Associations Now

SEPTEMBER 15, 2017

Millennials might be most susceptible to the mixing of business and pleasure travel. Here’s what to tout to get them to your next conference. As millennials become a greater percentage of meeting attendees, catering to them a bit more—in both programming and marketing—makes sense. Here’s some advice.

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millennials Indianapolis Indiana Conference 63

Associations Now

AUGUST 16, 2018

Experiential events leave your attendees energized, ready to take action and looking forward to next year’s conference. Seventy-eight percent of millennials would rather spend their money on a desirable experience or event rather than buying something they want, according to an Eventbrite survey conducted by Harris. Transformative.

Indianapolis 47

Indianapolis millennials Indiana Survey 47

Associations Now

SEPTEMBER 1, 2017

According to food writer Eve Turow, we have millennials to thank for this new national obsession. Through interviews over and over again, I kept hearing that people want something that’s tangible, that they can see and feel and smell and taste and that [millennials] are the guinea pigs of growing up in that [digital] world.”

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Metro Indianapolis Indiana millennials 55