Where Does Your Association Stand on Stakeholder Development?
JUNE 12, 2015
In it Jeff pushes back on the traditional practices of member engagement and suggests an alternative strategy that he has labeled “stakeholder development.”. As Jeff so rightly pointed out, there is a lot of discussion in the association world these days focused on identifying and implementing new member engagement strategies. Also, if you happening to be in Sacramento, CA on June 24 th , be sure and check out CalSAE’s TechTalks 2015 Conference.