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4 ways to attract younger members

Association Success

By 2025, Millennials will account for 75 percent of the American workforce. These organizations are failing to build a pipeline; they lack a dedicated campaign to appeal to and engage, Millennials and GenZ members. You need to share relevant content and build a community. Allow them to have a voice right away.

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Association Brain Food Weekly: 10.27.17

Reid All About it

Patricia Andrade, VP of Marketing, Communications, and Community Relations, ABTS Convention Services. Recruit and Retain Millennial Members. . Recruit and Retain Millennial Members. Andy Rosenberg, Senior Advisor, CME Coalition. Thomas Sullivan, President/CEO, Rockpointe Corp., Editor/Policy and Medicine.

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