Spark Consulting

JANUARY 8, 2018

Just about every association I know of is struggling to recruit younger members (aka Millennials). A certification? Fundraising organizations know that if they can establish a relationship and loyalty up front, the dollars will come. What’s required to be considered part of your association’s community? A license?

Minnesota 170

Minnesota Recruiting Recruitment millennials 170

Reid All About it

OCTOBER 6, 2023

Another take on the young professional recruitment challenge comes from James Young of Product Community. Competing against niche professional organizations, membership and conference revenue has “slowed to a trickle.” The organization’s outgoing treasurer describes the financial situation as “dire.” Next gen membership #2.

Revenue 256

Revenue Certificate Tools Innovation 256

Reid All About it

FEBRUARY 18, 2022

Your maturity score tells you the degree to which your organization is effectively using research, branding, marketing, UX design and content, technology, and your team to achieve business goals. What do organizations need to consider during the ongoing uncertainty of reopening offices in 2022? Agile course development. CAE credit.

Content 39

Content Marketing Tips Strategy 39