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Leveraging strategy to amplify education initiatives

Aaron Wolowiec

My session will illuminate current best practices in training and conference session planning and has come to be titled, “Leveraging Strategy to Amplify Education Initiatives.”. The Meetings Report reminds us to diversify revenue, reward difference, value context, maximize opportunities and prioritize learning.

Education 100
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Arrested Development? A Strategic Approach to Technology Reboots Association Growth

.orgCommunity

Identifying new markets and sources of revenue – relying too heavily on dues revenue can be catastrophic for associations. Diversifying the revenue base is essential to prepare for upcoming generations who don’t feel a traditional affiliation with their professional association. In this excerpt from our book, Association 4.0—Positioning

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Opening the Door to Government Members

Associations Now

Some groups are reexamining their membership strategies to bring down that barrier. Often, budget cuts and revenue loss translate directly into lost opportunities for professional development and networking. You might not be able to afford a free membership category, especially if dues are your main source of revenue.

Iowa 40
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The Importance of Getting Lots of Little Things Done Well Every Day

Association Adviser

CS: Career centers increase website traffic, generate non-dues revenue and increase membership recruitment opportunities, among other things. AA: How can an online career site help an association generate non-dues revenue? For instance, they’ll include a bullet that says: “Raised revenue 200 percent.”

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Game Plan 2014: Seeing Around the Corners

Association Adviser

Most associations agree non-dues revenue is essential, but our research shows very few ask advertisers and sponsors for their input. “If you do not have an app for your live events available weeks in advance of your show, then you are missing out on opportunities for growing education, economic development and exchange of ideas.”