Association Success

NOVEMBER 17, 2020

Invest in a valuable white paper. If you want to earn media coverage and position your association as a thought leader, white papers are the way to go. Many organizations offer a white paper in exchange for an email address.

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Content Newsletter Sample Video 148

AssociationChat

JUNE 7, 2022

Check these out: How to Create a Sponsorship Strategy That Will Maximize Event Revenue. The Association Chat Knowledge Hub provides instant access to: White papers. The Top 6 Reasons to Join an Association. Transformation is Coming in the Association Management System (AMS) Market. 10 Common Myths Debunked. How-To Guides.

eBook 52

eBook Case Study Library Analysis 52

.orgCommunity

JULY 18, 2019

But, HFMA has cast that old non-dues revenue practice aside. HFMA’s approach sounds like a great way for an association to become indispensable to members, but there’s one challenge we must address: how to make up for lost non-dues revenue when free education is a membership benefit. What can we do to fill that gap?’”.

Revenue 53

Revenue Certificate Blended Learning Discount 53

Experts in Membership Marketing

SEPTEMBER 22, 2013

10 Tips to Develop and Effectively Use Components in Membership Marketing Components offer associations a multitude of opportunities to drive their missions and increase their revenues.

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Tips Marketing Revenue Content 28

Reid All About it

AUGUST 18, 2023

Vista Cova’s white paper, Strategic Frameworks: The Future of Strategic Planning , explores how association executives are working with strategic plans in the post-COVID environment. The paper describes ten themes that emerged in their research and includes an appendix with the participants’ strategic frameworks. .

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Certificate Education Revenue Marketing 195

Association Adviser

OCTOBER 13, 2016

More than half (54 percent) of the executives who took part in our annual association communication benchmarking study felt their organization’s inability to generate non-dues-revenue (NDR) was a serious or significant challenge — up substantially from 2015. Percent of Associations agreeing that NDR is a serious challenge: 2016. ** 54%.

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Revenue St. Louis Price Cost 60

WBT Systems

MARCH 6, 2018

They will appreciate being seen as an educational resource and not just a revenue source. But before you begin your search for potential sponsors, step back and look at your association’s approach to revenue partners. This new revenue will help NWFA expand their online learning program and marketing efforts.

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How To Blended Learning Revenue Education 155

Associations Now

JANUARY 5, 2017

In a new white paper outlining its 2017 predictions for the association sector, the technology firm Abila says associations need to adapt their strategies to new, faster environments and changing member expectations. Or download the white paper over this way. What should associations double down on? v=KIM9MDWn8F4.

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Software Certificate Education Member Experience 68

SCD Group

DECEMBER 3, 2012

What is Your Association's RPM (Revenue Per Member)? When I interviewed Rob Fowler, president/CEO of the Small Business Association Of Michigan, for my September 20 post about SBAM’s freemium membership model , he talked about their Revenue Per Member or RPM metric. By the way, this is gross revenue.).

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Revenue Michigan Certificate Committee 40

Mariner Management

JUNE 8, 2021

To keep the focus on performance, ask about compliance checklist items, but only score the short list of things that are true indicators of performance, for example, member recruitment and retention, market penetration, non-dues revenue sources, and gross receipts. Drive Chapter Behavior with Targeted Benchmarking (webinar).

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Case Study Project America Tools 62

Reid All About it

MAY 26, 2017

Your weekly list of free webinars and events for the association community… Earlier this week, I finally read the new white paper from Elizabeth Engel and Sherry Marts, Include Is a Verb: Moving from Talk to Action on Diversity and Inclusion. Don’t be fooled, this is not a wonky paper. More info/register. Host: Bizzabo.

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Raleigh North Carolina Texas Chicago 150

Higher Logic

DECEMBER 19, 2017

Generate revenue. White papers. Here are a few other great reasons to invest in content marketing: Increase traffic & leads to site. Conversion. Improve SEO. Generate awareness. Reinforce brand. Build loyalty. Reduce costs. What Is Content Marketing and How Do I Get Started? Here are some ideas to get you started.

