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Report: More Meeting Chiefs Experimenting With Tech

Associations Now

Leaders say they’ll invest more in more data analysis and attendee-tracking tools, according to a new Community Brands survey. Associations are looking to technology to boost attendance and engagement around their post-pandemic events according to a new survey, though there’s little consensus around which tech tools matter most.

Report 98
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Association Brain Food: 3.8.24

Reid All About it

Chapters should offer plenty of member-organized social meetups, not just education programs. You’ve probably seen survey reports about people registering later for events than in the past. Higher Logic’s 2023 Association Email Benchmark Report rounds up data and trends based on the emails of 1500 associations. Event marketing.

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48 No-Brainer Tools Every Marketer Needs

Higher Logic

Tools, technology, and coffee keep us running. Since there are so many tools out there, our marketing team came together to compile a list of our favorites to share with you. OneNote is a digital notebook with nice organization tools, making it easy to cleanly jot down meeting notes or brainstorming ideas.

Tools 233
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Association Brain Food: 4.5.24

Reid All About it

While reading GrowthZone’s 2024 association survey report , I noted a few common problems. She recaps a case study presented at the Innovation Summit about the American Board of Medical Specialties’ use of the blue ocean strategy to expand their certification tool into new markets. 2024 membership pains. Gamification at events.

Revenue 256
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Association Brain Food: 4.12.24

Reid All About it

14 Conversations Dominating Association Planning The conversations dominating association planning discussions encompass a range of topics, from reimagining membership models to leveraging emerging technologies, fostering diversity and inclusion, and cultivating a culture of innovation. More info/register. More info/register. . 1 CAE credit.

Revenue 256
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Association Brain Food: 4.19.24

Reid All About it

And, unlike social media channels, your association controls the app. Take the 2024 Panels Report Research Survey conducted by Kristin Arnold. Andy Crestodina, Orbit Media 101 ways to make and maintain friendships: real examples from life and listeners. A mobile app is a tangible reminder of membership value. CAE credit.

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To Get Close to Members, Follow MarTech Trends

.orgSource

Whether I’m writing about marketing, strategy, or technology, one idea always surfaces. Harvard Business Review Analytic Services recently released a report that illustrates the gap between knowing and doing. There are technology tools that can make information and data analytics accessible to everyone.

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