broaden their reach and power up their dues-based revenue. And if you’ve got an upcoming event, that’s the perfect time to start recruiting new members. Better yet, survey your current members to ask what you could be doing better!

How To 130

How To Discount Social Media Software 130

GrowthZone

SEPTEMBER 14, 2022

Our annual survey of association professionals reports repeatedly that a common concern is the increased pressure to recruit young members. Our 8-point guide, The Power of Young Professionals , tackles the challenge of engaging, recruiting, and retaining 20-somethings. If you’re of the TL;DR (“Too Long; Didn’t Read.”)

Recruiting 78

Recruiting Recruitment Social Media millennials 78

Reid All About it

MAY 12, 2023

Newsletters. I bet members interact with your newsletters more regularly than any other product or service, which means your association should carefully plan and design each edition. shares 15 ways to improve your newsletter content and delivery. But do you? Virtual for in-person attendees. More info/register. 1 CAE credit.

Chicago 200

Chicago Newsletter Mooc Education 200

Achieve

DECEMBER 8, 2023

In addition to email blasts providing information about specific fundraising events or campaigns, create an alumni newsletter that sums up all of your current initiatives on a recurring basis. Ask both multiple-choice and open-ended questions about a range of topics on this survey. Email marketing. Text messaging.

Tips 52

Tips Survey Social Media Communications 52

Association Success

NOVEMBER 25, 2020

Use surveys to better understand member interests and pain points from their point of view, and compare that with data from your CMS to get a better feel for the types of content your members click on, download and consume. Do your research. Never assume you know what your members want to read about. Save time by repurposing content.

Content 142

Content Newsletter Social Media Recruiting 142

MemberClicks

OCTOBER 19, 2022

You can do this a few ways: Member surveys Member interviews Asking for input on your member application form Posting a poll in your member community Reading member forum posts and following what they talk about. Surveys really are a popular choice here because you can send them out to all your members at once. Be empathetic.

Newsletter 52

Newsletter Survey Tips Social Media 52

Higher Logic

AUGUST 15, 2017

Take plenty of photos and highlight them in slideshows in your online community or an article in your print newsletter to extend post-event engagement. Experienced volunteers may work with new recruits to help them learn the ropes, for example. Want to do even better? Make Them Leaders. Develop your recognition program from there.

North Carolina 343

North Carolina Project Discount Leadership 343

Ewald Consulting

NOVEMBER 10, 2021

While recruiting is important, keeping your members around is just as crucial. Conduct surveys: People want to be heard, and if you’re a great leader, you certainly want to hear from your members. Conduct surveys: People want to be heard, and if you’re a great leader, you certainly want to hear from your members.

Survey 52

Survey Newsletter Social Media Recruiting 52

Associations Now

APRIL 27, 2017

And because volunteers form a major part of association operations, Reznick offers ways associations can effectively recruit and retain volunteers [login required]. Associations should be surveying volunteers, either through formal mechanisms or informal small group conversations, to determine what they want to receive from their service. “In

Recruiting 73

Recruiting Recruitment Committee Survey 73

Membersuite

SEPTEMBER 10, 2022

Since events are one of the top membership recruiting methods, try coupling a trial membership with a discounted or free first event. . #4. This affordable subscription could include your members-only website, newsletters, and perhaps a webinar series. Benchmark compensation or operations survey reports. Virtual Membership.

Price 135

Price Discount Marketing Newsletter 135

Association Adviser

JUNE 15, 2018

The world gives us so many opportunities to write stories: Blogs, websites, Twitter, Facebook, LinkedIn, Instagram, magazines, newsletters, and billboards are just a handful of the ways we can communicate via the written word. Has your association conducted a member survey of any kind recently? What could your stories be about?

Communications 87

Communications Video Survey millennials 87

Blue Sky eLearn

JANUARY 14, 2019

For example, your organizations can offer each other: Advertising space in emails or newsletters. Your association might have a list of people that aren’t members but have interacted with your organization before—these could be individuals who subscribe to your newsletter, attended an event once, or purchased something for a friend.

Strategy 157

Strategy Social Media Discount Newsletter 157

MemberClicks

FEBRUARY 15, 2023

It takes a lot less effort to retain the members you have than to constantly be in recruitment mode. As an added benefit, when your members feel appreciated, it creates a culture where they’re more likely to recommend your association to others, making your recruitment efforts a little easier. Host a member appreciation event.

Social Media 52

Social Media Newsletter Software Discount 52

Blue Sky eLearn

JANUARY 14, 2019

For example, your organizations can offer each other: Advertising space in emails or newsletters. Your association might have a list of people that aren’t members but have interacted with your organization before—these could be individuals who subscribe to your newsletter, attended an event once, or purchased something for a friend.

Strategy 150

Strategy Social Media Discount Newsletter 150

.orgSource

AUGUST 28, 2023

According to a 2020 Edelman study , 89% of decision-makers surveyed believe that thought leadership improves their perceptions of an organization — yet only 17% of them rate the quality of the information they read as very good or excellent. My first bit of advice is, don’t treat recruiting these experts casually.

