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Don’t Nickel-and-Dime Members: Ideas to Increase Non-Dues Revenue

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Their new membership model includes unlimited access to certifications, online education, newsletters, industry analyses, and communities—the “ pay-to-play ‘extras’ in most association business models.”. What can we do to fill that gap?’”. But, HFMA has cast that old non-dues revenue practice aside. Credentialing programs.

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