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Back to basics: Education programs

Aaron Wolowiec

I recently facilitated two sessions on meeting planning and professional development for the Michigan Society of Association Executive’s (MSAE) Academy of Association Management. Significant percentages of association memberships attend annual meetings or trade shows. Leadership centers. Corporate training.

Education 100
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Association Brain Food Weekly: 12.4.20

Reid All About it

Their post describes four ways your association can leverage event and learning data to increase attendance, select content, improve programs and grow revenue. How the Michigan SAE lost their website when their hosting company fell victim to ransomware. Fri 12/4 at 10 a.m.* – Generating Revenue in a COVID World.

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Association Disruption: What’s your Educational Moonshot?

.orgCommunity

The Michigan Moonshot project is addressing the digital divide. 27% of K12 students in Michigan lack access to broadband internet. Focus on value, not revenue potential. Indian River County “provides leadership training, structure and relationships to move from traditional silo-based approach to a collaborative learning culture.

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Free is a strategic option for some associations

SCD Group

In giving it away free to members and qualified non members, ad revenue increased from $85,000 to $3 million. A few years after I left, the association sold the magazine to generate cash. And, contributions to its PAC fund tripled, allowing SBAM to increase its advocacy programs benefitting all small businesses in Michigan.

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Association Disruption: What’s your Educational Moonshot?

.orgCommunity

The Michigan Moonshot project is addressing the digital divide. 27% of K12 students in Michigan lack access to broadband internet. Focus on value, not revenue potential. Indian River County “provides leadership training, structure and relationships to move from traditional silo-based approach to a collaborative learning culture.

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Association Brain Food: 5.13.22

Reid All About it

Association leadership must take intentional action to overcome long-term traditions and orthodoxies that avoid moving forward in a remarkably changing world. – How Associations Can Successfully Deliver Digital Revenue. Host: Professionals for Association Revenue. Ethics in Association Management.