Meet the Team – Susan Coven, Business Development Manager

Moery Company

I have a long history of association work: I was with the NAM for almost 20 years dealing with membership recruitment and renewals and they loved the opportunity to talk about advocacy and leveraging ways for members to have their voice heard within the community and on the Hill.

Team 94

Recruit the Whole Person

Spark Consulting

Last week, I was teaching the volunteer management course for ASAE’s Association Management Week with the smart and talented Andrea Rutledge (Executive Director of the National Architectural Accrediting Board), and she and I got chatting about membership recruitment. What are you doing to “recruit the whole person”?

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3 Strategies to Recruit Members Through Association Software

Blue Sky eLearn

When it comes to recruitment for your association, you have to walk a thin line. Ready to recruit a fresh pool of members for your program? One time-tested way to boost recruitment is through members-only benefits.

Reignite Your Membership Recruitment Before It’s Too Late – Association Hustle Podcast Episode 223

Moery Company

The time to reignite your membership recruitment efforts is now. Listen in to this week’s episode for three things you should to to reignite your membership recruitment efforts. How do we reignite membership recruitment in our association?”.

Test-Drive Your Next Member Recruitment Campaign

Associations Now

Digital marketing tools make it easier to test out a member recruitment campaign in real time. When it comes to new-member recruitment, a little bit of testing and tinkering can go a long way to a successful outcome. Here’s how the AOA team did it.

Membership Hack: Recruiting Award

Associations Now

To encourage membership recruitment, the North American Association of Floor Covering Distributors gives an award to the member who is the biggest connector. This award has become an effective way to incentive our recruitment process.”. It’s what Gammonley calls “tag-team recruiting.”

How Moose Became King of the Forest: 5 Tips for Recruiting

YourMembership Blog

Management Team. But like many other membership-based organizations, the Moose often finds itself riding through the peaks and valleys of member recruitment. Without a doubt, THE most important step in any membership recruitment campaign is determining your existing reputation.

Should You Invest in Recruiting Software?

Associations Now

Recruiting software can help HR teams become more efficient, but before you jump on board, you’ve got to know which function you’re looking to improve. How has your HR department improved its efficiency with recruiting software? The post Should You Invest in Recruiting Software?

Daily Buzz: Rethink Your Recruiting Process

Associations Now

To find the right person, you have to tweak the recruiting process. When it comes to recruiting new team members, it’s important to find people who fit your company culture. Stanford Social Innovation Review explains how to build a successful executive team.

AARP Gives McDonald’s a Job-Recruiting Lift

Associations Now

With older individuals looking to stay in the workforce longer, whether by financial need or choice, McDonald’s is teaming with AARP to help fill open roles. It’s not the first time AARP has teamed with employers to help fill its job board.

Why Human Resources and Analytics Make a Great Team

Associations Now

This evolution also ties into a growing interest in artificial intelligence in the HR field, including for the purposes of recruiting. But recruiting isn’t the only place where a little data can go a long way.

5 People You Need on Your Association's Online Community Management Team

Socious

According to research from The Community Roundtable , “investing sufficiently in community teams so that the community is integrated across functional areas of the organization” increases both visibility with, and value to, the organization.”.

Team 262

How to Recruit and Retain Millennial Employees (Hint: Start by Building Community)

Higher Logic

It makes sense that a generation raised on team projects would prefer collaboration to competition. It also means they’re not in this for themselves, they’re in it for the good of the team – in this case, your company. Involve the Team in Decisions.

Four Reasons Your Marketing Team Needs Community

Higher Logic

But it does mean that your marketing team can learn what makes your members tick and how to bring in more leads. Save ad space for you to promote monthly webinars, large conferences or anything else the marketing team needs to promote -- like a new ebook or brochure launch.

Team 141

The Pros and Cons of an Internal Marketing Team

Associations Now

You may have lots of help from an outside agency, but building an internal marketing team could simplify your creative process. Building up a team isn’t always easy. You’ll need to recruit and train the right people.

