Remove Member Experience Remove Member Research Remove Strategy Remove Survey
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Study Holds Key to Association Member Engagement

Smooth The Path

Log into the platform and answer the survey (it will only take you about 20 minutes) and you will have immediate access to personalized comparisons and peer data. By taking the survey, you will also be put on the list to get a copy of the study’s report the moment we publish it. The New Member Engagement Rule of Three.

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Association Brain Food Weekly: 7.9.21

Reid All About it

Fri 7/9 at 12 p.m.* – Strategy First, Software Next. To explore this question, we are kicking off a three-part series—the first will be “Strategy First, Software Next.” Improve Your Email Engagement with a Conversational Email Strategy. Presenters: Ryan Costello, Chief Strategy Officer, MemberSuite.

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Learn About Members’ Why

Smooth The Path

Just like – what doesn’t make for a very compelling story but, why does – what doesn’t make for very actionable member insights but why does. Think of all the member research you have done whether it is analyzing the data or conducting surveys. Do you want to understand your member’s why ?

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It is Time to Revisit Our Member Segments

Smooth The Path

Start with the segmenting you can do with the association’s data and surveys. Learn who your best members are and how they interact with the association. When you have completed that, let’s talk about qualitative methods of member research to uncover the behavior, preference and problem segments.

Survey 68
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There are Important Things We May Not Know About the Association

Smooth The Path

When you are ready to ask members all of the questions you are so curious about, let’s talk. You analyzed member data and conducted surveys, here’s what is next. It is easy to misinterpret members’ opinions when observing their behavior. Related articles: Slow data vs. fast data.

Survey 60