Thu.Mar 23, 2017

Trending Sources

6 basics of member re-engagement: Part 1.

YourMembership Blog

This is the first of a two-part series from Real Magnet looking at best practices for re-engaging your association members. As an email marketer, your list of both members and prospective members is probably your most valuable asset. Likewise, the potential of shrinking your list places you in danger of losing revenue, members or donations. […].

Should you remove negative reviews from your community?

Higher Logic

You went out to dinner and had a horrible experience. What do you do? Many people would go to a site like Yelp and post about how the food was late, cold, and over-priced. Hopefully the restaurant either sees your review and apologizes, or a future customer decides to eat somewhere else. The truth is, consumers trust peers, even if they find that advice online. What do you do? Offer a suggestion.

Hot association jobs this week – March 23

SocialFish

Here are some cool jobs, hand-picked by me, that you can find via the SocialFish job board ! We focus on jobs in social media , marketing , communications , PR , advocacy , and digital. Vice President of Communications , Chesapeake Bay Foundation – CBF seeks a new Vice President of Communications. Communications is one of CBF’s four operating programs. photo credit ).

Develop a Revenue-Generating Sponsored Digital Content Program

Associations Now

Here are some tips on how to make digital advertising supplements both an educational benefit to your members and a nondues revenue generator for your association. I graduated from college with a degree in magazine journalism right before the Great Recession shook up the publishing world. But Gargiulo argues that many sponsors do have some valuable insight and knowledge to share.

25 (Cost-Effective) Ways to Thank Your Volunteers

MembersClick

As an association professional, you understand the importance of volunteers. They’re the ones that help your association function. They help out with events, administrative tasks, strategy on occasion - the list goes on and on. Simply put, they do a lot - and they deserve to be thanked! The question is, how do you thank your volunteers, particularly when you’re working with a small budget?

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More Trending

Event Planning Is a Team Sport

Membersuite

Ask any event planner and they’ll tell you that planning any event, big or small, can be a stressful ordeal. It requires creativity and a knack for multitasking all of the moving parts. While the majority of the responsibility falls on the event planner, make no mistake, event planning is a team sport.

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Report: People Either Love Business Travel, or Hate It

Associations Now

A new analysis by researchers at the University of Surrey and Lund University describes two primary types of business travelers—those who embrace business travel and those who struggle with it. The report emphasizes that organizations must take steps to cut down on such travel, where possible. Business travel is one of those things that you really cotton to—or you don’t.

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Thursday Buzz: One Way to Respond When Celebrities Criticize

Associations Now

When one association professional heard a celebrity denigrate her industry, she decided to confront him one-on-one. Also: Check out the “Global Meetings Industry Day Anthem.” ” How would you react if a famous person inaccurately critiqued your association’s field? But before she could hit publish, Cuban appeared in the lobby of her office building in a stunning coincidence.

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Poison Control Group Launches Online Hotline

Associations Now

When people have medical questions, they often turn to the internet for answers. That’s why the American Association of Poison Control Centers created a new online tool where the public can find information on toxic substances without picking up the phone. For 30 years the public has been able to call the poison control hotline for information on potential poisoning.

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