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Content Marketing Social Media Process 227

Blue Sky eLearn

JULY 31, 2017

What if learners submitted case studies and the community co-created solutions resulting in a white paper? But, offering opportunities for co-creation is a magnificent way to build community around content. Tracy specializes in the intersection of learning science and technology.

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Content Sample Case Study Course 144

Association Success

SEPTEMBER 29, 2017

“Your Potential for Revenue”. Survey: Two-thirds of survey respondents said their revenue from corporate partners had increased in the past year (though we didn’t ask how much it increased). However, one-third said their corporate partner revenue had decreased or stayed the same in the past year. This is, of course, good.

DC 85

DC Survey Revenue Review 85

Vanguard Tech

JUNE 27, 2013

Then gather data from external sources through white papers and published research. Many of the vendors you work with develop white papers and webinars. She purchases publications and white papers occasionally. You can obtain a lot of lifestyle information for virtually nothing.

Marketing 70

Marketing Newsletter Social Media Content 70

Reid All About it

MARCH 24, 2016

Get a sneak preview of his thinking in the white paper he co-authored with Elizabeth Engel: Innovate the Lean Way: Applying Lean Startup Methodology in the Association Environment. Many associations are still struggling financially and would benefit from rethinking the whole non-dues revenue issue. That one’s from me.

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Innovation Industry Conference Revenue 150

Blue Sky eLearn

JUNE 19, 2017

Hyperlink ads to a vendor white paper, infographic, or diagnostic tool. As Chief Learning Strategist & Founder of InspirEd, Tracy leverages her more than 17 years in the education industry for associations interested in increasing their relevance and revenue with meaningful live, online, and mobile learning programs.

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Video Content LMS Social Media 171

Associations Now

OCTOBER 8, 2014

A new white paper offers pointers on picking a new membership and donor management system. So in today’s Social Media Roundup, we highlight a new white paper geared specifically to explaining membership software. — ASI (@advsol) October 8, 2014. Also: A social media celebration of our second birthday.

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Social Media System How To Software 40

.orgCommunity

FEBRUARY 25, 2019

What are your current revenue and sales priorities? You can strengthen anecdotal information with research such as member needs surveys, white papers and case studies. You could narrow your choices by looking at where your organization’s programming and content resources will generate the most revenue and engagement.

Marketing 68

Marketing Case Study eBook Social Media 68

Higher Logic

SEPTEMBER 19, 2017

Use research such as GetMeSpark’s white paper on the education-skills gap back up your claims, then gather success stories for social proof. To make open mentoring programs more profitable, many associations will charge a fee for nonmembers, increasing non-dues revenue. Be creative with how you use your mentoring program.

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millennials Learning Management System Marketing Tips 205

GlowGlobally

JUNE 27, 2014

The associations that demonstrate growth in this report are stimulating and meeting demand for service from international customers and members in significantly different ways than those who have experienced stagnation or decline in membership and/or revenue from abroad. associations’ global strategic approach and operating environment.

Washington 60

Washington Report Revenue Project 60

Velvet Chainsaw

MARCH 2, 2018

The way B2B professionals buy has dramatically changed, but our dependency on expo revenue hasn’t. The slow death of expo revenue is not an indicator that meetings don’t mean business any more. In-booth education, white papers, and solution-based demos will be valued greater than a chance to win Alexa.

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Revenue Analysis Education Conference 65

Association Adviser

NOVEMBER 29, 2018

Other printed member communications consists of white papers from conference sessions, repurposing digital content in a nicely packaged annual magazine, industry awards booklets, buyers’ guides – the list goes on. Print can still be a major revenue generator for associations.

Georgia 61

Georgia Atlanta Newsletter Communications 61

Association Adviser

JULY 23, 2018

However, if your senior management wants revenue from your career center, they need to know having that placement is one of the most important ways to get it. Use RSS to constantly feed viewers fresh text such as featured jobs, upcoming career webinars and newly published white papers. (Even better? Stick with us. YOU got this.

