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Did You Know? Associations Plan to Rake in More Revenue from Publications, Events and Continuing Ed

Association Adviser

Non-dues revenue is often an essential component of an association’s operating budget, allowing staff to produce high-caliber member communications, events and continuing education programs. Symbiotically, those same operational areas are where association professionals report they want to focus on earning more non-dues revenue this year.

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The Guardian Expands U.S. Reporting With New Nonprofit Arm

Associations Now

In the past, according to a press release , the newspaper has funded journalism through the Bill & Melinda Gates Foundation, the Ford Foundation, and the Rockefeller Foundation, among others. Additionally, the current nonprofit initiative is not the first time the newspaper has gone down this road.

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Page One: 9 Ways CMA’s SEO Strategy Builds Brands

CMA Solutions

The content can take the shape of a blog post, press release or a special guide, which we publish on their website. SEO Strategy Tip #6: Press Release Distribution When it comes to content formats, the press release demands respect. The project involved fixing broken internal links.

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6 Ways To Engage Association Members

CMA Solutions

CMA’s in-house PR team scored a few important industry media placements, which included a placement of EPN’s press release on Meetings Today’s homepage for seven consecutive days. With more than 200 members in more than 40 countries, the directory is a one-stop shop for all of members’ card project needs.

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MemCom Awards – could you be a winner?

Optimist Consulting

In our experience from helping companies, the tendency is for people to shoe horn text in from press releases or marketing materials – try to tailor your information and really answer the question in the best way you can. Build a relationship with the awards bodies.

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2015 a Smashing Year for Tradeshows, CEIR Report Finds

Associations Now

. “We anticipated 2015 would deliver positive results and yet we were pleasantly surprised that the industry outperformed our original projections,” Brian Casey, CEIR president and CEO, said in a press release. Though the number of exhibitors rose less than 1 percent, revenues (+6.5 percent) and attendees (+4.9

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Higher Logic's Rob Wenger Announces New Role as Executive Chairman, Welcomes Kevin Boyce as New CEO

Higher Logic

Check out our official announcement in this press release. I’m also really excited to get back into tech-focused projects, which is my passion! Most recently, he was the chief operating officer of Ellucian, where he directly managed over 2,000 employees and more than $700 million in revenues.