Remove 2002 Remove Report Remove Revenue Remove System
article thumbnail

Arrested Development? A Strategic Approach to Technology Reboots Association Growth

.orgCommunity

Identifying new markets and sources of revenue – relying too heavily on dues revenue can be catastrophic for associations. Diversifying the revenue base is essential to prepare for upcoming generations who don’t feel a traditional affiliation with their professional association. Steven Lieber. Martin explains.

article thumbnail

Membership Marketing Blog: Your Membership Value Equation

Membership Marketing

Philip Kotler, Marketing Management, Prentice Hall; 11 edition (May 2002). Membership Marketing Benchmarking Report. Click on the Picture for a Free Downloard of the Report. He also launched the annual Membership Marketing Benchmarking Report and developed the membership framework he calls the Membership Lifecycle.

article thumbnail

15 Changes in the Learning Business Landscape

Leading Learning

During those 15 years, we’ve worked with a lot of organizations, done a lot of research, published hundreds of articles and podcasts along with numerous reports , hosted more than a hundred Webinars , and run multiple events , online and off. The Spread of Social. The E-learning Cost Cliff.

Course 101