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2020 ASAE Virtual Annual Meeting & Exposition Breaks Event Registration Record

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ASAE released its press release this morning sharing that it had the highest registration number in the 100-year history of the event. The final attendance breakdown included: 12,813 executives, 544 exhibitors, 207 industry partners, 433 consultants, and 111 others including press, vendors, and staff. Visit Dallas.

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Destinations Make Diversity and Inclusion a Strategic Priority

Associations Now

These cities want their marketing messages to not only reflect the diversity of their communities but also be welcoming to business and leisure travelers who come from a diverse set of backgrounds and cultures. While Dallas has a few years under its belt, other CVBs have either recently started or expanded their D&I strategy.

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Does Your Meeting Need a Chief Experience Officer?

Associations Now

Earlier this month, the Dallas Convention & Visitors Bureau announced that it would now be called VisitDallas. Jones announced the creation of a customer experience department to be led by a chief experience officer (CXO), the first such position in the country for a destination marketing organization (DMO).

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