3 ways career centers increase member engagement.
MARCH 21, 2017
Your career center is another way to engage members and ensure they understand the benefits of your association. Are your association members passing by your website more often than you’d like? Maybe your last onsite networking event didn’t have many attendees. Or, are you looking to increase the number of people taking your online courses? […].
Three Ideas for Member Engagement
NOVEMBER 1, 2013
There are many consultants out there who are happy to give you the key to engaging your members but it’s not formulaic. True engagement comes from conversations. The post Three Ideas for Member Engagement appeared first on YourMembership.com. Member Engagement + Retention Membership Management engaging members member retention retention
Modernize your association with member engagement.
NOVEMBER 15, 2016
Member engagement starts with your onboarding process. One of the metrics I established as a membership manager at a medical association was to determine the likeliness of new members to renew their membership based on their level of engagement. Digging through the data, we found that only 10% of members renewed if they didn’t engage […].
5 Myths About Measuring Member Engagement
AUGUST 24, 2016
How can associations build loyalty and convince members to renew? According to research by Association Metrics , members who regularly engage by visiting the association’s website, attending conventions, and volunteering are more likely to remain loyal. Association Executives Member Engagement Analytics
The 10 Most Popular Member Engagement Articles of the Year
DECEMBER 17, 2015
Association Management Member Engagement Online Community Management
Accelerating Member Engagement
APRIL 20, 2015
Accelerating Member Engagement. How does this or any financial news connect to Association member engagement? Is Member Satisfaction A Solution? Interest in the Association’s success, member benefits, products or services won’t get or keep their attention for long. Members don’t really care about the association’s “outputs.” No, not really.
3 Surprising Uses for Member Engagement Metrics (that Can Make You Money)
OCTOBER 24, 2016
Member Engagement Analytics Generating Revenue Sales
2017 Member Engagement Strategy
AUGUST 3, 2016
Presidential and Congressional Elections, economic performance inside and outside the United States, mergers and acquisitions, baby boomer retirements , terror threats, and technology disruptions will influence whether or not professionals and corporate executives engage in their associations. Engage More and Sell Less. Actionable Member Engagement Data. 31.90%. 24.10%.
Are Your Member Engagement Strategies Working? 3 Ways to Tell
AUGUST 30, 2016
If members don’t use your members-only benefits they won’t see the value in them. I f they don’t interact with other members , they won’t network. Member Engagement Analytics Marketing StrategyWhat’s the point of joining an association if you don’t participate? A nd if they don’t volunteer , they won’t help further your mission.
The Secrets to Increasing Ongoing Member Engagement [Web Class]
NOVEMBER 1, 2016
Association Member Engagement WebinarHave you ever been told to do more with less? If you haven’t been told that before, I’m sure you’ve at least heard some variation on that same idea, especially if you’re in the association industry.
How to Measure the Effectiveness of Your Association’s Member Engagement Tactics
JANUARY 7, 2016
Association Management Member Engagement Online Community ManagementIt’s that time of year when people think about personal and professional resolutions. Often the personal resolutions involve adopting a healthier lifestyle.
Come Chat about Member Engagement
JULY 7, 2015
Are associations taking a backwards approach to member engagement? Associations have always been “about” engagement of course, and in the past several years, we’ve had a renewed focus on engaging our audiences. Could that be because we’ve been thinking about engagement all wrong, focusing on what we want members to do and how we define value? innovation leadership membership social media whitepaper #assnchat Anna Caraveli engagement KiKi L'ItalienThe thing is, most of us aren’t really doing it well. But it is free! Get it at [link].
Member Engagement and Association Building Blocks
JUNE 10, 2013
image source Thanks to my co-presenters, Elizabeth Engel and Peggy Hoffman , and all the folks who joined us at our "Walking the Walk of Deep Member Engagement" learning lab at last week''s ASAE Marketing, Membership and Communications Conference. Because I’ve been one of these members. It was a richly rewarding experience for myself, my task force members, and the association.
Member engagement – measuring what matters to your members
MARCH 27, 2016
I recently read an interesting report, Leading Engagement from the Outside In, from US based membership consultants Anna Caraveli and Elizabeth Weaver Engel, which offers an alternative view to traditional member engagement activities and metrics when considering levels of member engagement with an organisation. Members redefining what engagement means.
