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How AAA’s New Car-Share Service Thinks Beyond Ownership

Associations Now

The service, a product of AAA’s innovation lab A3Ventures—“A3” is a great way to slacken up “AAA,” by the way—allows residents in the California cities of Oakland and Berkeley to pick up a car wherever one might be located, drop it off in a specific zone within the city, and grab a different car later on.

Oakland 58
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Big Data: Big Headache or Big Opportunity for Associations?

Association Adviser

If it can, then they will pay a premium price for it—think Dyson (vacuums), iPhone (smartphones) and Nest (thermostats). Ask how your product and service can fill those unmet needs. Innova-Con is the annual meeting of the International Association of Innovation Professionals (IAOIP). Be careful what you wish for.

Survey 60