How to Drive Traffic to Your Community Using Social Media

Higher Logic

Get the best part of your community in front of members on their favorite social media channels, and bring them back to your online community with valuable, relevant content. Aim for a “discussion of the week” to promote on social media and your members will start to watch for it!

What Are You Providing Your Members Through Social Media?

Moery Company

I’ve talked a good deal about social media and how these platforms better enable you to communicate with members and prospects. Then there is the power of live video. Conference photos on social are fantastic but take it to the next level.

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Six Social Media Trends Expected in 2016

Higher Logic

Social media continues to evolve, and if you want to leverage social media for your organization, you need to be aware of the current trends for 2016. Here’s a closer look at some of the top 2016 social media trends to watch throughout the year. Social Medi

Five Social Media Marketing Trends for 2017

Higher Logic

In social media marketing, whenever a door closes, another one has opened. The quicker your association adapts, the better you will be at using social media to your advantage. Most social media content is permanent once it has been posted.

Make the Most of Your Social Media

Associations Now

From using video on your website to Snapchat at your meetings, some associations are trying new ways of integrating social media into their communications and marketing. Videos do well on social,” Waldman said. Video on your site is just good.

Association Social Media: ASAE

SocialFish

——————— Let’s welcome Lauren Precker, Social Media Manager for ASAE to the SocialFish stage! 2) Describe your social/digital “ecosystem” – what social media sites do you (or the org as a whole) manage?

3 Social Media Take-Aways From #pcmapower

Velvet Chainsaw

The PCMA Power chapter hosted industry veterans and Hospitality majors from Kent State University last week in social media roundtable discussions. The mix of ages and experiences brought interesting insight to the role social media can play in attendee acquisition and engagement.

Social Media Crisis Management for B2B

SocialFish

This remains true in the world of social media. A social media risk strategy should be created and in place well before your company experiences any sort of crisis that may affect its relationships with its industry partners and contracts. Develop a Social Media Presence.

Managing Social Media Campaigns

SocialFish

Social media marketing has become the third most popular form marketing as of 2013. Needless to say, it will only gain more popularity as social media marketing campaigns are far less expensive to create and maintain than traditional advertising campaigns.

8 Social Media Marketing Hacks to Ensure Success in 2018

SocialFish

Social media marketing is more than just regular publishing of content on social networking sites in the hope of growing an audience and ultimately making money. Now in 2018, here are eight social media marketing hacks that all but guarantee results: Video will be everything.

Why Your Association Needs Social Media

Association Adviser

There are many reasons why your association needs social media, but perhaps the biggest is member engagement. Social media also helps with: Thought leadership. Social media platforms. Great for posts of any length and visual content, like photos and videos.

November Social Media Post Ideas for Associations

GrowthZone

November kicks off one of the busiest times of year for social media. National Video Games Day, 11/12. The post November Social Media Post Ideas for Associations appeared first on GrowthZone. Social Media Member Engagement

A Day at the Tour: Social Media Failure, Outrage & Frustration

Reid All About it

You can see how hard in the video shown on Dutch TV. She also recognized Smith’s behavior as a social media failure for ESPN. Tagged: Twitter , Web and Social Media. Web and Social Media Twitter

Social Media Post Ideas for November

GrowthZone

Give yourself a break; plan your social posts in advance to allow yourself time to focus on family and fun. Check out these holiday and event ideas for your November social media posts: MONTHLY: Health. National Video Games Day, 11/12. Source: Social Sidekick / Meltwater.

Social Media Marketing All-in-One Video Training Course

SocialFish

The one-stop resource for implementing and managing your social media marketing strategy. Social media is always evolving and as a marketer we are challenged to keep up with the changing tides. 1: The Pros & Cons of Social Media Marketing.

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eCommerce Social Media: 4 Trends for 2017

Slice-Works

However, in the social media world, staying on top of current trends is vital to a successful eCommerce online presence. Social media trends are ever-changing. What dominates the social media scene in 2017?

Innovation in Healthcare Social Media

SocialFish

ICF is doing a lot of great work around innovation in healthcare IT, as well as exploring how social media can help push the healthcare industry forward. ” Social Media – The Competitive Edge in Healthcare [WHITE PAPER].

Five Steps for a B2B Social Media Marketing Strategy

SocialFish

Its taken a while, but the business-to-business community is finally jumping onto the social media bandwagon. An effective B2B social media marketing strategy is very different than the ones employed by business-to-consumer companies.

Win with Social Media at ACCE2012

YourMembership Blog

Corporate + Social. Win with Social Media at ACCE2012. Check out the following video for details: Social Media Contest at ACCE . Social Media and Business Trends. Corporate + Social. Tags: ACCE Convention , chambers , social media , video. Membership Software Association Management Software. Solutions. Associations. Nonprofits + Foundations. Chambers + EDCs. Education + Alumni. Advantages. Branding. Control.

Daily Buzz: Is Social Media Getting Less Social?

Associations Now

New research shows that users are moving away from public social platforms. It’s no surprise that social media is—well, social. His insight comes on the heels of the company’s annual Social Media Trends Report.

Handling Social Media Strife & Other Unpleasantries

YourMembership Blog

Corporate + Social. 3 Simple Steps to Extinguishing a Social Media Firestorm. May 17th, 2012 | Posted in Social Media and Business Trends. Don't be aggressive in your approach to social media attacks. Social Media and Business Trends.

