New Research on Social Media Use

Wild Apricot

Social media can be a great tool to reach out to potential members and engage current ones. Here''s a summary of the Social Media Update 2014 report by the Pew Research Internet Project that looks into social media habits and demographics of users. research social media

A Day at the Tour: Social Media Failure, Outrage & Frustration

Reid All About it

She also recognized Smith’s behavior as a social media failure for ESPN. Michael Smith tweets as an ESPN reporter. Tagged: Twitter , Web and Social Media. Web and Social Media TwitterIf you’re one of my Facebook or Twitter friends, you know I love the Tour de France.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

It’s Time to Prepare Your Sponsorship Prospectus for 2021 – Association Field Report (October 16, 2020)

Moery Company

digital media offerings such as podcasts, videos, e-mails/newsletters, social media campaigns. The post It’s Time to Prepare Your Sponsorship Prospectus for 2021 – Association Field Report (October 16, 2020) appeared first on The Moery Company.

Report 195

Social Media Stress is Real

SocialFish

Today, APA released the second part of their annual Stress in America™ report , which focuses on something that’s super real for me and, according to the report, 86% of US adults: social media stress. Apparently, I’m not the only one who is a “constant checker”–someone who constantly or frequently checks their email, texts and social media accounts…and it’s driving us insane. Debunking the Hype From the Trenches Risk and Social Media

Association Social Media: ASAE

SocialFish

In this series of interviews of Association Social Media Managers, you’ll be able to compare notes on what all of these fab organizations are doing with their social media management – from how they organize the roles and responsibilities, to how they manage content flow through the organization and out to social, to what campaigns they tried, to how they see the future of association social media. . Who do you report to?

Burn your social media strategy

SocialFish

I recently came across an amazing post that I urge everyone to read about the current state of social media. Burn It Down, Start From Scratch And Build a Social Media Strategy That Works. DOING SOCIAL MEDIA RIGHT. Most companies are doing social wrong and have done it wrong from the beginning. Toss out your social media scorecard immediately. The first step to refocus social activities on what matters is to change what is measured.

10 Highly Successful Social Media Habits for Nonprofits

Wild Apricot

Ventureneer and Caliber gathered data from 891 nonprofits to learn what's working and what's not, and to develop “best practices” for social media marketing. The results are detailed in a 44-page report, "Nonprofits and Social Media: It Ain't Optional," that's free to download and CC-licensed to share.( read more ).

Statement On Today’s Executive Order Concerning Social Media And CDA 230

InternetAssociation

Washington, DC – IA Interim President & CEO Jon Berroya issued the following statement in response to an Executive Order concerning social media platforms and Section 230: “IA member companies offer more people a chance to share their perspectives than at any point in history, something that has been widely acknowledged by politicians, academics, and Americans across the political spectrum.

Frank Kenny: Selling Memberships with Social Media

GrowthZone

sell memberships) maximizing your organization’s social media and digital marketing efforts. Social media is no different. The social media activities you have completed so far are similar to a single person going to a church social, nightclub, or community festival. Again, social media is no different. It seems a little fuzzier, for some reason, when it comes to using social media and digital marketing to actually get sales.

Association Social Media: ASCD

SocialFish

In this series of interviews of Association Social Media Managers, you’ll be able to compare notes on what all of these fab organizations are doing with their social media management – from how they organize the roles and responsibilities, to how they manage content flow through the organization and out to social, to what campaigns they tried, to how they see the future of association social media. . Who do you report to? .

Webinar Sponsorship Trends – Association Field Report (May 8, 2020)

Moery Company

Hi, it’s JP Moery with your report from the field. Have sponsor branding on your registration pages, in your email promotional copy, on social media, etc. I highly encourage you to do two things: record the webinar and then promote the recording on a variety of different platforms: social and e-newsletter. The post Webinar Sponsorship Trends – Association Field Report (May 8, 2020) appeared first on The Moery Company.

Report 215

Make the Most of Your Social Media

Associations Now

From using video on your website to Snapchat at your meetings, some associations are trying new ways of integrating social media into their communications and marketing. Coming up with clever ways to use social media in marketing and communications is a not only a must, but a challenge, these days. For a variety of stories over the past few weeks, I’ve spoken with associations and marketers who are using social media in new ways that I thought were worth sharing.

Social Media Risk Manager: What?

SocialFish

Maddie Grant of SocialFish sent me the link to Altimeter Group’s Guarding the Social Gates: The Imperative for Social Media Risk Management. Social Media Risk Management Staff? Altimeter Group “ surveyed 92 professionals from various industries and backgrounds who, in their current professional roles, said that social media risk management was their primary job function or a significant part of their professional responsibilities.”

Report: Social Media Gaining Ground as Talent Recruitment Tool

Associations Now

A new report from the B2B firm Clutch found that nearly 15 percent of recent hires in a survey got their jobs via a social platform. The fundamentals of staff recruiting aren’t exactly on their way out, but HR departments should take note: Social media is gaining ground as a talent prospecting tool. Social media ranges from career-focused sites such as LinkedIn to creative platforms such as Instagram,” Clutch’s Michelle Delgado wrote in a summary of the survey.