Maine 60

Maine Revenue Newsletter Content 60

Association Adviser

AUGUST 27, 2013

maggielmcg: Really great white paper about the mission-driven volunteer by @ewengel and @peggyhoffman [link] #assnchat. Contact us today for an assessment of your current communications plans and non-dues revenue strategies. Social Media Roundup: Give That Copy a Trim. Ernie Smith. Associations Now. Features'

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Directory Virginia Newsletter Social Media 60

Membership Marketing

DECEMBER 22, 2011

Non Dues Revenue and Affinity Programs for Members. So here is a quick list of possible non-dues revenue and affinity products that I have put together to get your thinking going. Labels: new products , Non-Dues Revenue. Non Dues Revenue and Affinity Programs for Members. Non-Dues Revenue. (1). White Paper. (4).

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Revenue Discount Directory Price 40

MemberClicks

MARCH 15, 2024

This all-in-one solution can help you in a variety of ways to grow your association by streamlining various membership processes and giving you more oversight over your association’s revenue. The following are some core functions provided by AMS software: Members lapse. Attended events by members. Subscription history.

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Software System Association Management Communications 52

GlowGlobally

DECEMBER 22, 2010

Together with follow up interviews from some of the largest European-based associations, MCI developed a white paper designed to address some of the key outcomes from the study. Develop new initiatives and revenue streams. Demonstrate value and relevance to members in locally relevant ways. Constantly innovate.

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Video Strategy Industry Products 60

MemberClicks

AUGUST 18, 2022

A GREAT LMS will do that while also helping you earn some added non-dues revenue. Modern learning software can be used for videos, white papers, individual courses, webinars and more. Hello, new non-dues revenue stream! Pick a software that’ll pay for itself. A good LMS will engage your members and get them learning.

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LMS Organization Software Course 52

Reid All About it

DECEMBER 10, 2021

They suggest an excellent (and entertaining) white paper to read on this topic and steps you can take to start your association’s journey from digitized to digital. Poor data collection can keep your organization from gaining valuable marketing insights, building better customer relationships, and even increasing revenue.

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Chicago Social Media Education Recruiting 195

Leading Learning

JULY 12, 2021

For more on how to do all that, download the full white paper for free at [link]. For more than twenty years, Elizabeth has helped associations grow in membership, marketing, communications, public presence, and especially revenue, which is what Spark is all about. Elizabeth Weaver Engel, M.A.,

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Case Study Technology millennials Strategy 52

Associations Now

DECEMBER 5, 2014

Lucky for you, Tagoras released a new white paper on this topic earlier this week. The white paper draws on data collected in a survey conducted by Tagoras for its 2014 “Association Learning + Technology” report. Are you focused on increasing revenue through m-learning? revenue goals.

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Strategy Revenue Content Technology 40

Association Adviser

NOVEMBER 27, 2017

The survey’s 1,170 participants said they use a variety of digital marketing tools, such as association-sponsored social networking sites, search engine marketing, and lead generation content (white papers, downloadable eBooks, etc.) to bring in new members. It’s worth a look if you have some time.

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CA Marketing eBook Tools 62

Reid All About it

JANUARY 26, 2018

Whenever association consultant Elizabeth Engel releases a white paper, I pay attention. No matter the topic, her papers are always interesting and informative. His article is well worth your time because it explains how this “mania for cryptocurrency could wind up building something much more important than wealth.”.

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DC Washington millennials Chicago 225

Associations Now

MAY 27, 2015

If it’s primarily to drive renewals and revenue, then keep on asking members to engage with you on your terms. The newest effort to foster that philosophy in associations is an in-depth white paper from Anna Caraveli, Ph.D., Probably not. That raises the question of the true purpose of member engagement.

Member Engagement 40

Member Engagement Case Study Revenue Social Media 40

Vanguard Tech

MARCH 29, 2011

For all the talk of non-dues revenue, new members, retention, and fresh designs, a commonly missed component of an association’s website strategy is content – and making sure members and audiences are going to read the content. This includes events, press releases, association news, white papers and reports. Sharing Is Huge.

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Strategy Press Release Social Media Content 70

Associations Now

SEPTEMBER 2, 2014

SEA will aim to help content creators build revenue for the entertainment industry across devices—something that hasn’t always been easy, due to both the differing underlying technologies and the lack of connective tissue between a smartphone, a cable device, and whatever other screens you use to watch entertainment.

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Discount Price Revenue Video 40