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Association Brain Food: 10.6.23

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Content marketing. Content Marketing Institute shares highlights from their conference, Content Marketing World , including a quote from their chief strategy advisor Robert Rose: “Content marketing is what marketing is becoming. It is no longer a weird experiment in some back room with a tiger team.” More info/register.

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Association Brain Food Weekly: 5.21.21

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Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Hear how the Minnesota Society of CPAs launched a new AMS in March 2020, right as the pandemic began to unfold. It’s Time to Innovate: Member Engagement in the Post-COVID Age. Collections of curated content aren’t going to cut it.

San Jose 369
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Association Brain Food Weekly: 5.14.21

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Some of the highlighted trends are alarming: leaders are out of touch with employees and need a wake-up call, high productivity is masking an exhausted workforce, Gen Z is at risk and will need to be re-energized, and shrinking networks are endangering innovation. Loren Edelstein, Vice President, Content Director, Northstar Meetings Group.

St. Louis 341
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Association Brain Food Weekly: 2.18.22

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Your maturity score tells you the degree to which your organization is effectively using research, branding, marketing, UX design and content, technology, and your team to achieve business goals. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Agile course development. 1 CAE credit.

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