June Update: Next Week’s Move to Improve Our System Performance

Wild Apricot

July-NewsletterRead about our switch to Amazon Web Services, updates to our mobile app, and other news.

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Nonprofit Newsletter: Free Tools to Create and Merge PDFs

Wild Apricot

One small nonprofit I work with has chosen to publish its monthly membership newsletter as a magazine-style document in Portable Document Format (PDF), rather than as an email blast. Tags: Non-profit technology nptech Non-profit Communications collaboration PDF open source application software newsletters

Why wait for an Association's Monthly Newsletter?

SCD Group

When sharing information for your association’s members, why wait for a “Monthly Newsletter?”. I love ASAE’s digital Associations Now , the daily electronic newsletter providing valuable information for association professions. Weekly newsletter?

3 Strategies to Recruit Members Through Association Software

Blue Sky eLearn

Make sure your membership management system can automatically apply the discount to a cart with a registration and a membership! Share relevant news from your industry, either from industry publications, popular media outlets, or your own blog in a newsletter.

Goodbye e-learning

Aaron Wolowiec

There’s a goldmine of information in the report, which you can get for free if you subscribe to Tagoras’ free e-newsletter. Use a learning content management system (LCMS). As a former journalist, I love data. And trend data are even better.

Don’t Nickel-and-Dime Members: Ideas to Increase Non-Dues Revenue

.orgCommunity

Their new membership model includes unlimited access to certifications, online education, newsletters, industry analyses, and communities—the “ pay-to-play ‘extras’ in most association business models.”. This blog post was originally published on the Association Learning Blog by WBT Systems.

The Humble E-Mail: An Appreciation

Guilt by Association

I ponder the e-mail this week because our organization just installed and launched a new e-mail marketing and newsletter platform, integrated with our association management system. Tagged: e-mail marketing, e-mail newsletters. e-mail marketing e-mail newsletters

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Jeffrey Cufaude, Idea Architects: Seen Elsewhere: Building Creative.

Idea Architects

In one of my volunteer roles, I write a feature in the ASAE Executive Management Section IdeaLink newsletter called Seen Elsewhere. The best are delivered in a free newsletter every Sunday and make for an inspired start to the week ahead. Jeffrey Cufaude, Idea Architects.

3 Questions to Ask Yourself Before Purchasing New Association Technology

Higher Logic

For example, a strong integration lets members interact in your online community then pay dues in your AMS without feeling like they’re switching systems. For instance, is having your newsletter tracking in your AMS a requirement? Purchasing new technology is a big undertaking.

[Infographic] The Power of Audience Segmentation

Higher Logic

Sending a monthly customer newsletter with industry updates is different from an email campaign for an upcoming event, or even an onboarding campaign for new members or certification course. Good marketing delivers relevant content.

Learning Along The Way: Transitioning a Client When an Executive.

Learning Along the Way

I was excited to receive my copy of ASAEs AMC Connection December 2009 e-newsletter. You see, this newsletter contains my first ever published article, "Transitioning a Client When an Executive Leaves". Ive reprinted the article below for those of you who can not access the e-newsletter. They have many great resources, like this newsletter, to offer association professionals. The concept was built around a systems thinking. About. Archives.

The Internal Blog: A Management Tool : Off Stage

Off Stage

Of course, back then nobody talked about interaction to these messages: most newsletters didnt even have a Letters to the Editor section, and anyway, who wanted to wait a week or a month before seeing some response from a reader? Off Stage. 26, 2009 - The Internal Blog: A Management Tool.

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10 Tips to Take You from Zero to eLearning Hero

Blue Sky eLearn

Associations have a tendency to use language and abbreviations that are only meaningful to them internally without realizing the public won’t understand their system of communication. You know all the ins and outs of the system, how you use it and how you could use it.

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Membership Marketing Blog: The Membership Lifecycle Turns Five

Membership Marketing

The concept was built around a systems thinking approach to membership. You want them to raise their hand and register on your website, accept a free whitepaper or newsletter, or attend a webinar or meeting. Renewal Systems. (14). Membership Marketing Blog.

Does it Make Sense to Hire a Consultant to help your Membership

Membership Marketing

In an article in the November issue of ASAE’s Consultants Connection newsletter (member sign in required), I make the case that there are at least five good reasons to add a consultant to your team. Renewal Systems. (14). Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations.

Building Your Online Membership Lead Generation and Conversion

Membership Marketing

Building Your Online Membership Lead Generation and Conversion System. The next question is what to do with these leads and how to maximize the effectiveness of the conversion system. One way to look at this lead to paid member conversion system is as a funnel. Renewal Systems.

How to Get Amazon-Level Personalization (With No Extra Effort)

Socious

Both systems will collect data for you. Method #2) Tailored Email Newsletters. Instead of creating one generalized newsletter for all your members, give each of your members the option to have a personalized newsletter delivered to them every day, week, or month.

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The Best Opportunity - Membership Marketing Blog

Membership Marketing

Last year, I wrote an article for the Avectra Academy newsletter. Renewal Systems. (14). Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Whether you are an association professional or a relationship marketer, join the discussion on the Membership Marketing Blog and share your ideas and counsel. Speaking Engagements. Speaking Engagements.

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10 Steps from Zero to eLearning Hero

Blue Sky eLearn

Associations have a tendency to use language and abbreviations that are only meaningful to them internally without realizing the public won’t understand their system of communication. You know all the ins and outs of the system, how you use it and how you could use it.

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Learners and Your LMS: If you build it, will they come?

