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4 Tips for Generating More Non-Dues Revenue from Advertising

Higher Logic

By investing in quality digital advertising space, making engagement growth a priority, promoting your space, and striking a good advertising balance, you can increase exposure for your own initiatives or bring in more outside sponsorship, all leading to additional non-dues revenue. You ready for those four tips?

Revenue 191
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Association Brain Food Weekly: 3.12.21

Reid All About it

I just read a new paper— The New Association Tech Ecosystem: Powering Member Experiences with Integration and Specialization —from Chris Gloede and Karen Power of Ricochet Advice and I suggest you do too, especially if you have technology or analytics decisions on the horizon. Ask, Capture and Act to Engage New and Renewing Members.

Nashville 370
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Association Brain Food: 3.3.23

Reid All About it

WBT Systems shares several association examples of self-assessment tools and programs for choosing a career path or course of study, preparing for a certification exam, or improving business practices and policies. How can associations provide corporate partners with valuable access to their member communities ? Subscriptions.

Revenue 39
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Association Brain Food Weekly: 5.29.20

Reid All About it

Jordan Marsh was a department store chain in Massachusetts that was famous for its big blueberry muffins—mine aren’t as big but they’re just as good. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. How to Collect and Leverage Member Data. Tue 6/2 at 12 p.m. More info/register.

San Diego 259
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Association Brain Food Weekly: 7.9.21

Reid All About it

Even though I’m Massachusetts born and raised, I’m not a snob about canned clams—they have their place. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Would fresh clams be better? Of course, but canned do just fine in a pinch. Guest: Fern Carbonell. Mon 7/12 at 2 p.m. CAE credits.