Reid All About it

APRIL 12, 2024

They also tell the stories of two association executives who generated more revenue after changing their approach to sponsorship. I’m happy to feature it as long as it’s not too product-centric. Learn about planning a vendor showcase and revenue-generating potential. by Tony Rossell, Marketing General Inc. Ready to veg a bit?

Revenue 256

Revenue Strategy Price Newsletter 256

Association Success

MAY 20, 2020

How should I price my event? What you ultimately want is to be able to monetize the event,” said Michael Tatonetti , director of certification and education for the Professional Pricing Society. With that being said, pricing should follow the same concept. . “A The short answer: that’s up to you. . Part 1: Operating budget.

Price 78

Price Revenue Cost Discount 78

Reid All About it

JANUARY 5, 2024

Non-dues revenue. The State Bar of Texas partnered with Lead Marvels to provide an online resource library for members that generated $160,000 in revenue for the association this past year—plus lots of leads for their sponsors. I’m happy to feature it as long as it’s not too product-centric. Hot association topics. 1 CAE credit.

Revenue 277

Revenue LMS Price Education 277

Higher Logic

OCTOBER 10, 2017

Eighty percent of your future revenue will come from 20 percent of your existing customers , according to Gartner. Unfortunately, getting customers to buy more has always been a challenge – that’spart of why only 20 percent of customers will make up the majority of your future revenue. Low Product Awareness.

Revenue 159

Revenue Price Products Library 159

GrowthZone

FEBRUARY 12, 2019

Fact: 50% of association revenue is generated from non-dues sources. Check out these 3 things you can do today to increase non-dues revenue using technology you probably already have: JOB POSTING SERVICES. Consider offering this benefit to non-members at a premium price. Streamline Non-Dues Revenue, to get 10 ideas.

Revenue 104

Revenue Analysis Price Technology 104

Nimble AMS

DECEMBER 21, 2020

Convenience is key to a great experience and key to your future revenue. Here are 5 ways you can boost your association’s revenue in 2021. Installment payments keep your revenue incoming, while your members have easier options to engage with your association. Predictable revenue stream. Auto-renewal ?makes

Revenue 78

Revenue millennials Member Experience Recruiting 78

Reid All About it

AUGUST 4, 2023

Dale Carnegie Non-dues revenue. Seriously consider attending if non-dues revenue is a concern for your association. Membership pricing. Your association’s recruitment and retention success depend on your membership model pricing. Non-dues revenue partners. Introverts. Member engagement.

Atlanta 195

Atlanta Price Revenue Denver 195

Blue Sky eLearn

MAY 4, 2020

So, beyond your standard questions about event schedule and production cost, what are the other most important questions to ask a virtual events vendor as you investigate their services? How do you price your virtual events? There is a wide variance in how virtual events are priced. Do they train speakers? References?

LMS 282

LMS Price Team Sample 282

Eric Lanke

FEBRUARY 4, 2013

image source Don't compete on price. There are certainly some organizations that can successfully compete on price. They generally have high-volume, low-investment business models, and are perfectly suited for the low-price strategy. And this is why competing on price is a bad strategy for associations.

Price 100

Price Products Revenue Strategy 100

Reid All About it

FEBRUARY 9, 2024

I’m happy to feature it as long as it’s not too product-centric. Price Elasticity Uncovered: Insights from Data How often are price increase/decrease decisions based on opinion and fear, hampering an association’s ability to extract maximum value from our products because we’re afraid of customer attrition?

Newsletter 266

Newsletter Certificate Denver Case Study 266

Reid All About it

FEBRUARY 2, 2024

They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. I’m happy to feature it as long as it’s not too product-centric. Hear how the speaker’s team developed a price elasticity forecast. Print magazines. Generation Z. 1 CAE credit. More info/register.

Certificate 266

Certificate Denver South Carolina Project 266

Freestone

APRIL 16, 2024

There are three major benefits you’ll find in repurposing your continuing education content: Reach a larger audience Engage more learners Boost your revenue How to record and edit live presentations for online consumption One way to repurpose your content offerings is to transform live presentations into on-demand learning resources.

Education 71

Education Content LMS Library 71

YourMembership

APRIL 17, 2012

Add-On Products. But knowing what you want to sell from a dollar/revenue standpoint is not the same thing as developing the strategy behind it. To reach your revenue goals you must also have a strategy. . Sadly, some organizations confuse communicating revenue goals with organizational ones. Associations. Chambers + EDCs.

