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”SPIKE” Your Marketing Efforts To Take Them To The Next Level
Associations Now
FEBRUARY 26, 2015
PR and marketing strategist Adele Cehrs shares how associations can boost marketing ROI by taking advantage of noteworthy, relevant events, or SPIKEs: “Sudden Points of Interest that Kick-Start Exposure.”. These are all examples of what PR pro Adele Cehrs refers to as “SPIKEs,” or Sudden Points of Interest that Kick-start Exposure.
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