Team 56

Your Member Recruiting Campaign Will Fail Without This

YourMembership Blog

Management Team. Tags: associations , bar association , member community , member organizations , Moose , recruiting members. Membership Software Association Management Software. Solutions. Associations. Nonprofits + Foundations. Chambers + EDCs. Corporate + Social. Education + Alumni. Advantages. Branding. Control. Add-On Products. Support. Pricing. Company. News + Press. Customers. Technology. Partner Programs. Corporate Responsibility. Inside YM. Careers. Contact.

Coaches vs. Cancer: Groups’ Fundraising Strategy Eyes New Recruits

Associations Now

Here’s why ACS recruited some of college basketball’s top coaches to their team. In one legendary example, the late Jim Valvano, who coached the North Carolina State University basketball team to an NCAA championship in 1983 and later died from cancer, said, “Don’t give up.

I'm Not Building a Navy SEAL Team

Eric Lanke

I attend a lot of conferences where the focus is leadership and how to build and lead effective teams. One common type of speaker I see at these conferences is someone retired from the military (an ex-Navy SEAL Team member was the latest example), talking about their own experiences with team-building and team leadership. I''m not building or leading a Navy SEAL team. image source Quick rant this week.

Team 143

Why Building Teams Doesn’t Always Result in Teamwork

Associations Now

None of that is necessarily a bad thing; there’s plenty of research out there celebrating the virtues of giving workers stretch goals, mixing up teams, busting silos, sharing knowledge across the organization, and otherwise shaking up how work gets done.

Team 94

Survey: Charitable Groups Losing More Donors Than They Recruit

Associations Now

At the end of the day, FEP recommends three interconnected strategies that fundraising teams should deploy : Allocate budget increases to fundraising categories, according to perceived need.

Proven Tactics to Recruit, Retain and Unleash Millennial Talent

SocialFish

How to Recruit Millennials. Highlight the company social perks (happy hours, beer cart on Fridays, kickball team, etc.). Tie rewards to individual performance and also to a team-based metric. Guest post by Ryan Jenkins. ————-.

Executive Recruitment: Lessons From Megyn Kelly’s Move to NBC

Associations Now

But recruiting top talent isn’t just a challenge in the media or entertainment businesses. You also want to establish your senior staff and board members as experts and thought leaders within your industry to bolster that brand, said ASAE executive recruitment concierge Dany Bourjolly Smith.

Recruit People Who Naturally Are Inclined to Live Your Values

Eric Lanke

For my comments on the third rule, go here. + + + Here''s Nader''s fourth rule, along with what he says about it in his HBR blog post : Recruit people who naturally are inclined to live your values. This does not mean recruiting clones! I''ve used them as discussion points with my leadership team in making decisions between otherwise equally-qualified candidates.

Successfully Embracing Change is a Team Effort

Association Adviser

JS: We needed to recruit more members; membership growth hadn’t been addressed in a significant way in some time. But I want to be clear: At NBOA, our success is such a team effort, which makes it all the better.

Team 60

There is no “I” in Team

Association Leaders

Remember the old saying “There is no ‘I’ in Team”? I love this saying – in other words, for teams or organizations to succeed it takes more than one successful person. This is a team that has defined success in the National Football League for many years. This year, with one major change to their team (their quarterback is out for the season) they aren’t just under-performing, they are FAILING. Make sure your team WINS!

Team 109

Does Your Membership Team Have a Diversity and Inclusion Mindset?

Associations Now

To put D+I into practice, membership teams need to be constantly thinking about opportunities that foster action. The biggest takeaway for membership teams: As you work to recruit, retain, and engage members, always be thinking about D+I.

Team 76

How to Apply Social to Marketing and Membership Recruitment

SocialFish

Given all of that, what can the marketing team actually DO with social? Recruit content from satisfied customers who are happy to explain why membership is valuable, or why they are excited for the upcoming conference. Do you work in Marketing?

