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Reads of the Week: January 25, 2013

Reid All About it

She tells content marketers — meaning any individual or organization that uses content to educate and build relationships: “The reality is, your audience won’t pick up real momentum until you’ve mastered the “know, like, trust” factor. Why is content marketing so important? More contentment and less frustration?

Wichita 150
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3 New Year’s Rituals for Nonprofits That Can Boost Professional Success

Beth Kanter

Emerging Leaders Playbook: With the generous support of the Packard Foundation and in collaboration with Third Plateau Social Impact Strategies, we wrote and published the Emerging Leaders Playbook last year, along with facilitating a peer learning cohort with colleague Stephanie Rudat.

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How the Mighty Fall - Associations at Risk - Part 1 of 5

Association Subculture

All of the following signs point to an association whose leadership is taking itself entirely too seriously and may be at risk. She worked her way up from receptionist to executive director, switched directions to passionately pursue developing her skills as an educational content specialist and is now a consultant. leadership. (9).

Kansas 100