Can Pricing Influence Association Membership Decisions?
SCD Group
JUNE 9, 2013
These are specially-designed theaters which – for a “slightly” higher ticket price – offer luxury seating, table dining service (with wait staff) and other services catered to a select group of movie goers. Here’s the promotion from a theater chain in the St. Apparently, the movie theater folks are experimenting with “dine-in movies.”
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