Associations’ Social Media Confidence Grows

Associations Now

A new report on social media use among associations shows they have grown increasingly more comfortable in using social media over the last couple of years. Overall, organizations are becoming not only smarter in their use of social media but braver.

Which is Better: Social Media or Email Marketing? [VIDEO]

SocialFish

So it’s natural that at some point you’d ask which is more important: Social media or email marketing. In this video I briefly explain the difference between social media and email marketing and why you need both: Potluck

Why Some CEOs Still Struggle With Social Media

Associations Now

At this point, social media is old hat, but many leaders find it challenging to capture the right tone online. And while other major tech CEOs also have big social media presences , few of them use Twitter quite like Musk, who combines business with pleasure as most tweeters tend to do.

Hi Impact Social Media Tasks

Slice-Works

Are you overwhelmed by social media tasks and the time social media takes? For many businesses unsure of the value, social media can look like a big black hole. How many times have you taken a few moments to watch a funny video and realized that 30 minutes have passed? Imagine the time it might take you to produce that video? 10 Hi Impact Social Media Tasks. Pro Tips for Social Media Platforms.

Using Social Media Tools to Help With Fundraising Efforts

Associations Now

The beauty of using social media for fundraising is the association gets to tap into its supporters’ networks. We’ve seen organizations use videos or a series of photo posts to elaborate why they’re fundraising around this specific moment,” Wei said.

Cutting Edge Social Media for Associations

Association Navigator

The highlight is the article about the social media strategy at the Colorado Oil and Gas Association. The campaign is called “My Energy Truth” and it uses videos, Twitter, Facebook, and even Pinterest. Uncategorized ASAE Association Leadership Communication Social Media video

Social Media, Video, and the Law

Wild Apricot

Technology in the Arts has just released a well-researched and well-written review of the legal issues surrounding the use of video footage, Social Media, Video Footage, and the Law: What performing arts managers need to know. Tags: Arts organizations copyright Marketing nonprofit non-profit Non-profit Communications Non-profit technology nptech promotion publicity social media Video Videos

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How to Maximize Social Media at Conferences

Associations Now

In just a few years, many businesses have gone from viewing social media as a distraction to an essential tool for learning and communication. Here’s how meeting planners, attendees, and convention and visitor bureaus are maximizing social media at conferences.

Association Social Media: International Reading Association

SocialFish

Next up in our interview series, Jayme Gravell, social media strategist at the International Reading Association (IRA). The social media strategist is part of the recently merged marketing and communications team. Social media is only one piece of that.

Social Media and Disaster: Hospitals On Facebook

KiKi L'Italien's Acronym Soup

They were reporting that phone calls weren't getting through, but that they were still able to access social media using their phones. As a social media consultant, there was a lot I learned about social media during the days following the tornado in Joplin.

Social Media And Events Continue To Grow: 2012 Research

Velvet Chainsaw

Marketers still place a high value on social media. 83% of marketers surveyed by Social Media Examiner indicate that social media is important to their business. Clearly social media is a fad that’s gone rad and part of the norm. Tweet.

8 Social Media Marketing Hacks to Ensure Success in 2018

SocialFish

Social media marketing is more than just regular publishing of content on social networking sites in the hope of growing an audience and ultimately making money. Now in 2018, here are eight social media marketing hacks that all but guarantee results: Video will be everything.

500 Social Media Marketing Tips

SocialFish

This is a guest post from Andrew Macarthy , author of 500 Social Media Marketing Tips. Also, we know how fast things change in the land of social, so I love the way Andrew keeps the content fresh and update the book on a monthly basis. Buy 500 Social Media Marketing Tips.

21st Century Communication Strategies for Associations: Integrating Video, Social Media, and The Next Thing

Mizz Information

And here are the stats and resources I referenced to pull it together: associations associations social media Social media Tools & TipsHappy summer! Hope yours is going better than mine so far. : /. A few weeks ago, I led a DC-area Idea Swap about 21st century communication strategies for associations, so figured I’d repurpose it here for those of you not in the DC area.

How Social Media Can Make You Healthier

SocialFish

Now with the rise of social media sites like Facebook, Twitter , YouTube and other social media players, people are more equipped than ever when it comes to finding and maintaining the perfect fitness plans to meet their individual needs. Niche Social Networks.

Social Media and Peer-to-Peer Fundraising: 5 Predictions

SocialFish

It seems like there’s something new every day — and in the world of peer-to-peer fundraising, that “something new” is almost always social media-related. Social influencers will influence peer-to-peer fundraising trends. Video will boost multimedia peer-to-peer fundraising pages.

Market Your Donation Page With 6 Stellar Social Media Strategies

SocialFish

If there’s one place your nonprofit’s marketing team wants to be online, it’s social media! Not only is social media a huge part of our day-to-day lives, but it’s also a great platform for causes to get the word out about their mission and their latest fundraising campaigns.

Social Media Is Dead! Long Live Social Media!

SocialFish

Great deck from my friend Julie Pippert of Artful Media Group. Social Media is Dead! Long Live Social Media! Here are her notes: Even pros who stay on top of social media on a daily basis — tools, best practices, evolving tactics, improved strategy — admit social media can become utterly overwhelming, creating concern that, after all, it only offers at best some exposure and a few names for the email list or a couple of positive reviews.

Association Social Media: International Reading Association

SocialFish

———— Next up in our interview series, Jayme Gravell, social media strategist at the International Reading Association (IRA). The social media strategist is part of the recently merged marketing and communications team.