Remove 2014 Remove millennials Remove Recruitment Remove Revenue
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Associations and the Vision Thing

YourMembership

Member recruitment, new revenue growth, generational shifts, technology demands, and the need to transform their organizations into “On Demand” service providers to meet the growing demands of their members – some or all of these make up the business climate associations must compete and succeed in today. But back to that BHAG.

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The World of Opportunities for AMCs: A YM Perspective

YourMembership

This week YourMembership.com is “on the road” in Tempe, Arizona attending the 2014 AMC Institute Annual Meeting. The side effects of this change are: A loss of traditional revenue generated by membership dues. How to retain members and recruit new members for the future. How to identify and implement non-dues revenue vehicles.

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You Won’t Believe the ROI on This Member Recruitment Campaign

Associations Now

I’m just going to let the following numbers from an association member-recruitment campaign speak for themselves: Total cost for recruitment campaign: $25,000. Total revenue: $465,255. New members enrolled: 1,899. Dues per member: $245. ROI: 1,761 percent. None of those numbers are typos.

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Make Your Meeting a Jobs Hub

Associations Now

But many attendees are also there to find a new job or to recruit new employees, which is why associations often host onsite job fairs or career centers at their major meetings. Research shows that millennials’ primary reason for joining associations is access to job opportunities. You’ll create new revenue streams.

Revenue 60
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New Survey Highlights Challenges Facing Small-Membership Associations

Associations Now

Among the challenges that respondents said they face were attracting and engaging millennials and getting their boards and members to adopt new technologies. Our survey report offers an opportunity to benchmark against other similar organizations in terms of budgets, membership recruitment, and retention strategies and more.

Survey 40