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Association Brain Food: 4.12.24

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Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition. She explains how to get in front of prospects, make an impression on them and communicate the value of membership. Staff meetings. 1 CAE credit. . – 1 CAE credit. More info/register.

Revenue 256
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Association Brain Food Weekly: 7.2.21

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Content is key to marketing and sales success across the entire member lifecycle from prospect to paying member to actively engaged volunteer and leader. It is used to drive marketing campaigns, anchor sales conversations, and fuel the member experience. Presenters: Jonathan Cooper, Communications Manager at NAES.

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Association Brain Food: 10.6.23

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GrowthZone explains how to improve morale and reduce employee turnover by providing a more enjoyable, rewarding, and humane work experience. They share a bunch of good ideas for onboarding, flexible work schedules, employee perks, recognition, and communication. Content marketing. Fri 10/6 at 12:30 p.m. More info/register.

Revenue 256
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Association Brain Food: 7.21.23

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The Future of Digital Communication Management Explore ways your association can leverage new technologies like AI to enhance overall member experience, optimize communications across multiple platforms, and ultimately increase revenue. Discover innovative approaches to enhance member engagement.

Atlanta 195
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Association Brain Food Weekly: 7.9.21

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Member engagement. Anne McCarthy at Sidecar recaps a panel discussion at SURGE Forward about the new approaches to member engagement taken by associations during the pandemic. Member Engagement in 2021: How Associations are Navigating Engagement in the Post-Pandemic Environment. Makes more sense now.

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Association Brain Food: 12.1.23

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Watkins, CAE, Senior Vice President, Member & Component Services, American Institute of Architects Benita Queen-Stocks (moderator), Director of Membership and Programs, Northern Virginia chapter, National Association for Industrial and Office Parks *All events are online at Eastern Standard Time unless otherwise noted.

Arlington 266
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Association Brain Food Weekly: 3.20.20

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In addition to ensuring that the necessary technology tools are available, managers need to communicate information about project workflow and set clear guidelines and expectations for employees. Crisis Communications Expert Adele Cehrs. Member Engagement: Creating the Member Experience. More info/register.