Spark Consulting

JANUARY 5, 2017

The fact of the matter is that GenerationX, currently in their prime career and, thus, association membership target, years, is a smaller cohort than the retiring Baby Boomers and up and coming Millennials. We own non-college certification and credentialing. No other sector has as much experience with this as we do.

Recruiting 230

Recruiting Recruitment Florida Case Study 230

Aaron Wolowiec

JANUARY 12, 2016

The demand for knowledge will continue to grow this year, specifically the focus on certification programs. In fact, Abila predicts certification revenue will surpass membership revenue in 2016. One of the most valuable resources you have is your association’s e-learning content,” Abila wrote in its whitepaper.

Certificate 100

Certificate Revenue System millennials 100

SCD Group

MARCH 15, 2015

This reminds me of a point that Jamie Notter and Maddie Grant make in their new book, When Millennials Take Over. It is 2015 not 1995. The winner will get a $50 Southwest gift certificate; second place, a $35 gift certificate and third place, a $25 gift certificate.” we all must have a digital mindset!

Association Management 40

Association Management Milwaukee Certificate Social Media 40