What Gets Measured Gets Better

Beth Kanter

I spoke to a group of nonprofit in Seattle a few weeks ago at Pyramid Communications who found the advice for taking incremental steps towards improvement very useful.

Are Your Creepy Pitches Spooking Your Supporters? Pitch Fail and How To Fix It!

Beth Kanter

newsletter subscribers, event attendees, one-time donors, monthly donors, etc) along the engagement cycle throughout the course of the year. She is on faculty at the University of Washington and Seattle University, and has lectured at the University of Chicago.

What Smart Associations Do Differently

Association Adviser

Seattle Seahawks. “If you want someone to reference your website first, read your newsletter or sign up for a program when it’s convenient for them, a mobile site is essential,” said Kelly Donovan , team leader for online marketing at Naylor, LLC. What started as a simple monthly e-newsletter in 2010 has evolved into an integrated media platform with a branded website, TV channel, social media network and custom research division.

Texas 67