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Got NDR (Non-Dues Revenue)?

Association Adviser

out of 5) among nearly two dozen member communication vehicles we examined in our annual Association Communications Benchmarking Report. No other member communication channel came close. If he had more resources, GACTE’s Gambill said his organization would like to focus more on social media advertising.

Revenue 60
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How Texting Could Take Your Marketing Strategy to the Next Level

Association Adviser

Text marketing (aka SMS) is an instantaneous, two-way communication that is hard for your members to ignore. . This is an easy way for subscribers to interact with your campaign and for you to communicate your message. What It Costs: The two main costs associated with SMS marketing are the price per text and the price of keywords.

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What Smart Associations Do Differently

Association Adviser

In response to this challenge, some associations have made impressive gains in their adoption of technology, particularly in the areas of mobile, social media, video, online learning, connectivity and more. Sources: *Oscars (MPA); **Billboard Top 100; # Year end closing price for Dow Jones Industrial Average ## U.S.

Texas 60