Survey: Measuring Member Engagement Critical to Success
FEBRUARY 1, 2016
A new survey by Advanced Solutions International shows that increasing member engagement is a key goal for membership executives. Adopting a strategy for measuring engagement is one way for associations to thrive. More members, satisfied members, better engaged members: Three objectives that all associations have every year.
Getting Under the Surface of Member Engagement
JUNE 1, 2015
It’s a hot topic in both corporate AND association circles: engagement. The for-profit folks tend to talk more about employee engagement, though engaging customers gets attention over there as well. But in the association commuity, it’s almost exclusively about member engagement. Increased “engagement” equals increased revenue.
Can We Talk Member Engagement?
MAY 29, 2015
As part of the release of the new Spark/ The Demand Networks whitepaper, Leading Engagement from the Outside-In , co-author Anna Caraveli and I had the opportunity to present a webinar for YourMembership.com’s Thought Leader series. innovation leadership membership video whitepaper Anna Caraveli engagement YourMembership.com
Put Your Marketing Gloves on and Bring on Member Engagement
DECEMBER 19, 2016
Like most new members, I was enthusiastic and pumped up about the journey ahead of me. For member-based organizations, this is a pivotal point in the relationship. What will happen to engagement when the newness wears off? As a paying member of their organization, I love that they notice my presence or lack thereof. Be proactive and purposeful with member outreach.
The Mobile Frontier: Create Frictionless Content and Help Members Engage
MARCH 9, 2016
Engagement -- it’s that golden word everyone talks about and one important sign of a healthy community. Part of creating member engagement -- discussions, content creation, connections -- is removing all the barriers you can. For optimal engagement, it’s important that there’s as little friction as possible, which isn’t as hard as you’d think. Engagement
5 Easy Actions to Take to Increase Member Engagement Next Year
DECEMBER 16, 2015
Association Management Member Engagement Online Community ManagementThis time of year is a whirlwind of activity on most people’s calendars. If you’re like me, you’re extra busy wrapping up the goals set forth for this year, evaluating what worked and what didn’t, and planning what can be accomplished with the upcoming year.
Story Time: Member Engagement Gone Awry
MAY 27, 2015
Is your association guilty of “tell us your story” engagement? Maybe it’s time to dig deeper and refocus on engagement that serves members, not the association. We call it an “engagement” opportunity, but it’s mostly just a ploy for testimonials, and most sane people—i.e., How does your association proactively engage with members?
What is Member Engagement – (Venn Diagram Style)
NOVEMBER 29, 2012
Categories: Member Engagement + Retention Tags: associations , member engagement Member engagement has become one of those terms that is so commonly used it has lost its meaning (kind of like the “synergy” of the late ’90s). The post What is Member Engagement – (Venn Diagram Style) appeared first on YourMembership.com.It’s a phrase everyone either thinks they’re doing or wants to be. While it’s simple, it isn’t easy.
The One Thing Your Association Needs to Multiply Member Engagement
FEBRUARY 23, 2017
You have a website, post semi-regularly on social media, host various meetings and events, but you still feel like member engagement is an issue at your association. association management member engagement membership management Small Staff ChatterWhat’s missing?
Member Engagement? It's.Well, It's Complicated.
SEPTEMBER 9, 2013
image source A big thanks goes out to the more than forty association professionals who joined me on Wednesday, September 4 for an informal discussion on member engagement. I''ve led a few of these discussions now, and one consistent thing I''ve noticed is that when it comes to member engagement, we all seem to be talking about several different things.
A Major League Member-Engagement Metric
NOVEMBER 5, 2014
Tracking engagement on a per-member basis is valuable, but what could an association learn from an organization-wide engagement indicator? An organization-wide engagement KPI could reveal an association’s ability to drive collective action. The membership session showcased three associations that excel in the realm of member-engagement tracking.
Member Engagement: It’s Not About You (Guest Post)
JUNE 18, 2015
The following is a guest post from Anna Caraveli and Elizabeth Engel, CAE, who have also written a very nice White Paper on engagement (link at the end). Think about a time when you were deeply engaged, when something or someone touched a nerve, and resonated with what truly matters to you or with what you are trying to accomplish in the world. Associations have always been “about” engagement, and in the past several years, we’ve had a renewed focus on engaging our members and other audiences. Could it be because we’ve been thinking about engagement all wrong?
6 basics of member re-engagement: Part 1.
