How to Recruit and Retain Millennial Employees (Hint: Start by Building Community)

Higher Logic

But for the rest of the businesses out there, convincing Gen Y that your organization is a great place to work isn’t so easy. So if you want to recruit millennials, foster a collaborative environment that lets employees learn and build professional relationships.

Membership Hack: Instagram Recruitment

Associations Now

It only makes sense that the American Society of Interior Designers would use Instagram, a social media platform that’s visually inclined, to recruit new members. This is a campaign geared toward recruiting our young, emerging professionals,” she says. “We

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[Cool Infographic Friday] How Social Recruiting Can Attract Top Talent to Your Organization

SocialFish

———— Have you tried using social media as a recruiting tool for your association or nonprofit? If you learn how to use social media for recruiting, you’ll find it’s one of the best ways to attract top talent. But social recruiting can have a downside as well.

Membership Hack: Card-Carrying Volunteer Recruiter

Associations Now

The New Jersey Society of CPAs recruits volunteers with a business card that removes the barriers to getting involved. The New Jersey Society of CPAs was on a mission to engage members face-to-face and recruit some volunteers at the same time.

How Moose Became King of the Forest: 5 Tips for Recruiting

YourMembership Blog

But like many other membership-based organizations, the Moose often finds itself riding through the peaks and valleys of member recruitment. Generally, its membership drive relies on existing members sticking around year after year and reaching out to recruit their friends to join, too.

Your Growing Organization Needs an Online Community

Higher Logic

Online communities aren’t just for enormous, multinational companies -- small organizations need them, too, just as much as the behemoths do. How do communities make sense for small organizations, where every decision -- big or small -- can make a huge difference in your bottom line?

A LinkedIn-Centric Strategy for Member Recruitment

Associations Now

Enter The Graphene Council , an organization founded by Terrance Barkan, CAE, nearly three years ago to serve researchers and entrepreneurs in the emerging nanotechnology field of graphene. So, do these LinkedIn methods work for more established organizations?

Thursday Buzz: Recruit the Right Microinfluencer

Associations Now

Is your digital strategy working for your organization? The post Thursday Buzz: Recruit the Right Microinfluencer appeared first on Associations Now Influencer campaigns aren’t just for major brands. Even small associations can get big results by leveraging microinfluencers.

Executive Recruitment: Lessons From Megyn Kelly’s Move to NBC

Associations Now

News outlets aren’t the only organizations that need to pull out the stops to draw top talent like Megyn Kelly. But recruiting top talent isn’t just a challenge in the media or entertainment businesses. Lastly, make the recruitment process quick, Ruble said.

Three WOM Member Recruitment Strategies

The Moery Company

The report reveals the most effective recruitment methods as surveyed by associations. We helped an association in which a small business member wrote a very quick, but thoughtful message about his affiliation with the organization. Now, go recruit some new members.

Now Hiring: Social Recruitment on the Rise, Study Says

Associations Now

Our results clearly show that it’s no longer a question of whether an organization is recruiting through social media—it’s about how they are leveraging social tools to achieve the biggest benefits. And social recruiting offers more than just cost savings for employers.

Volunteer Recruitment Checklist and Guide

Wild Apricot Blog

Here are two new resources from Wild Apricot - Getting Started with Volunteer Recruitment and Volunteer Recruitment Checklist - designed for the staff or volunteers of small non-profits and membership organizations who are new to volunteer recruitment.

Survey: Charitable Groups Losing More Donors Than They Recruit

Associations Now

The latest Fundraising Effectiveness Project survey revealed that less than half of charitable donors contributed to the same organization two years in a row. The challenges associated with attrition are worse for smaller organizations.

Seven Levers to Increase Membership Recruitment

Membership Marketing

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Seven Levers to Increase Membership Recruitment. Unleash the Power of Market Testing in your Membership Recruitment.

Coaches vs. Cancer: Groups’ Fundraising Strategy Eyes New Recruits

Associations Now

Here’s why ACS recruited some of college basketball’s top coaches to their team. As we were thinking about a way to engage for donations, we started with the consumer insight that people are really interested in how coaches recruit.

In Recruitment, a Little Recognition Goes a Long Way

Associations Now

There’s no one way to make a member-get-a-member program a success, but recognition for recruiters is a must. In a perfect world, your members would do your recruitment for you. Your recruitment budget would be zero: All word of mouth, all the time.

You Won’t Believe the ROI on This Member Recruitment Campaign

Associations Now

I’m just going to let the following numbers from an association member-recruitment campaign speak for themselves: Total cost for recruitment campaign: $25,000. Benefits are nice to have, but they’re not why people join an organization.

How to Make Culture, Not Perks, Work For Your Organization

Higher Logic

These types of workplace perks are everywhere these days, but they may actually be harming your organization. These perks are meant to reflect a culture that helps employers recruit and retain top-rate talent to their organizations. How to define your organization's culture.

Recruiting members. and keeping them

Association Adviser

Are you at a stalemate when it comes to recruiting and retaining members? Create a contest and challenge members to recruit others to join. For each new recruit, the member’s name goes into a drawing for an iPad. Branch out from the typical places you recruit members.

Leveraging Non-Member Email Addresses for Membership Recruitment

Membership Marketing

Many membership organizations have accumulated email addresses in their database of prospective members through site registrations, event attendance, or product purchases. Gain Contact Information – Some organizations have only a name and email address in their database.

Study: To Retain Millennial Employees, Organizations Must Adopt New Technologies

Associations Now

As a younger generation who grew up using technology, millennials expect companies and organizations to be cutting-edge adopters, using the most up-to-date hardware and software to add flexibility and ease to their workflow, according to a new study from CompTIA.