Revenue 150

Revenue Strategy Software Membership Management 150

Reid All About it

NOVEMBER 10, 2023

Check out what James Young at Product Community has to say about building and using a community engagement funnel. If you manage non-dues revenue programs, you’ve got to understand Unrelated Business Income Tax (UBIT) —or your association will eventually pay the price (taxes plus penalties and interest). Member app. Elliott Co.,

Certificate 281

Certificate Price Tools Technology 281

Associations Now

MAY 21, 2019

When your association designs new products and services, do you tap your members for input? That’s especially true for associations with declining dues revenue. The session resulted in 26 different nondues revenue projects that associations could invite members to participate in as a key partners. Maybe you should. Podcasting.

Project 89

Project Revenue Austin Education 89

Reid All About it

JANUARY 12, 2024

Your sleep and work quality/productivity depend on the right answer. I’m happy to feature it as long as it’s not too product-centric. Hear how the speaker’s team developed a price elasticity forecast, share your own data modeling stories and learn from in-the-trenches experiences of your peers. More info/register. 1 CAE credit.

LMS 266

LMS Member Engagement Education Revenue 266

YourMembership

MARCH 20, 2012

Add-On Products. Improving the Bottom Line with Non-Dues Revenue. While I’m not going to weigh in on either side (that is a decision best made by individual associations on a per case basis), what does become even more important is alternate forms of non-dues revenue. Advantages. News + Press. Technology. Management Team.

Revenue 150

Revenue Directory Price Software 150

Reid All About it

JUNE 25, 2021

Virtual conference pricing. The changes made by the American Society for Nutrition to their pricing model are worth noting. I’ll be happy to feature it as long as it’s not too product centric. – Revenue Success from Scratch: One Association’s Story. Host: Professionals for Association Revenue.

LMS 361

LMS Revenue Tips America 361

Velvet Chainsaw

OCTOBER 26, 2023

The bad news is that full year performance for 2023 participation and revenues is expected to be 9.5% For most business event professionals, rebuilding attendance and overall revenue is priority one. Competing Priorities The CEIR index gives us a good view of top-line performance – participation and revenue. below 2019.

Revenue 106

Revenue Cost Innovation Price 106

Forj

MAY 18, 2021

On the very first episode of the new Web Courseworks podcast, Managing eLearning , Dr. Jon Aleckson & Matt Harpold introduce Dr. Michael Tatonetti , an expert in educational pricing and the founder of Pricing for Association. Associations, according to Dr. Tatonetti, often struggle with decisions on how to price their products.

Price 91

Price Analysis Products Discount 91

Reid All About it

JULY 21, 2023

I’m happy to feature it as long as it’s not too product-centric. Fri 7/21 at 1 p.m.* – Cracking the Value Code: Uncovering Strategies for Pricing Your Learning Programs When you start taking a hard look at your learning product landscape, common conundrums around “value” and “pricing” often surface. CAE credit.

Atlanta 195

Atlanta millennials Price Technology 195

Reid All About it

JULY 31, 2020

I’ll be happy to feature it as long as it’s not too product-centric. Ask your questions regarding strategies, best practices, and tactics across the full event marketing funnel (from leads to revenue) and expand your role beyond execution to designing experiences that deliver on business objectives by understanding how event marketing works.

Montana 362

Montana Revenue Innovation Case Study 362

Membersuite

AUGUST 5, 2022

Don’t assume the membership tiers and pricing that always worked will continue to work for everyone. Become an inclusive association by having membership tiers that offer something valuable for everyone in your target audience at a price they can afford. Dues determined by the member’s organization revenue.

Price 136

Price Discount Revenue Examples 136

Reid All About it

MARCH 24, 2023

In this comprehensive guide to tiered and à la carte sponsorship models for in-person, virtual and hybrid events , EventMobi suggests how to price, sell and deliver sponsorships, measure ROI, and craft a post-event report for corporate partners. Non-dues revenue. I’m happy to feature it as long as it’s not too product-centric.

Revenue 227

Revenue Chicago Leadership Education 227

Reid All About it

SEPTEMBER 15, 2023

If you feel like you’ve been seeing more press about microcredentials lately, it’s because researchers see growing support from employers and learners, and higher education sees the potential for revenue and renewed relevance. I’m happy to feature it as long as it’s not too product-centric. Credit card processors. 1 CAE credit.