MARCH 23, 2017
This is the first of a two-part series from Real Magnet looking at best practices for re-engaging your association members. As an email marketer, your list of both members and prospective members is probably your most valuable asset. Likewise, the potential of shrinking your list places you in danger of losing revenue, members or donations. […].
Do NOT Make this Mistake Around Member Engagement
NOVEMBER 4, 2015
Engagement has a LOT of attention in the association world today. Membership models are shifting, and higher engagement seems to be the answer to declining renewal rates and members and prospects asking “what’s in it for me?” This is all driven by very good intentions, but it misses a critical step: defining engagement. ” So how do we respond?
Finding the Middle Ground on Member Engagement
AUGUST 26, 2015
Every member has his or her own reasons for engaging with your association, but how do you best serve diverse needs while maintaining focus on common goals? ” The mix of engagement methods that will maximize both reach and ‘stickiness’ is unique to every association. How do you manage that tension and find the common ground where members can be served?
3 Tips for Generating Seasonal Member Engagement
DECEMBER 5, 2016
The bad news: That can sometimes result in your members going somewhat to completely MIA. We’ve got a few tips to help you engage your members even during the busy holiday season. association management member engagement membership management Small Staff ChatterThe good news: Holiday season is officially in full swing! But not to worry! Check ‘em out!
5 benefits of video-based learning.
MARCH 15, 2017
Easily delivered through a learning management system, video is the most engaging way to hold your association members’ and learners’ attention. What makes it trendy now and soon a staple of learning is it’s shorter, crispier and engaging nature, changing the way your association […]. Video-based learning is a widely-accepted e-learning trend, and it’s gaining momentum.
Buzz-Worthy Advice for Member Engagement and Market Analysis
FEBRUARY 10, 2016
A roundup of five great reads for association membership pros that will get you thinking differently about how to get members engaged, how members view your association, and what benefits they’ll want next. For instance, how does customer service, product quality, or employee engagement influence membership recruitment and retention downstream? Enjoy.
Tuesday Buzz: Why Millennial Member Engagement Means Letting Go
AUGUST 2, 2016
Millennial member engagement isn’t easy, but letting go of a little control could make things easier. Engaging younger audiences—a.k.a. According to consultant and author Jamie Notter, it’s important to realize that the best way to engage millennials is to embrace the fact that they like to be in charge of something. So, how do you make that happen?
Tuesday Buzz: Gamify Your Member Engagement
MARCH 22, 2016
Building member engagement is at the top of the to-do list for many associations, and it can often be a challenge, especially if you’re starting from nothing. That said, there are plenty of tools in the toolkit for getting your audience engaged, and gamification might be a key place to start. This keeps members motivated to participate.” Other Links of Note.
What does member engagement mean to you?
Wild Apricot Blog
NOVEMBER 5, 2012
What does member engagement really mean? And how can your organization implement best practices to better engage your members? member engagement
Member Engagement Buzz, Bench Warmers Or Change Makers & More
Wild Apricot Blog
NOVEMBER 7, 2014
This week''s link round-up offers 5 posts on member engagement; insight into Millennials and why you should consider having them on your board, as well as the Top 150 Nonprofit Blogs. nonprofit Apricot Jam
Do You Know Your Members’ Engagement Potential?
JANUARY 22, 2014
More engagement equals more renewals, right? The new book The Art of Membership explains that some members don’t want to become more engaged, but if you understand what those members do want, you can keep them satisfied and renewing year after year. This works to get some members more involved, but others remain frustratingly aloof. Maybe not.
Can Moving to the Cloud Impact Member Engagement?
Wild Apricot Blog
NOVEMBER 16, 2012
Can moving to the cloud improve member engagement? cloud member engagementWe look at how it can help with website updating, minutes sharing and improved database efficiency.
Introducing SocialLink mobile app to transform your member experience.
MARCH 9, 2017
Your association membership is boosted by your members seeking credibility, professional development, competitive advantages and ways to give back. But, one of the primary reasons members join your association is for networking opportunities. It’s the association industry’s first online community and social mobile app built into an association management software.
5 reasons everyone at your association needs to go to #Xperience17.
JANUARY 26, 2017
It’s a sure way of learning new ideas to make stronger connections with your members, adapt new technologies and grow your membership […]. #leadership #inspiration #learning #innovation #technology – all in one place. As an association leader, you have a great case for going to Xperience 2017. It’s a chance to grow your skills in leadership.