Proven Tactics to Recruit, Retain and Unleash Millennial Talent

SocialFish

A vast majority of these Millennials want to work for organizations that foster innovative thinking, develop their skills, and make a positive contribution to society. How to Recruit Millennials. Guest post by Ryan Jenkins. ————-.

Can Community Double As Intranet for Your Organization

Higher Logic

They can even post opportunities and recruit colleagues to go with them. You figured out the recipe for member engagement. Can you work the same magic on your employees? Intranets have a reputation for being underused and clunky, but that doesn’t have to be the case.

SCD Group: Association Member Recruitment: New Opportunities vs.

SCD Group

Association Member Recruitment: New Opportunities vs Same Old Ways. and made me wonder about the changes in “association recruitment.” As you look at what this exec laid out, you find a “classical” member-get-a-member recruitment program. Pages. About.

I Run a Small Business. Here’s How to Recruit Me to Your Association. - Moery Company

The Moery Company

During my 25 years in the association biz, I’ve seen organizations discussing the value of recruiting and retaining small businesses. It’s true and I’m grateful for my membership in the US Chamber and other advocacy organizations. Here’s How to Recruit Me to Your Association.

How to Leverage Social Media for Successful Marketing and Membership Recruitment

SocialFish

the biggest challenges for most marketers are measuring ROI, having social integrated throughout the organization, and having enough budget to do it properly. Pretty much all of marketing will fall into these buckets: Recruitment, retention, outreach (sales).

ROI and Social CRM Use Case 1: Using LinkedIn for Member Recruitment

SocialFish

Using LinkedIn for member recruitment [Possible now]. If you have chosen to have a members-only group as opposed to an open group (which can also be fantastic for recruitment), the key to turning this into ROI is simply to be proactive about tracking your interactions with member prospects.

4 Quick Tips for Online Membership Recruitment

MembersClick

We’ve seen posts and videos go viral, and people and organizations directly impacted (if not majorly changed) by that. Well for starters, membership recruitment. By now, we all know how powerful the Internet can be.

Using Online Lead Generation to Drive Membership Recruitment

Membership Marketing

Whether you recruit new members using direct mail, email, or telemarketing, your efforts are empowered by identifying the very best prospects for membership and then promoting to them. How active is your organization in trading content for contact?

How Prepared Is Your Organization for an Aging Workforce?

Associations Now

New research from the Society for Human Resource Management indicates that only about a third of organizations are preparing for a workforce that skews older. Find out why recruiting, retaining, and capitalizing on the know-how of older workers makes good business sense.

Add #TestimonialTuesday to Your Association’s Member Recruitment Plan

SCD Group

While #ThrowbackThursday (also known as #TBT) represents a great tool for retaining members (by reminding them of great things your organization has done in the past), #TestimonialTuesday represents an online member recruitment tool.

Your Member Recruiting Campaign Will Fail Without This

YourMembership Blog

But it’s not just the millennials who are struggling with reasons to join their parents’ (or grandparents’) organizations. Not all organizations are wringing their hands in worry; some are tackling the education piece with a marketing campaign usually seen by Fortune 500 companies. Tags: associations , bar association , member community , member organizations , Moose , recruiting members. Membership Software Association Management Software. Solutions.

How to Apply Social to Marketing and Membership Recruitment

SocialFish

You need to push your social media stakeholders to make marketing a priority, and then work together to keep everything you’re posting in balance with your organization’s core mission and your members’ expectations. Look beyond the social media your organization owns.

Membership Recruitment Dues Discounts: The Do’s and Do Not’s

Membership Marketing

The other day, I received a membership recruitment mailing offering an end of the year 50% off first year dues discount from a respected professional association. As a reader of this blog, you may know that I believe in making special offers available to recruit prospective members. The best approach to membership recruitment continues to be a regular stream of value laden communications that include an incentive to act within a given timeframe.

New Group Gives Recruiters a Leg Up in Their Own Profession

Associations Now

Few people understand the importance of networking better than recruiters. Behind every great leader is a recruiter who is hiring great talent, yet our profession is misunderstood and undervalued on so many levels,” Gotkin said in a statement on the organization’s website.

Four Challenges to Effective Content Marketing for Membership Recruitment

Membership Marketing

This technique is called a content marketing strategy where free samples of your membership content are made available -- typically online -- and those interested in using it connect with your organization. Your shared content needs to prove that your organization is the leading expert in your membership category. Over the years, I have done a number of posts related to trading content for contact.

How to Budget for Membership Recruitment and Renewals

Membership Marketing

An organization determines how much it can spend and then asks the membership staff to use it in the best way possible. But the correct question should not be how much you are allowed to spend, but how much you can generate in revenue for the organization.

Creating a Strong Culture at Your Organization: 4 Steps

MembersClick

It’s something that ALL organizations have, but something that only a percentage of organizations put thought into. Office culture is an interesting concept. The thing about office culture, though, is this: If it’s not by design, it’s by default.

How to Use Pinterest to Advance Your Organization

SocialFish

Following a brief overview of the fundamentals of Pinterest, David and Heidi will discuss a variety of ways that Pinterest can be used to augment your organization’s communications, awareness, market position, recruiting, community building, and fundraising.

Eric Lanke: Every Organization Needs Two Values Statements

Eric Lanke

Every Organization Needs Two Values Statements. Chapter 7 is about being trustworthy, and there are several pages in there about the importance of having a values statement--a clear and transparent declaration of what actions, beliefs and assumptions your organization values.