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Why email success starts with a clean subscriber list
Association Success
OCTOBER 28, 2020
In short, if you have a business that markets to people in the EU, the GDPR applies to you. The California Consumer Privacy Act (CCPA), went into effect January 1, 2020, and is yet another piece of legislation drafted to protect consumer privacy. Don’t forget to personalize your email. Invalid emails. Misspelled emails.
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