Leadership 88

Leadership Social Media Case Study Industry 88

Reid All About it

APRIL 12, 2019

Association professionals, please consider participating in the 2019 Association Communications Benchmarking Survey. MemberSuite shares membership marketing tactics to use before, during and after your event to recruit non-member attendees. Public philosopher Roman Krznaric says we need to reinvent democracy for the long-term.

LMS 276

LMS Pennsylvania Innovation Education 276

MemberClicks

OCTOBER 24, 2023

We’ll also discuss how these organizations can use marketing strategies to enhance their recruitment efforts and ensure ongoing growth and success. One practical approach is to engage with members through surveys, seeking their input on topics such as: What aspects of our association do you find most valuable?

How To 52

How To Social Media Industry Recruiting 52

MemberClicks

NOVEMBER 14, 2023

It’s more cost-effective for you to retain an existing member than to recruit a new one. You may want to send a welcome email, give the member a quick phone call, or post a shoutout on your organization’s social media or newsletter to welcome them.

Newsletter 59

Newsletter Strategy Social Media Survey 59

Aaron Wolowiec

FEBRUARY 24, 2015

According to “3 Keys to More Referrals: Leverage Your Member Love,” engaging happy members can be a powerful member recruitment tool. To determine who is, conduct a survey, online or via telephone, the e-book suggests. Keep the survey short and collect contact information from those who take the survey.

Survey 100

Survey Newsletter Marketing Social Media 100

Fonteva

MARCH 19, 2020

When associations thrive, they see boosts in member recruitment and improved retention rates. Discover opportunities to recruit new members. Discover opportunities to recruit new members. Having and maintaining a strong member recruiting program is essential for your association to continue growing and thriving as time goes on.

Tips 52

Tips Recruiting Recruitment Tampa 52

MemberClicks

DECEMBER 19, 2023

Research competitors and events of interest for target audience Once you’ve identified your target audience, ask them about events and trade shows they have or plan to attend through a survey in your members-only area or next member newsletter. Evaluate its success against your post-event survey data, your goals, objectives, and KPIs.

Tools 52

Tools How To Software Cost 52

Protech

JUNE 11, 2020

If you can, survey members to discover what they need or common issues they have during their job search or quest for career development. Here’s what Dawn said is often requested for inclusion in an online career center in member surveys: . Lastly, associations are now communicating with members via a digital recruitment guide.

Revenue 83

Revenue Tips Social Media Communications 83

Association Briefings

OCTOBER 22, 2020

In fact, a recent survey by Spike shows that 77% of U.S. What if you had a different masthead for your newsletter based on the industry segment your member designated? recruiting new members. In my previous life, I worked with an association that forced detailed A/B testing on an email newsletter. So why the resurgence?

How To 52

How To Newsletter Content Communications 52

Nimble AMS

NOVEMBER 26, 2019

Celebrate them by listing them in your email newsletter, and consider sending new members a welcome gift. Granted, it may not make sense to list every renewed membership in your newsletter or send all renewed members a welcome gift. Send new members an email from your executive director. Or better yet, give them a call.

Newsletter 88

Newsletter Member Experience Technology Tips 88

Association Briefings

MAY 6, 2021

They’re the ones who shaped the industry; who recruited new members based on word-of-mouth. For successful organizations, a good portion of marketing budgets are being spent on recruiting, retaining and engaging with these younger professionals. Newsletters are important - don’t forget about them!

Marketing 52

Marketing millennials Email Marketing Social Media 52

Reid All About it

JULY 24, 2020

Recruiting and Retaining Association Members (and Driving Non-Dues Revenue) in the Virtual Event Era. Find out how you can keep your subscribers engaged in between buying cycles with a relevant, personalized newsletter. Learn how to curate outside news sources in order to develop a personalized, automated newsletter for your audience.

Montana 259

Montana Revenue Case Study Conference 259

YourMembership

DECEMBER 11, 2014

This good news was echoed in the Manpower Employment Outlook Survey for Q1 2015 where 18,000 US employers reported a positive Net Employment Outlook, and almost 20% anticipated an increase in their staff levels during Q1 2015. “As The ongoing race to identify and recruit qualified talent will only increase as we move into 2015.

New York City 150

New York City New York Newsletter Social Media 150

Association Adviser

MARCH 22, 2019

Slightly more than half of respondents to the 2018 Association Communications Benchmarking Survey reported feeling understaffed. Sure, you can put together a design for your monthly e-newsletter, but will it be done as effectively as one by a design professional? Changing technology can lead to the need for different skill sets.

Team 85

Team How To Survey Review 85

MemberClicks

OCTOBER 6, 2022

Membership acquisition is any form of outreach or activity to connect with potential new members—whether that’s through emails, recruitment events, social media, or any other means. Send an email newsletter regularly to share news, any exciting events on your calendar, and links or content that is relevant to your members and industry.

Membership Management 52

Membership Management Software Social Media Recruiting 52

MemberClicks

DECEMBER 19, 2023

Below, you’ll find seven easy steps on how to build a membership website to recruit and retain members plus find your perfect membership website builder! Engagement Tools : Online classes, newsletters, and group workshops. If you’re wondering how to create a membership website that is effective and well-designed, we’re here to help!

Directory 52

Directory Discount Software Tools 52