Design Thinking: A Team Sport Your Association is Ready to Play

Revverberations

It requires thoughtful application of staff time and team energy.How you work together matters. Design Thinking is a team sport. Your internal coordination will improve when cross-departmental teams own the full course of their work. Team purpose, form and function gains clarity.

Team 130

Build Core Strength with a Modern Marketing Team

SocialFish

Core strength yields benefits in productivity and agility as teams work together to drive recruitment, engagement, and retention. Core strength is made up of culture, human and data assets, and team structure. Multiple team members can step in to send communications.

Team 75

Successfully Embracing Change is a Team Effort

Association Adviser

JS: We needed to recruit more members; membership growth hadn’t been addressed in a significant way in some time. But I want to be clear: At NBOA, our success is such a team effort, which makes it all the better.

Team 52

You Won’t Believe the ROI on This Member Recruitment Campaign

Associations Now

I’m just going to let the following numbers from an association member-recruitment campaign speak for themselves: Total cost for recruitment campaign: $25,000. From there, Mook says, LinkedIn’s advertising team handled the rest.

Successfully Embracing Change is a Team Effort

Association Adviser

JS: We needed to recruit more members; membership growth hadn’t been addressed in a significant way in some time. But I want to be clear: At NBOA, our success is such a team effort, which makes it all the better. We all know that it took every person on our staff team to get where we are today. We’ve been able to grow that team so we can share successes with more people. I was on the team that pitched making a change with NACUBO’s job board to our senior staff.

Team 50

When a Team Makes the Membership Decision

Associations Now

Among a wide scope of trends in associations that the report explores, it points out a growing prevalence of what it terms “team-based membership decisions” (see page 19 of the report). The team-based membership decision isn’t limited to trade associations, Sepp says.

Team 85

Music City, Our Thought Leadership Team, and a Memorable 2014

YourMembership Blog

We have been working with this team for three years, and it is a real privilege to collaborate with this outstanding group of association professionals. Flipping the Membership Equation: Thinking Different about Member Retention and Recruitment with Rick Rutherford. One of the real highlights for our YM customers this year was the strong participation from the Thought Leadership team at Xperience 2014 , our Annual Customer Conference.

Team 100

Lunchtime Links: Gold-Medal Team-Building Tactics

Associations Now

Take a few cues from Olympic athlete recruiters on creating your powerhouse team. Yet, according to Mashable contributor and ClearCompany CEO Andre Lavoie , recruiting the best of the best is easier said than done.

Team 74

7 ways for new members to fall in love with your association.

YourMembership Blog

No matter the size of your organization, member recruitment is a constant challenge many teams face. If you work on a small team, however, chances are you wear several hats, making it even more difficult to solely focus your attention on one activity. Membership & Marketing Member Engagement Member RecruitmentWith so much to do, brainstorming fresh ideas for boosting membership can fall to the bottom of the to-do list.

Team 130

6 Tips to Make a Good Team

SCD Group

The Ohio State football team (yes, I’m biased) and its defense of its national championship offers lessons for association professionals. Ohio State head coach Urban Meyer guided the 2014 OSU football team to a national championship in only his third year on the job.

Team 78

Association Staff Stretched to the Limit? How to Get More for Your Association Without Breaking Your Team

Association Adviser

This is especially true for associations that are attempting to recruit individuals with a specific skill set. Managers must have an open and honest understanding of their teams’ capabilities.

Team 79

Creating fun & appreciation to help recruit members and employees

SCD Group

How to recruit younger members/golfers? Here their ideas: WHAT CAN YOU DO TO RECRUIT YOUNGER GOLFERS/MEMBERS? Get your staff out of the office and create some fun?

How the British Woodworking Federation grew by 28%

Optimist Consulting

The BWF wanted to increase membership, so Dave and the team at BWF created a growth plan which focused on: 1. They used their recruiter network to turn leads into members (like many trade associations, the BWF uses recruiters who are typically ex-tradespeople to market membership).