Communications Email Marketing Florida Newsletter 
Reid All About it
JUNE 17, 2016
. – Sample Swap for Newsletter Templates. See what other organizations are doing with their email templates and hear feedback for improvements on yours, including newsletters, membership renewal reminders, event mailings, and more. – Key Findings from the 2016 Association Email Marketing Benchmark Report. .
Higher Logic
MARCH 8, 2018
Did you know 77 percent of email marketing ROI comes from segmented, targeted, and triggered campaigns? Still, 42 percent of marketers don’t segment and only four percent segment with multiple data types. Research shows if you segment an email campaign by interest group, then you can see up to 10 percent higher open rates.
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