Turn Your Social Media Goals Upside Down

Association Adviser

There’s an eye-opening chart you’ll see soon from Association Adviser’s 2014 Association Communications Benchmarking Report. It shows all too clearly that social media is still considered a broadcast medium by many associations. Too many associations still treat social media as a one-way broadcast medium and are missing great engagement and intelligence-gathering opportunities from members. percent) and demonstrating that they can do social media (20.2

Thanks For Playing: A Recipe for Social Media ROI

Thanks For Playing

A Recipe for Social Media ROI. Return on Investment for social media is something all our organizations continue to struggle with. The Altimeter Group has heard your cries, and produced The Social Media ROI Cookbook as a result. The Social Media ROI Cookbook from Altimeter Group Network on SlideShare. Labels: Altimeter Group , presentations , ROI , social media. A Recipe for Social Media ROI. Alltop Social Media.

Association Social Media: Philanthropy Ohio

SocialFish

In this series of interviews of Association Social Media Managers, you’ll be able to compare notes on what all of these fab organizations are doing with their social media management – from how they organize the roles and responsibilities, to how they manage content flow through the organization and out to social, to what campaigns they tried, to how they see the future of association social media. . Who do you report to? .

Ohio 108

Frank Kenny Part 1: Social Media Relationship-Building

GrowthZone

Well, in the age of social media, how do you develop and maintain that know, like, and trust that is so crucial? With social media, of course. Social media is the tool that allows you to build and nurture relationships at scale. Here are 7 easy ways for your organization to generate relationship-building conversations on social media: Ask questions. Your organization is a media company now. in Social Media Survival for Associations.

Association Field Report (March 20, 2020)

Moery Company

For my association friends, I got a little bit of a report for you here at the end of the week. And, by the way, using some of the platforms that we’ve been speaking to, here for about a year: live video, webinars, podcasts, live streaming on some of these social media platforms. The post Association Field Report (March 20, 2020) appeared first on The Moery Company. Business Practices association field report association hustle associations members sponsorship

Report 150

Association Field Report (March 23, 2020)

Moery Company

The final thing I want to mention to you is to consider packaging this webinar sponsorship with other inventory that you might have like newsletters or social media promotion. The post Association Field Report (March 23, 2020) appeared first on The Moery Company. Business Practices association field report digital marketing online events webinarsTranscript: Hi friends, it’s JP Moery, here is today’s update from the field.

Report 150

Associations’ Social Media Confidence Grows

Associations Now

A new report on social media use among associations shows they have grown increasingly more comfortable in using social media over the last couple of years. Associations around the globe are more self-assured than ever when it comes to social media, according to the third “ Social Media Impact Study ” from association management and communications company Kellen. “In

[2020 Report] What’s Working (And What’s Not) on Instagram

MembersClicks

It’s quickly becoming one of the most popular social media sites out there. (In Whether you’re currently active on the platform or thinking of joining in the near future, take note: As with all social media sites, there are a few best practices.

Burn your social media strategy

SocialFish

I recently came across an amazing post that I urge everyone to read about the current state of social media. Burn It Down, Start From Scratch And Build a Social Media Strategy That Works. DOING SOCIAL MEDIA RIGHT. Most companies are doing social wrong and have done it wrong from the beginning. Toss out your social media scorecard immediately. The first step to refocus social activities on what matters is to change what is measured.

Social Media Background Checks – Scary or Helpful?

SocialFish

We know social media is all about sharing, being authentic and building relationships; however, some people take the sharing part too far. From the Cisco tweet to Anthony Weiner , social media has brought down the mighty and the not-so-bright. Background screening companies have to comply with the Fair Credit Reporting Act (FCRA) which is overseen by the Federal Trade Commission (FTC). Social Intelligence Corp. Risk and Social Media

Making Sense of Social Media Analytics

SocialFish

At the beginning of October, I had the pleasure of finally going to (or at least *near*) Boston for the first time in my (long) life to present about social media analytics at NESAE’s Technology Conference. Whereas a few years ago in the association community, social media was a topic that dominated almost every event agenda, the topic has all but fallen off the radar in favor of this year’s hot topics, content marketing, big data and the like.

Are Political Ads on Social Media OK? Many Say Yes

Associations Now

A new study from the Public Affairs Council finds that even given recent controversy over the use of political ads on social media, nearly half of Americans don’t find their use objectionable. But despite the chatter around whether political ads are appropriate on social media because of the potential for misinformation, many people still consider the channel appropriate for political groups. The post Are Political Ads on Social Media OK?

Making Sense of Social Media Analytics

SocialFish

At the beginning of October, I had the pleasure of finally going to (or at least *near*) Boston for the first time in my (long) life to present about social media analytics at NESAE’s Technology Conference. Whereas a few years ago in the association community, social media was a topic that dominated almost every event agenda, the topic has all but fallen off the radar in favor of this year’s hot topics, content marketing, big data and the like.