WBT Systems

Working with many associations over the years, we have listened to many organizations describe the reasons why their members do not use their existing Learning Management System (LMS) and why they are looking for a new learning solution to re-engage their learners.

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8 Tips to Write Emails Your Association Members Will Open

Higher Logic

If you send out different kinds of emails (newsletters, event information, system communications about your technology etc.) Recipients may have an idea of what content is typically in your newsletter, but without any further explanation there is no pull to read more.

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8 things your association’s online career center should do

Aptify

In addition, you can include a jobs feed or widget in your member and prospective member e-newsletters with recently posted jobs that sponsors have paid extra to promote. It might just become one of the most viewed/clicked-upon sections of your newsletter. .

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Ideas for Reframing Your Community’s Awesome Content

Higher Logic

Here are a few possibilities: Newsletters. You probably already put out a newsletter covering the latest happenings at your organization, things coming down the pipeline, and other hot items.

Executive Connections: Adding Value

Executive Connections

While the staff works to implement a new Association Management System (AMS), our leaders and committees are making great progress on the activities occurring in 2008 and beyond, and I have been traveling to some very interesting conferences and meetings. Louis who have created the Liber8 Economic Newsletter- and excellent resource on the issues of the day. I didnt wake up this morning wondering about it, but the newsletter answered some questions the consumer media never reported.

Beyond membership dues: 3 ways to boost your association’s revenue

Aptify

Include a jobs feed or widget in your member and prospective member e-newsletters with recently posted jobs that sponsors have paid extra to promote. It might just become one of the most viewed/clicked-upon sections of your newsletter. Select a system that can support both options.

LMS 52

Beyond membership dues: 3 ways to boost your association’s revenue

Aptify

Include a jobs feed or widget in your member and prospective member e-newsletters with recently posted jobs that sponsors have paid extra to promote. It might just become one of the most viewed/clicked-upon sections of your newsletter. Select a system that can support both options.

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Association Brain Food Weekly: 12.14.18

Reid All About it

What to do, what to do… WBT Systems has a suggestion for you: get your learning on. 14 best content marketing newsletters for 2019.

Better Member Retention From Frictionless Experiences Designed for Your Association

Association Success

Quick-to-read but highly valuable newsletters. Try standing in your member’s shoes and list all the points of friction between members and the association’s policies, or staff, or systems. Try standing in your member's shoes. In the age of infinite choice, organizations can not afford to make the purchase experience difficult. And so we see one-click online ordering, retail stores with no checkout lines, curbside pick up, and more.

Machine Learning: Optimize Your Team for Artificial Intelligence

Associations Now

You don’t necessarily need AI experts on your staff, said Amith Nagarajan, chairman of the AI-driven newsletter platform Rasa.io.

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Changes in Membership Management Software that Could Impact How You Run Your Association

Socious

These modern AMS systems bear little resemblance to their database predecessors. Some systems track referrals and have gamification features so you can run referral contests or reward referring members. “We’re still in the first minutes of the first day of the internet revolution.”

What to Do When Your Members Hate Technology

Socious

Whether we’re talking about membership management software, a new interactive website, or a new event system, a lot has changed in technology over the past few years. They will be comfortable navigating your new AMS platform or other technology system as well.

9 things your association’s online career center should do

Aptify

In addition, you can include a jobs feed or widget in your member and prospective member e-newsletters with recently posted jobs that sponsors have paid extra to promote. It might just become one of the most viewed/clicked-upon sections of your newsletter. .

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If Content Marketing is the new black, why are associations wearing plaid?

Vanguard Tech

Content Marketing is the “hot new thing” as for-profit marketers rush to create infographics, whitepapers, newsletters, checklists and anything else that will generate inbound traffic.

3 Ways to Strengthen Communication Using Smart Member Data

Higher Logic

To strengthen your communication strategy, integrate all your software solutions into one system that shares data. A few essential features in any management system can go a long way when it comes to automated messaging. Manage email newsletter subscriptions.

AI and Email: A Match Made in Heaven?

Associations Now

As Amith Nagarajan, chairman of the AI-driven newsletter platform Rasa.io, explained in an Associations Now interview earlier this year , it’s important not to put AI at the center of your technology work, but on the peripherals.

4 Professional Services that Save Associations Time and Money

Higher Logic

They’ll already have the system experience to design and launch your website quickly. Additionally, community managers create and distribute newsletters, moderate community activity, and generate reports about member engagement.

The ASAE Annual Exhibitor Email Deluge

Reid All About it

For example, a meeting planner has no interest in a learning management system. Or, a person who just got a demo of your system shouldn’t receive a generic email explaining what you do. For example, if you sell email marketing systems, provide a tip for getting more emails opened.

What to include in your membership marketing plan

Optimist Consulting

Non-member e-newsletter remain a good recruitment tool, you can repurpose content from your main e-newsletters but include more promotional messages. I was delighted to recently present at CHASE on how to develop your membership marketing strategy and plan.

Association Brain Food Weekly: 4.12.19

Reid All About it

WBT Systems identifies ten traits of an innovation mindset to cultivate at your association if you want to turn innovative ideas and strategies into reality. Here’s a little piece I did on microvolunteering —one of my longtime soapbox topics—for my state association’s newsletter.

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Fix MI State Campaign Takes Aim at Infrastructure Issues

Associations Now

An initiative from the Michigan Infrastructure & Transportation Association draws much-needed attention to the state’s aging and failing systems. From its stormwater and wastewater systems to its roads and bridges, Michigan’s infrastructure needs some love—a lot of love.