5 future trends – from the MemberWise ‘Harnessing the Web’ report
Optimist Consulting
MARCH 26, 2014
Mobile web will deliver member engagement – last year’s report stated that 75% of respondents didn’t have a mobile-friendly website, but this figure has reduced in this year’s report to 48%. In addition, 73% believe that the mobile web will play a role in increasing member engagement. in the 2014 report.
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