5 Social Media Trends for 2013 that membership bodies should take note of

Optimist Consulting

Social content will be king. Good content has always been important to help with your SEO, but with the preferential placing of Google+ pages in search results, social content is now affecting where your organisation will appear in the search rankings. Instagram and Pinterest were the big social media hits of 2012. Social media

Social Media and Disaster: Hospitals On Facebook

KiKi L'Italien's Acronym Soup

They were reporting if they had made it through the storm and trying to locate others. They were reporting on damage and area landmarks that were gone. They were reporting that phone calls weren't getting through, but that they were still able to access social media using their phones. As a social media consultant, there was a lot I learned about social media during the days following the tornado in Joplin.

Study: Podcast Listeners Skew Millennial, Use Lots of Social Media

Associations Now

A new report shared at the National Association of Broadcasters’ annual conference highlights a few potentially surprising tends. If you’re looking to reach a young, social media-savvy audience in 2019, you might want to boost your podcast game. The report finds that podcast listeners aren’t necessarily going to traditional sources to listen, either: 70.2 In addition, podcast listeners are particularly active on social media, especially YouTube (3.8

Social Media for Associations: Challenges and Opportunities

Association Navigator

Associations and non-profits are very busy trying to figure out social media. The opportunities for enhanced sharing and collaboration presented by social media are mind-blowing. Pre-social media, the way associations used the Internet was pretty straightforward; but that’s all changing now. Social media allow your members to quickly and easily communicate directly among themselves.

Latest Association-Nonprofit Social Media Jobs

SocialFish

Holy moly there are a LOT of social media positions out there! Didn’t we tell you the trend is UP for social media hiring? Here’s just a sampling that have come across our radar recently: New Media Manager , California Medical Association (Sacramento) – “The New Media Manager is responsible for engaging members and the broader community using new media tools, enhancing the CMA brand and growing awareness of the Association’s activities.&#.

New report: Association marketing has a ways to go

Aaron Wolowiec

Only 25 percent of study participants report members perceive their marketing communications as always relevant and professional. Associations are embracing marketing analytics more closely, with the percentage reporting no usage of analytics dropping from 13 percent in 2014 to 9 percent in 2015. As you will see in this year’s report, we’re making progress, but there is a lot more work to do before we can bridge the gap between corporations and associations.”.

Report 160

Why you should pony up the cash for your social media strategy

Association Success

Still, that’s exactly the thought behind social media marketing, when you can pony up some cash to go about getting more followers on Facebook, Twitter, Instagram and other social sites. . Though TXOGA hasn’t had a communications team for long — the organization has only had one for about five years now, and its Facebook and Twitter pages are just about four years old — a paid social media marketing remains a “backbone” of its media strategy, Emerson said. .

Association Social Media: International Reading Association

SocialFish

In this series of interviews of Association Social Media Managers, you’ll be able to compare notes on what all of these fab organizations are doing with their social media management – from how they organize the roles and responsibilities, to how they manage content flow through the organization and out to social, to what campaigns they tried, to how they see the future of association social media. . ————. Who do you report to? .

Association Social Media: The CFA Institute

SocialFish

In this series of interviews of Association Social Media Managers, you’ll be able to compare notes on what all of these fab organizations are doing with their social media management – from how they organize the roles and responsibilities, to how they manage content flow through the organization and out to social, to what campaigns they tried, to how they see the future of association social media. . Who do you report to? .

Why Some CEOs Still Struggle With Social Media

Associations Now

At this point, social media is old hat, but many leaders find it challenging to capture the right tone online. He has occasionally said things on social platforms that raised the ire of both his board and the Securities and Exchange Commission, which recently reached an agreement with Musk on the things he literally cannot say on social media without prior approval from an “experienced securities lawyer, ” CNN reported.

NEW! Artomatic Diaries, A Living Social Media Case Study

SocialFish

As some of you may know, a couple of weeks ago I was engaged to run social media for Artomatic , an amazing all volunteer-led nonprofit arts festival in the DC area (and newly licensed globally a la TEDx.). More than 25,000 people visited the first Artomatic during its six-week lifespan and the event was widely reviewed and discussed in the regional media.

An Adept Lesson in Crisis Communications on Social Media

Associations Now

After a major bug left users of the Firefox browser without their add-ons over the weekend, the social media accounts of its parent company, Mozilla, kicked into gear. When things like this happen, even if they expose deeper problems as this incident did, it’s worth pondering after the fact what worked well, even during a period of significant failure—and for Mozilla, that appears to have been their social media strategy.

How to Maximize Social Media at Conferences

Associations Now

In just a few years, many businesses have gone from viewing social media as a distraction to an essential tool for learning and communication. Here’s how meeting planners, attendees, and convention and visitor bureaus are maximizing social media at conferences. While most organizers, attendees, and CVBs know to use hashtags on social media to promote a conference and foster online discussion, some groups are employing hashtags in innovative ways.