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Report Recommends Innovations in Event Design
Associations Now
JULY 4, 2023
New research says planners should think more about making events that are interactive and that foster a sense of belonging. One event strategist shares some ways associations can implement the findings. New research is challenging meeting planners to make their events more personalized, inclusive, and playful. “ Guiding Principles in Experience Design ,” released last month, is based on a survey by Marriott International in collaboration with the Professional Convention Management Association (P
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