LMS 256

LMS Revenue Arlington Education 256

Disciple Media

APRIL 26, 2023

In time that community can become your most potent marketing platform, act as an incubator for brand ambassadors or future leaders of your movement, provide a place to test market new products, and provide you with a steady revenue stream. 1: Disciple The Disciple community platform redefines versatility and usability.

Price 36

Price Review Video Library 36

.orgCommunity

JULY 18, 2019

Associations have traditionally used membership “as an excuse to sell more stuff at discounted prices to members,” said Garth Jordan , senior vice president of corporate strategy at the Healthcare Financial Management Association (HFMA). But, HFMA has cast that old non-dues revenue practice aside. Sponsored educational programs.

Revenue 53

Revenue Certificate Blended Learning Discount 53

Blue Sky eLearn

DECEMBER 28, 2018

How vital is non-dues revenue for your association? In 1953, more than 95% of revenue for professional associations came from membership dues. Over the last few decades, the biggest driver of non-dues revenue has been technological advancements. Recommended products based on the items in your shopping cart.

Content 200

Content LMS Class Course 200

Associations Now

AUGUST 3, 2017

The computing giant had a really good quarter recently, thanks in large part to the fact that it has focused on diversifying its revenue streams of late. Let’s say that you have a hugely successful product line—one that has traditionally reflected most of your profit, but is starting to mature in a way that could threaten long-term growth.

Revenue 59

Revenue Price Report Software 59

Reid All About it

SEPTEMBER 11, 2020

The weekly list of free educational events and resources for the association community… Virtual conference pricing. WBT Systems describes the different factors you need to consider when pricing a virtual conference , and right at the top they say, “Your virtual conference should not be free.”. Virtual conference FOMO.

LMS 329

LMS Montana Revenue Price 329

Nimble AMS

JUNE 22, 2023

With seamless upgrades, your organization will have the benefit of always being on the same version of the product as everyone else. Upgrades are included in the price of the software with no periodic added fees for technology updates.

How To 106

How To Software Revenue Technology 106

Associations Now

MAY 31, 2017

Balancing your revenue needs against what sponsors are willing to pay can be complicated. Eventbrite shares a few tips for maximizing revenue. “If your sponsor’s perceived value is higher than your activation price, then they’ll decide to sponsor. Find out how to make both sides happy. First, determine market rate.

Revenue 53

Revenue Price Social Media Marketing 53

Association Adviser

OCTOBER 13, 2016

More than half (54 percent) of the executives who took part in our annual association communication benchmarking study felt their organization’s inability to generate non-dues-revenue (NDR) was a serious or significant challenge — up substantially from 2015. Cost-plus pricing doesn’t cut it anymore: [link] @AssocAdviser. 2015. ** 11%.

Revenue 60

Revenue St. Louis Price Cost 60

Reid All About it

SEPTEMBER 1, 2023

I’m happy to feature it as long as it’s not too product-centric. Host: Product Design Community Facilitator: Calvin Haney, Associate Director of Multicultural and Affinity Engagement at the American University Alumni Association *All events are online at Eastern Daylight Time unless otherwise noted. More info/register. CAE credit.

Revenue 227

Revenue Survey Education Strategy 227

Association Adviser

APRIL 15, 2014

Our research shows only half of associations ask advertisers and sponsors if they’re getting their money’s worth—only about 60 percent incorporate that feedback into pricing strategies. Many associations overestimate how much revenue a new NDR program will generate and underestimate how much time and resources it will require.

Revenue 60

Revenue Georgia Price Newsletter 60

Reid All About it

AUGUST 18, 2023

James Young at Product Community describes three fictitious associations on different tracks for the future —one’s traditional, one’s striving and one’s innovative. I’m happy to feature it as long as it’s not too product-centric. Thriving (or not) associations. Which is yours? 1 CAE credit. More info/register.

Certificate 195

Certificate Education Revenue Marketing 195

Membersuite

NOVEMBER 4, 2022

Temper your revenue projections. 2: Revenue Diversification. During the pandemic, many associations were caught short when they had to cancel or transform their major revenue generator —the annual meeting or trade show—and didn’t have a worthy virtual alternative for sponsors and exhibitors. 3: Membership Tiers and Pricing.

Revenue 102

Revenue Software Price Technology 102